Comment by jdiff

16 days ago

They do not. They operate at a reduced level of functionality that does not match previous capabilities. uBlock Origin would never have a separate Lite version if that was not the case. Nobody would care about a new version of the WebExtensions manifest if that weren't the case.

It's a very different way of implementing ad blocking yes but it still works for 99% of the old use cases. Chrome "closing the door on ad blockers" is just blatantly not the case and over-exaggerating.

  • Agreed that it's exaggeration. Adblockers are possible, they're just severely kneecapped. It will still remove most ads, but it opens the door for more ads that can't be blocked by the present means.

    Ad providers and blockers have always been in an arms race, and this change halts one of the race participants in their tracks. That is something significant, especially for an ad company.