Comment by kristjansson
1 day ago
Controversially, Nvidia employs more than one person and so is in fact capable of producing more than one thing at a time.
1 day ago
Controversially, Nvidia employs more than one person and so is in fact capable of producing more than one thing at a time.
Thanks for your insight, though I was referring to the sidelining of their GPU consumer business and transformation into what it is now.
You can still buy and use Nvidia GPUs to play games. That was the case during the crypto boom, the AI boom, and now the RAM shortage too.
It's also hard to blame Nvidia for the pivot, from where I'm standing. Their proprietary middleware like PhysX, DLSS and RTX has been memed to death by PC gamers, while high-margin edge and datacenter customers are chomping at the bit for CUDA compute. Nvidia's raster stack is more-or-less complete, the things that PC gamers are asking from them are not realistic or fairly priced at this moment in time.
> the things that PC gamers are asking from them are not realistic
gamers always want cheaper and faster gpus. its the same thing data centers want but they care about ray tracing and fragment shaders instead of raw number crunching power. its only "not realistic" in the sense that nvidia alone cant do much to lower prices when theres a memory shortage and they depend on tsmc.
> Nvidia's raster stack is more-or-less complete
That was my point. It's not even a pivot! They're still making consumer cards! They've even product-differentiated enough that the consumer cards are still on the shelves at close-to-MSRP, despite world-historic demand for adjacent parts of the lineup.
Being _mad_ at Nvidia in this setting is weirdly possessive - a business that was 90% gaming is now 10x larger and 9% gaming[1]. You haven't lost ground!
[1]: numbers made up but you get the point