Comment by AceJohnny2
2 days ago
> cross-brand marketing for Apple's partner, Meta
Partner!? I don't see where you get that from the article, and Apple & Facebook have traditionally not been best of friends (see everything iOS implemented to limit Facebook's overreach).
I'm guessing they chose Muse because 1. It's not Chinese so it'll look good for Trump's AI cronies (Apple is in the administration's spotlight) and 2. It's fairly recent and thus on people's mind.
Eh, Apple spent years suing Samsung while also buying parts from them for their products. You can be a partner and an enemy at the same time at the high levels of the game.
I mean that they're doing joint marketing on this particular thing. Muse Spark marketing features Mac Studios quite prominently, and Apple's material spotlights Muse Spark.