Comment by djur
5 days ago
In this article, Graham claims the following:
"Consumers have emphatically rejected brands that ventured too far into wokeness. The Bud Light brand may have been permanently damaged by it."
Bud Light was boycotted because they did a promotion with a minor trans celebrity. What is "woke" about that? It seems to me that what happened here is that Bud Light was punished for heresy, just from a different direction than Graham is choosing to condemn.
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Do you really believe this? It seems inconsistent with free speech and Paul Graham’s own definition of wokeness.
What other ideologies fall in this category? Or another way, what ideologies don’t fall under the category of free speech? Should we stop advertisements with gay people? All religions or just non-Christian religions? What makes an ideology woke? That the mainstream is uncomfortable with it?
if you cared about running a business and making money, you should know your customers well and not do anything to upset that demographic
this isn't ideology related its market driven reality in capitalist countries
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Yes, that's what people actually mean when they say "woke", but would Graham openly admit that?
Did they promote "trans ideology"? Did the ad say anything about trans principles?
Or did it just have a trans person in it?
Because if you are saying employing trans people is woke, that's pretty messed up.
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