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Comment by paimapi

2 days ago

and all it took was two decades and millions of spend in anti-EV lobbying before they finally gave in, huh

(also kind of wild to me that an EV focused blog wouldn't mention this a single time since Toyota is (was?) arguably one of the staunchest and most stubborn anti-EV manufacturers out there)

Toyota was broadly right in their approach to EVs. They were pioneers in hybrids. They had excellent hybrid cars like Prius that have been around forever. Their low end cars are extremely fuel efficient too that making them hybrid does not really offer marginal benefits.

Now most companies have written off their crazy investments in EVs. Honda has discontinued Prologue and so on.

  • They have also been slowly, but surely, moving all their vehicles to HEV/PHEVs (at least in Canada). For example, you can only buy a new Camry, Sienna or Rav-4 (most popular SUV in the world) in hybrid/PHEV form.

    • PHEV are going away across the industry and solidifying into pure EV or classical hybrid. the market for those who will pay more for the PHEV prefers EV

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I am with Toyota on this one. They have done more to reduce carbon emissions than any other automaker. Hybrids, particularly plug-in hybrids, achieve most of the benefits of EVs without any of the tradeoffs, and they make far more efficient use of our limited supply of batteries.

Public policy should not insist on one technology to the exclusion of viable alternatives.

Fuel cells are stupid, though.

  • please, I beg of you HNers, maybe read the news instead of just going by your brand sentiment

    https://www.citizen.org/article/driving-denial-how-toyotas-u...

    > Over the last three electoral cycles, Toyota has become the top auto industry financier of climate deniers[4]. It has helped to finance campaigns of 207 climate-denying congressional candidates, more than twice as many as Ford and nearly 50% more than General Motors, the only other automakers with federal political action committees (PACs)

    > [Toyota] is bankrolling an army of climate denying lawmakers and lobbying aggressively against emissions and fuel economy standards

    • From a few posts upstream:

      >and all it took was two decades and millions of spend in anti-EV lobbying before they finally gave in, huh

      EVs are a stupid idea and will remain so for the foreseeable future. If you want to complain about their funding of climate deniers, complain about that. But don't criticize them for their justified dismissal of the EV mania.

      I am disappointed Toyota is making EVs now. That doesn't mean I am a fan of the company; I don't even own a car.

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  • There is no limited supply of batteries. Production is growing and prices are declining rapidly.

  • We don't really have a limited supply of batteries. At least not so limited as to prevent every passenger vehicle having a large enough one.

    I mean for gosh sakes, they make semitrucks, boats, and planes with batteries. Huge grid storage systems as well.

They were neither anti-EV in the past nor will they stop producing Internal Combustion Engine vehicles in the future

> [...] since Toyota is (was?) arguably one of the staunchest and most stubborn anti-EV manufacturers out there

Wait till you hear about German car manufacturers. It's not even that long ago that e.g. Mercedes said that their target audience doesn't want EVs and they will never (!) give in to that market. Now look at them. All of them.

  • That could be caused by EU regulation because they have to meet fleet emission standards. Pretty much the only way to get there is to sell some EVs.

I was going to say "about time", but actually about 3 years too late.

Don't they have existing EV models, though?

  • https://blog.ucs.org/dave-reichmuth/why-does-toyota-oppose-c...

    it's sunk cost on their hydrogen cell R&D - they want there to still be room for that instead of going with electrification but they have to diversify their portfolio to keep up with markets

    > "Toyota in particular has been vocal that they are uninterested in making ZEVs available in California. [...] Toyota has invested in hydrogen fuel cell electric vehicles [instead]."

  • Yep bz, chr, bz woodland and the upcoming highlander Bev, at least - but they’re late to the game for sure.

  • They have large electric cars / SUVs, but not small EVs.

    • To be fair that's true of most manufacturers. Nobody wanted to go head to head with the Tesla M3, except Hyundai I guess but then they discontinued the Ioniq 6 IIRC.

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