Comment by boxed
2 days ago
The ad revenue is a drop in the bucket compared to the app store rent, which is a drop in the bucket compared to hardware sales.
2 days ago
The ad revenue is a drop in the bucket compared to the app store rent, which is a drop in the bucket compared to hardware sales.
Do you have any sources for hardware sales vs app store revenue?
https://bullfincher.io/companies/apple/revenue-by-segment
iPhone: 50.4%
Mac: 8.1%
iPad: 6.7%
Wearables, home and accessories: 8.6%
Services: 26.2%
I assume that the majority of service revenue is App store revenue.
Other services they provide are iCloud and Apple care
That's revenue though. Fixed costs for hardware is probably much higher. If we looked at profits, the percentages would probably look quite different.
I believe Google's Safari payments are a significant chunk of services revenue too (around $20 billion a year.) Then there's Apple TV and Apple Music, which are not nothing.
Let’s not conflate total App Store revenue and Ad revenue.
Yes, but I was willing to grant (even if only for the sake of argument) that ad revenue is probably a lot smaller than the other two in the list.