Comment by yellowapple

5 hours ago

Just got the email announcement this morning:

> AI music generation tools are changing how music is created and distributed. As this technology evolves, Tidal is introducing platform standards to protect artists, their craft, and inform listeners.

> Here are the highlights of our new AI Policy:

> - Tidal will identify and tag AI-generated music in our app. Listeners will see an "AI" badge next to music we detect as wholly AI-generated.

> - Tidal will not tolerate AI-generated music that impersonates an artist or group, or that facilitates fraudulent activity. We're implementing automatic tools to remove these releases immediately and on an ongoing basis.

> - Tidal will not allow music that is 100% AI-generated to be monetized. No royalties will go to such releases, nor will AI-generated uploads be eligible for direct-to-fan sales.

> - We will expand these policies to music that is substantially AI-generated when AI detection technology is sufficiently reliable to do so.

> You'll start seeing these changes from July 15.

> Check out the full policy here. To learn more, please visit our FAQ.

> For the music,

> The Tidal Team

All in all seems reasonable. There's definitely been a wave of cheap slop flooding Tidal's library lately and removing the incentives for it seems like the exact correct approach to stemming that tide.

The only thing worrying to me is the use of “AI detection technology”; that stuff is notorious for both false positives and false negatives, and it seems to only be getting worse as AI is getting better at hiding its “tells”. As long as there's an appeals process with a human in the loop it should work out fine.

I'm also curious about how they'll define “substantially AI-generated”, i.e. where they'll draw that line. Human vocals over an AI backing track? AI vocals over a human backing track? All human performers, but using instruments with AI-generated sounds?