Comment by altairprime

Yes, with the exception of ‘unsafe’ where a shoe is used and/or non-cosmetically defective.

The law reduces wasted production inputs — materials, energy, and labor — as well as production outputs — wearable shoes, here. This directly regulates a practice by brands where they destroy wearable clothing rather than see their latest branded fashion worn by people who bought it at a discount or received it for free. This also directly regulates corporations from using grinders, melters, incinerators, landfills, and overseas ‘recycling’ (=landfills) to replace warehouses with retailers, accelerate product cycle times and derive FOMO sales benefits without the cost of reducing their batch sizes. The apparel industry is destroying something like one third of what it produces, so it’s certainly earned regulation of its ‘this shall not be sold’ decisions to its disfavor.

I would expect Nike in the EU market to either increase product prices and/or decrease release intervals until their inventory supply is lowered to meet demand while claiming that it’s the EU’s fault that their hottest shoes aren’t yet available, rather than maintaining their existing cycle times and quantities by donating their wearable, branded, wealth-signaling shoes to be worn by poor people. (Perhaps that’s already begun?)