Comment by AceJohnny2

3 months ago

as his user profile indicates: Blake Senftner. I don't see him mentioned on folklore.org, but that doesn't mean he didn't participate in some way.

I was a teen game developer with my own games in Sears & K Mart nationwide for the US, for the Vic-20 and the C-64, and was invited as a representative of the independent games industry. When my involvement was ending, Apple then told me they changed their mind and was not going to support independent games for the Mac at all. But offered to waive that restriction if I paid them $30K and gave them full editorial control over what I published. Nope.

  • It's wild how fast Apple pivoted from Woz just wanting to make a PC anyone could write and play their own video games on to "Nah we want full control of every last bit, fuck your indie games".

    • I think Apple marketing understands human motivation and the rarely acknowledged super strength of prestige marketing. Apple's marketing very much leans into every one of their products must be perceived as a high prestige item to own, or they will not release it. When the Mac was brand new, they cultivated and guarded that prestige like a hawk.

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