Comment by reid-rigo

14 hours ago

Hope to see these headlines some day for the meat industry

If we can replace the taste, appearance, and texture of a medium-rare rib eye with lab grown meat at a substantially cheaper price, we will.

  • True, but it's also the case that in some places and subcultures we're already at a point where meat with certain qualifications in some contexts is a Veblen good, and the rhetoric around it is very much a quasi-mystical blend of notions of purity and vitalism (see e.g. paleo/primal/ancestral diet influencers). That edge, almost by definition, can't be produced in a lab, and if we were really being purely rational/utilitarian about these things, I doubt we'd be eating as much meat as we are today.

    • I love a good cheeseburger. I’ve enjoyed ones from Michelin restaurants and from local holes in the wall; I’m not choosy. To me, the taste and texture of a cheeseburger is one of the best testing things on the planet.

      I do not eat cheeseburgers to feel manly or dominant. I eat them because they are delicious. If I could have a plant-based or otherwise non-meat burger that tastes as good as the real thing, I’d eat it. Impossible burgers are getting close and I’ve had my fair share of them, but they’re not there yet. They’re near enough that I’m confident we’ll get there soon.

  • >substantially cheaper price

    why substantially cheaper? Break-even would be fine too, no? And as a plus, lab-grown meat is much more ethical.

    I also think that replacing 'cheap' meat like ground beef would already be sufficient and would make a huge impact, there is really no need make it difficult for ourselves and try to replace rib-eye.

    • For me, it would have to be mass produced and about an order of magnitude cheaper.

      I'd rather not be testing/tasting experimental lab stuff. And mass production bringing down the price with economies of scale is the real proof that the technology is ready.

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    • Expect the meat industry to lobby against being allowed to call it meat, if it didn't involve real living animals.

      In Europe they managed to get words like burger, nugget and sausage to only be legally applicable to meat. They'll definitely do the same for words for actual meat.

      1 reply →

    • Maybe there's something about lives being taken to provide the food that appeals to certain people.

    • I don't think most people are going to grab lab grown out of the grocer fridge if normal beef is available for the same price. I know I would not. But if its 25% cheaper I'm happy to try it

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  • Agree, as long as it's meat. Lab grown meat from cells is meat. The reason impossible never worked was becuase it wasn't meat. Very few people are going to trade meat for soy and vegetables

    • Yeah impossible was targeting a weird small niche.

      The intersection of 'vegan by all means', 'loves the taste of meat', 'does not care about ultra processed food', 'enough money to go for the expensive option'.

      No wonder it did not work.

    • Even though I do eat meat I still enjoy black bean burger patties far more than Impossible because a black bean patty is tasty in its own way and not trying to replicate meat.

      A black bean patty or similar is a tasty bit of food that works well in a burger form.

      I like meat but not every meal I eat needs to have meat in it. Give me tasty (and cheaper) alternatives to meat and I’ll eat them in place of meat sometimes.

      1 reply →

    • IDK what "never worked" means here, the market cap for Impossible/Beyond alone is still over a billion dollars. You can still get an Impossible Whopper at any Burger King in the US.

      There's plenty of issues with selling meat alternatives, I don't think you're the person to speak to them for some reason...

      3 replies →

  • Modern beef is unhealthy for humans due to grazing conditions. Maybe the lab grown stuff will be closer to conventional farming output.

    • > Modern beef is

      By which you mean US style grain finished short cycle beef I guess?

      The world's bigger than that.

    • Hopefully most people here getting ribeyes aren’t getting them from the same factory farms that supply McDonald’s and sell other cheap kinds of beef. A ribeye is an occasional luxury and best bought from the farmer.

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A better target would be the oil and gas industry. When you look at this diamond situation it looks like in approximately one generation, demand for natural diamonds dropped low enough that the effort to mine new diamonds became uneconomical.

This happened because the ease of obtaining lab-grown diamonds that could be much higher quality, made lab-grown diamonds more attractive because buyers, who may already have been squeezed by other unfavorable economic realities found no reason to purchase natural diamonds at a higher price point.

If we could see a shift like that in energy source preference from one generation then perhaps we could destroy the incentive to produce more oil and gas or make it so uneconomical for use a motor vehicle fuel that it became a specialty product that was produced only to supply a niche product line.

We have a similar opportunity now with electric vehicles, solar panels, battery storage, etc that we can make a large dent in the volume of crude oil and natural gas required to power our economies. Developing nations have an advantage in a way because they have less legacy infrastructure to support that requires oil and gas. They can adopt the new big thing and just roll with that saving their citizens lots of money and environmental consequences associated with use of hydrocarbons fuels.

More than 35 years in the oil and gas industry. This is what I learned.

We should invest in developing nations to bring them up to speed with best available technologies. If we waste too much time we will see continents like Africa with 56 (?) nations become a flash-point for the next round of resource wars (oil and gas conflicts) that will be pushed on them by foreign operators attempting to make as much of the O&G money as possible before the world gets the message and abandons their destructive products permanently. We are already seeing some of this today. Millions of lives are in the crossfire. We have an opportunity to make a difference and we should take it. Old and young in developed nations should adopt next-gen tech ASAP so that kill these dino-corps before they kill too many more of us.

the demand for diamonds is artificial, the demand for meat is very much organic. the only thing stopping most people from consuming more of it is the cost -- driven by demand.

So many industries to replace. Like maternity wards. Or farms in general. Some people seem to be against replacing wood industry however weirdly.

There are a number of efforts to grow vat grown protein. That's producing food without plants even.