IKEA has a trade dress and the game matches their color scheme and font exactly. The building is clearly an IKEA with the exact same branding, just different four letter name.
That would apply to like a competitor, right? Another store that copies their motif to fool customers.
Has a court enforced trade dress with a mock version of a store within a game?
Would a reasonable person, seeing completely different letters actually think IKEA is sponsoring the game?
I would give IKEA almost a 0% chance of winning that case if both sides had equally sized pocketbooks. (see E.S.S. Entertainment v. Rock Star Videos (2008))
Fair use is not how trademarks work? Why does the International Trademark Association seem to think it is then? https://www.inta.org/fact-sheets/fair-use-of-trademarks-inte...
IKEA has a trademark on STYR?
Did you look at the screenshots?
IKEA has a trade dress and the game matches their color scheme and font exactly. The building is clearly an IKEA with the exact same branding, just different four letter name.
That would apply to like a competitor, right? Another store that copies their motif to fool customers.
Has a court enforced trade dress with a mock version of a store within a game?
Would a reasonable person, seeing completely different letters actually think IKEA is sponsoring the game?
I would give IKEA almost a 0% chance of winning that case if both sides had equally sized pocketbooks. (see E.S.S. Entertainment v. Rock Star Videos (2008))