Comment by montecarl
13 years ago
This article makes Tide almost sound like its worth the extremely high cost. I buy store brand everything for the most part. Am I missing out?
13 years ago
This article makes Tide almost sound like its worth the extremely high cost. I buy store brand everything for the most part. Am I missing out?
Honestly, I don't know. I think a lot of it has to do with the fragrance. Wearing clothing washed with a different detergent feels odd, at least to me. Also, one of the main odors that defines a "household scent" is the detergent used in that household. Maybe these factors help drive brand loyalty?
It's possible that this is a viral marketing campaign to get you to think exactly that. Other comments go into detail, but it seems impractical to do this on a large scale as mentioned in the article.