Comment by purpleflashing

4 days ago

I am adjacent to UX as a field, and, IMO, it’s in deep crisis itself. I don’t know when or how “ergonomics” in tech became “how to sit in front of a computer” and “design” became “creating visual assets” but even people who work in the field often reduce their jobs to simplified and corporate-optimized simulacras. I am less confident about what’s happening in academia but based on my casual browsing, it’s not better.

You need good experts to do proper research, and those haven’t been able to learn, practice, or improve their craft in any serious manner for a while.

Evidence-based UI design maxed out in 1995 with the release of Windows 95. Evidence-based design was popular in all sorts of areas back then. Star Trek: The Next Generation (1987-1994) I think is the gold-standard of set and costume design and the modern cartoon mostly follows that design. Cargo pants were in style. The MTA in New York City used this map[0] which was designed by sociologists and psychologists to be maximally useful.

The late 90s is when fashion appears to have started taking over. Apple's logo went flat grey in 1998 and Windows XP was released in 2001 and it's only gone downhill from there. Perhaps it was inevitable. When other people can see your UI, people will start using it to signal things and companies like Apple will cater to that. The designers will then be given way too much power with no accountability and then all evidence-based design gets thrown out the window.

Perhaps this is what you're seeing in academia also?

[0] https://maps-nyc.com/img/0/mta-map.jpg