List of differences from the MacBook Air:
* Only supports 8 GB of unified memory
* No MagSafe
* One of the two USB-C ports is limited to USB 2.0 speeds of just 480 Mb/s
* No Thunderbolt support means the Neo cannot drive either of Apple’s new Studio Displays. However, it can push a 4K display with 60Hz refresh rate over USB-C.
* “Just” 16 hours of battery life, compared to the 18 hours quoted for the 13-inch MacBook Air
* Display supports sRGB, but not P3 Wide Color
* No True Tone
* 1080p webcam doesn’t support Center Stage
* No camera notch
* Dual side-firing speakers, down from four speakers on the Air
* Does not support Spatial Audio with dynamic head tracking on AirPods
* Dual-mic system, down from a three-mic system on the Air
* The 3.5 mm headphone jack does not have support for high-impedance headphones
You forgot an important difference: the macbook neo has the A18 Pro chip (2 performance cores + 4 efficiency cores) whereas the macbook air has the M5 chip (4 performance cores + 6 efficiency cores)
Also the A18 Pro chip has a 5-core GPU whereas the M5 chip has 8 or 10.
Personally, the only dealbreaker in the list you posted is the amount of RAM.
macOS 15 uses ~5GB on startup without any app open. I'd be swapping all the time on 8GB of RAM.
> macOS 15 uses ~5GB on startup without any app open
Sort of? Mac very aggressively caches things into RAM. It should be using all of your RAM on startup. That's why they've changed the Activity Monitor to say "memory pressure" instead of something like "memory usage."
I'm typing this on an 8 GB MacBook Air and it works just fine. I've got ChatGPT, VSCode, XCode, Blender, and PrusaSlicer minimized and I'm not feeling any lag. If I open any of them it'll take half a second or so as they're loaded from swap, but when they're not in the foreground they're not using up any memory.
Thats not how OS RAM usage works. I can’t find one definitive source. But on no modern operating system can you just blindly look at RAM usage by the OS and subtract that from the amount of physical RAM and say that is what is available for applications.
Being limited to 8gb of ram is genuinely the only thing on that list I care about (no backlight and no fast charging are teetering on the edge of me caring, but they aren't worth multiple hundreds of dollars) - Apple silicone is so fast now that (at least for my purposes) the performance segmentation between price points is basically meaningless.
In case you didn't already know or haven't considered it, you can find right-angle usb-c MagSafe adaptors that basically allow the charging cable to disconnect from the device like MagSafe.
I think the tradeoff would be worth it for a lot of people but many would be better off buying the apple refurbished 16GB M4 Air ($759 from apple right now)
A potential example that comes to mind would be you have a Studio Display in your house that you use for remote work with a beefy MacBook Pro, and then maybe a family member has a MacBook Neo that they’d like to plug into a monitor occasionally.
Since it's just $100 to get 250 -> 500 GB and Touch ID, I think it's okay.
It means people who need the cheapest computer can get it, and people who want to upgrade pay a small amount and get all the upgrades in a package without jumping up to the MacBook Air, etc. for much more.
I think different people will have one feature they feel should have been kept (other than the ram which is universal). For me not so much the Touch ID but the backlit keyboard.
That's a huge PLUS. This asinine "feature" ruins our family Zoom calls EVERY WEEK. There doesn't appear to be a system-wide way to disable this junk on iOS. Because Windows sucks so monumentally, my parents insist on trying to do everything on their phones and tablets. I'm thinking the Neo is perfect for them, and hearing that it'll solve this infuriating problem just makes it more appealing.
A USB 2 port is embarrassing for a computer at any price in 2026. But at least you can apparently use that one for powering the computer, leaving the good one free for other uses.
The hardware support was there for a while. Given that this runs macOS, i would guess (no insider knowledge) that it would work just fine and not be disabled like it is in iOS (by policy, not by technical reasons)
> * “Just” 16 hours of battery life, compared to the 18 hours quoted for the 13-inch MacBook Air
for pretty much half the price, though.
i mean, it's still early to judge (there is no review yet) but if it performs decently it's a death sentence for all the trashy 600$ laptop.
as somebody that has used both windows (at work), mac os (at work) and linux (at work and at home) the macbook neo could be an absolute steal of a laptop.
I got excited for a moment thinking it might have an M4 or M5 chip, that would've made it interesting to tinker around with Asahi Linux.
But now it mostly just reminds me of a netbook. Its cool for people on a budget though, good to see Apple not just being this overpriced premium brand that it once was.
The A18 Pro performs about on par with an M4 in terms of single threaded performance, and a little better than M1 in terms of multi threaded performance.
The MacBook Neo has one of the fastest processors on the market for single threaded tasks, which is what has the most impact on how "fast" a processor feels for day to day usage.
The A18Pro is a very powerful CPU, besting even the M1 in single-core performance (about even in multicore). Saying its just a "phone CPU" is disingenuous.
The biggest drawback is no Thunderbolt. The biggest sell for Macs right now is the ability to daisy chain them with the new RDMA update. A used M1 Mac Mini is more valuable than this.
This is a major challenge to Microsoft. A 13-inch Surface Laptop costs $899 [1], that's 50% more than an equivalent MacBook! And even at that higher price the Surface Laptop doesn't have a good screen: it uses 150% scaling (as opposed to the ideal 200%) which means you have subtle display artifacts.
Other than Microsoft nobody even makes decent laptops in the Windows world. I am typing this on an Lenovo Yoga, it has decent screen and keyboard, but the touchpad is horrible. Samsung makes good laptops but my keyboard gave out after just 2 years. Most other laptop makers have horrible industrial design. Dell XPS 17 was pretty good, but now they have weird keyboard.
The best laptop is now significantly cheaper than the horrible ones. Incredible achievement by Apple, and a major challenge to Windows laptop makers.
I was recently in the lookout for a new laptop. I wanted something BEEFFY! Specs wise but 13 inch at most.
I literally couldn't find anything on the PC side. I wanted an x86 because I prefer Linux Mint as my OS (didn't care about windows) , but it was impossible to find a good laptop with good GPU , more than 64gb ram and decent build materials (ive got a thinpad and the platic build is just terrible. The screen bends when pulling it to open the laptop).
So, if settled for a 128gb ram M4 max Macbookpro. It has been pretty solid so far. I'm a power user, so the RAM is used quite a lot (one of the reasons I wanted x86/Linux was to avoid virtualization overhead in docker/podman).
Macs are way more expensive than other laptops, but their level of tech sophistication is miles ahead of anyone.
I am a longtime Windows user and it brings me absolutely no joy to report that the M4 I am forced to use for work runs the Rust compiler a good bit faster than the big fancy gaming PC I just got with a 9800X3D.
This is how opinions differ. IMO plastic is better than aluminium. It is robust (if done right), lighter and doesn't have good thermal conductivity (which makes laptop usage possible, MacBooks can be uncomfortable for lap usage if too hot).
> I wanted something BEEFFY! Specs wise but 13 inch at most.
One thing to bear in mind is bezels are a lot thinner than they were a few years ago.
~7 years ago, my daily driver was a Latitude E7270 - a 12.5 inch ultrabook with dimensions of 215.15 mm x 310.5 mm x 18.30 mm, 1.24 kg, 14.8 inch body diagonal
Today, an XPS 14 has dimensions 209.71 mm x 309.52 mm x 15.20mm, 1.36 kg, 14.7 body diagonal - and a 14-inch screen.
The 12.5 inch segment hasn't disappeared - it's just turned into the 14-inch segment.
ASUS ROG G14 is as close as you're going to get on the x86 side of things or that new chonk of a surface with the Ryzen 395+ and 128gb of ram. both are like $2500+
> ive got a thinpad and the platic build is just terrible. The screen bends when pulling it to open the laptop
Damn. I was at IBM in the early 2000s and for many decades you used to be able to beat people to death with IBM hardware, including Thinkpad laptops and model M keyboards.
You do have 13" options, though 14" is much wider. If I was going for 13" workstation, I'd go for Asus ProArt PX13 with Ryzen AI Max 395 (if I got that right, there might be a plus somewhere) and 128GiB of RAM. They've got ROG Flow X13 with older hardware or Z13 with same hw as above, but that's a tablet computer instead.
At 14", thin-and-light gaming computers like Asus G14 or Razer Blade 14 look decent, or some of the workstation models from Lenovo or HP.
Still, for me, at 13/14", portability and battery are most important, so I am going with Thinkpad X1 Carbon atm (next gen should again allow 64GiB of RAM).
> Other than Microsoft nobody even makes decent laptops in the Windows world.
I get the impression that microsoft and the pc world have given up on consumer hardware and instead are completely focused on enterprise and ai. That's why windows 11 is saturated with bugs and is basically unusable, but enterprise is forced to buy it.
It definitely feels that way. Microsoft has made it clear they don't care about the consumer market anymore. Xbox is dying or already dead, they've done nothing with the game studios they acquired, Windows laptop OEMs still ship plastic 1080p crap targeted at general office workers.
They'll continue to sell it, because it's effectively free surveillance for them, but they certainly aren't focusing on the consumer market as a target demographic.
And with less and less windows-specific apps now a days, there's very little reason for the average user to buy a Windows laptop, especially over this new macbook.
>That's why windows 11 is saturated with bugs and is basically unusable
That's far, far from my experience. What bugs are you talking about that make it "unusable"? I've been on Win11 for years and it's been no problem at all. No bugs that I can think of.
It really isn’t. The track pad on surface is terrible compared to Mac. The surface has some weird edges and other spots to get caught on. I’ve seen a few with serious damage from typical daily use. The surface I have is barely hanging together, the charger is extremely finicky and will stop charging randomly. It takes effort to get the charger to “sit” in the slot and make contact.
That said, my surface is pretty old so maybe some of these design flaws have been fixed.
But from my experience, the build quality of the MacBook is in a different league than the surface.
This is not primarily competing with the surface line of laptops, this is mostly competing with chromebooks which dominate schools. That's a completely different segment of devices.
I am in education and speak to others at the (US) national level on a near-daily basis. This doesn't compete with Chromebooks in schools at all.
- Chromebooks in EDU cost approximately $290 (+- $10) per unit.
- The Neo costs $499 per unit for schools.
- For the cost of 10 Neos, I can buy 17 Chromebooks. Yes, this is a numbers game. The goal is every student has a device.
- Schools using Chromebooks to log in. If you want reliable Google logins on macOS, you have an additional big spend up front, along with per-seat licensing costs.
- This doesn't even factor in MDM and app cost comparisons.
This is not competing against Chromebooks, which have very little reach outside of institutions. The Macbook Neo will likely have very widespread appeal for anyone looking for what used to be a netbook.
It could compete well in both. Looks like Apple has a product that competes with Chromebooks on price and competes with Surface on performance at the same time. At least close enough on both counts to create headaches for anyone trying to sell either.
At this point I think few people really will care about that spec difference.
The accumulated brand trust of Apple, and the negative brand trust of Microsoft outweighs the numbers.
Even many technically savvy people believe Apple can deliver a higher quality computing experience with 8GB of RAM than Microsoft can with 16GB, and they're often correct.
MacOS is crazy efficient and can overcommit quite a lot.
I used an M1 Pro for a couple years to work. 8GB of ram but routinely using 12GB including swap.
Now, I couldn’t keep slack and outlook open so there were limitations but I was able to work. People are underestimating the usefulness of 8GB of RAM.
I guess it is also worth saying that I do my work by connecting to a remote server where I do the actual development and everything else. The Mac itself being a web browser and ssh machine
Nobody except people on HN cares about RAM. People care about what you can actually do with the machine. The spec numbers are nothing more than numbers when a computer never works as it is supposed to. It's like having a 500HP car, but it can actually not drive.
"good laptops" yes. But I haven't seen a "great" one in a very long time. The Windows market is asleep at the wheel and a copilot button is not going to resuscitate it.
I think the Surface is as close to great as you can get. I'm not saying that I know the whole market of laptops, you probably know better. But the Surface is pretty good, which is weird because it seems like Microsoft isn't really focusing on it or even backing away from it.
I agree with the parent, that Macbooks are way ahead in terms of usability, polish and charm for a laptop. And the performance is outright stellar.
> Other than Microsoft nobody even makes decent laptops in the Windows world.
I completely agree. I actually quit like and get along with my Surface Laptop. It's a really nice computer overall, worthy. It's the closest you get to the same polish and usability that Apple has in their macbooks.
I absolutely love my M4 macbook pro, it's definitely the best laptop I've ever owned. I had an older macbook pro that I kept way past its lifetime too.
I don’t think it is just a hardware issue: Windows still just maps all movements and scrolling directly into pixels and lines. Most programs just slightly blur the viewport when scrolling to hide the latency, but that just adds even more latency. You can disable the scroll delay in the web browser settings, but not any of the new applications, like the new notepad
Not if you move windows between screens with different scaling, or launch apps that don't support the scaling stuff out of the box, or launch apps via X11 forwarding in WSL.
The ARM64 Surface Laptop is great and definitely matches the MacBook Air's quality, but yeah, there's no way it is competitive with the new Neo offering from Apple at current prices.
I hope this leads to a general decrease in price for laptops, but with the RAM crunch I don't see that happening…
It's interesting, for years I have been trying to make my iPad a nice, slim laptop I could bring with me everywhere for lighter/coding specific tasks. I've gone through several keyboards trying to make this work. It never has.
Now with this laptop, I can do exactly this, while being cheaper than what I've been attempting to do with an iPad.
I think you're undervaluing touchscreen capability, which even the cheapest laptops offer now. Kids and non-tech folks have come to expect it by default.
Now that Apple is attempting to compete in this space, they'll have to pitch these folks on what macOS without touch capability offers over Windows with touch capability.
Maybe it will still sell well enough, maybe people aren't that stuck on touchscreens.
Their challenge is, how do we halve the price and yet deliver twice the quality? I think they are going to realize they can't. Some of them will leave the market.
Sometimes I wish I could just use any laptop and Remote Desktop into my gaming rig which is awesome. Then I can have whatever form factor laptop I want, but the problem is I think the latency still sucks (maybe not?) on stuff like Parsec even locally.
The latency is acceptable. I host a remote gaming rig accessed through Parsec, the extra encoding/decoding latency is minimal. Distance has the largest effect, I found that over roughly 1,000 km my total latency is about 30 ms, perfectly playable for all but the most competitive FPS.
I have the Lenovo X1 and I'm very happy with it, though obviously that's in a pretty different price category than the Yoga, Surface, or Macbook Neo.
On the other hand, more money doesn't always mean better computer. I had a Dell XPS 9570 at a previous gig that had a lot of issues: coil whine, bad camera placement, terrible thermals, etc.
I agree. I read this and immediately thought to myself: The gloves are off.
The price point, the capability, the only thing stopping Apple at this point is the MDM stuff integrating it with other identity providers but its ahead of where it used to be.
The MDM stuff is there now, and platform SSO works pretty well, at least with Entra and Okta (the only two I have experience with). Both JamF and InTune support it, I'm sure all the other MDMs do as well.
The only time macs can be a bit of a headache is if you are still using all on-prem AD & group policy and trying to force them into that environment via joining the mac to AD.
> it uses 150% scaling (as opposed to the ideal 200%) which means you have subtle display artifacts
I agree with you, but I’m afraid Apple doesn’t agree with us. The recent MacBooks do not use 200% scaling out of the box anymore. It is a setting that only nerds use. I have no reason to believe that out of the box the default settings on this MacBook Neo will use 200% scaling either.
I think macOS applications feel like they have mostly updated to use the native resolution, so arbitrary scaling works great now. My comparative experience with a new Windows laptop is how I remember macOS felt when they first made high density screens many years ago: lots of render bugs all over, and every program has to be re-opened when I plug in an external screen to be usable at the new resolution
> The best laptop is now significantly cheaper than the horrible ones.
Possibly, but I would wait for reviews to make that call. The hardware is slower than other MacBooks; memory may be slower, too, and other hardware may be slightly worse in quality.
> Your new MacBook Neo.
Just the way you want it[sic].
13-inch MacBook Neo in Indigo
A18 Pro, 6-core CPU, 5-core GPU, 16-core Neural Engine
Apple Intelligence Footnote ※
8GB unified memory
256GB SSD storage
U.S. English Magic Keyboard with Lock Key
20W USB‑C Power Adapter
Two USB-C ports, 3.5 mm headphone jack
Support for one external display
8 GB unified memory is brand-new e-waste today. macOS 26 makes it even worse.
> 8 GB unified memory is brand-new e-waste today. macOS 26 makes it even worse.
One reason Apple can get away with 8 GB of RAM is their SoC does realtime compression of data in RAM and they use high bandwidth memory; the A19 Pro RAM bandwidth is 60 GB/s. This enables them to treat the SSD like an L3 cache.
It's nearly 5 years since the M1 was released; I suspect Apple has gotten really good with their RAM > compression > SSD system since then.
I'm going to give Apple the benefit of the doubt here until proven otherwise. I can't see them releasing something with a terrible user experience as it would cause a lot of reputational harm.
I'll just chime in to say that not everyone cares about the features you mentioned that much. Keyboard, touchpad, looks are the last things I think about when comparing laptops. Not to lessen your preferences, just to point out that there's a variety of viewpoints.
At 150% scaling, one logical pixel maps to 1.5 physical pixels. When a 1px grid line is drawn, the renderer cannot light exactly 1.5 pixels, so it distributes the color across adjacent pixels using anti-aliasing. Depending on where the line falls relative to device-pixel boundaries, one pixel may be fully colored and the next partially colored, or vice versa. This shifts the perceived center of the line slightly. In a repeating grid, these fractional shifts accumulate, making the gaps between lines appear uneven or "vibrating."
Chromium often avoids this by rendering 1px borders as hairlines that snap to a single device pixel, even when a CSS pixel corresponds to 1.5 device pixels at 150% scaling. This keeps lines crisp, but it also means the border remains about one device pixel thick, making it appear slightly thinner relative to the surrounding content.
For some people such artifacts are not noticeable for others they are.
In the year that I had a Surface, I can count on 2 hands the number of times that I used the touch screen. Out of all those times that I used touch screen functionality, the majority of the times were done inadvertently when I was trying to get something off the screen. I'm willing to bet a lot of people won't/don't care about the touch screen, they just want something cheap.
I have a Windows laptop with a touch screen. The only time I touch the screen is when I take a screenshot using the Snipping Tool and want to circle something.
Or a MacBook, which is part OP's point. Apple is delivering quality at price points that Windows OEMs aren't (which is sort of the opposite of the phone world).
The experience I have had with Thinkpads, both current-gen and old during my childhood, did not warm me up to the line. They are not particularly better in feel, thermals and screen quality against its cheaper alternatives including those from Lenovo themselves. The only good thing was its keyboard, but then most Lenovo laptops in general have good keyboards. Its popular acclaim is weird to me.
all apple needs, to kill surface laptops entirely, is to enable windows to run on m series laptops without issues.
I don't know why the downvotes, maybe someone can chime in if there is more to surface laptop? because i am using one laptop, and much prefer to use windows on M4 macbook pro instead.
Oh man I'd pay premium for a sleek device like this that CAN'T run Windows or Mac OS. Just a mere thought of being able to run pure Linux on that sweet sweet apple silicon with full driver support makes my juices flowing.
Forget people, id like to see Apple themselves optimise the macOS experience for 8gb Ram. The M1 Air base should ideally be useful until the MacBook Neo loses macOS updates. So 6+6 years at least. But we all know M1 Air will lose updates in a couple of years maybe because Apple doesn't want us to keep using old hardware even if it's similar to new hardware.
I used a MacBook Air with M2 and 8GB for a year, it was fine. Worked on Xcode/Pixelmator/GarageBand and a 100 Safari tabs all at once. Even ran WoW and League of Legends etc just fine, hell even Baldur's Gate 3 if I'm not misremembering.
and before that, I used one of the ancient Intel Core M fanless MacBooks (probably the first one) that was fine too, I mean within expectations; you knew what you were buying.
People forget that macOS and even Windows (well, pre-11) excel at swapping. There are all sorts of hacks and tricks they do to make sure the system remains responsive when under severe memory pressure.
This compared to Linux, where desktop environments seem to get noticeably bogged down and stressed out when swapping (the cursor starts stuttering and the shell becomes unresponsive).
Although even KDE does OK on 4gb of RAM in 2026 as long as you only have one instance of Chromium loaded.
I feel like a lot of this is that Macs come built in with very fast SSDs (although App Nap, when implemented by apps, is one of the best low-RAM features to ever exist)
They'll develop with 8GB of memory in mind, but under the assumption that they are the only app running. And if it's Chrome that's probably right most of the time.
As a former React developer, I can't help but look back at the monsters we created. We spent a decade optimizing developer experience, only to outsource the hardware costs to the user’s RAM.
2013 - my 8GB [0] MPB was enough to run docker on my MPB, not light-speed but smooth-working-speed. Every website was blazing fast though.
2026 - Same budy runs VSCode and Sketchup (big project) offline as day 1. I played Factorio last year. Hacker News and Wikipedia works great, google and GitHub are ok. But 95% of the internet is not decently usable: Gmail, WhatsApp, Messenger, local gumtree - that one crash without an Ad-bloquer.
We've reached a point where a machine capable of 3D modeling can't even render a chat interface.
I doubt it - for decades bloat increases over the time and I doubt this trend will suddenly stop. I'm using a notebook with 8Gb of RAM at home and it is working most of the time but if I open many tabs in Firefox (say 15-30) it is running out of RAM and getting killed.
Of course it's depend on which sites are open but many sites are JS heavy and use lots of RAM as a result.
There is a secret easter egg: every time you say the magic incantation "You have to let it all go, Neo. Free your mind", macOS triggers every app to run a full GC cycle.
“The most amazing achievement of the computer software industry is its continuing cancellation of the steady and staggering gains made by the computer hardware industry.”
That's what happens when we collectively stop making optimized, native apps and just go "eh, javascript is good enough for everything" and make everything using electron.
The common complaint in this thread about the 8GB of RAM is "But chrome..." well I think I see the problem then.
That's why I try to support native whenever I can. Even if a web app might do something better, I'd rather pay for a native app from an indie dev when I can than have yet another chrome tab I have to have open all the time.
macOS at least still has somewhat of a native-app first culture and dev base, so I try to support it when I can.
I love the new reduced resources Era. MS was clever in launching Xbox series S + X and demanding all published games run on the lower spec machine (similar to Xbox One-S specs).
Games and Apps have both been suffering from resource glut -- slow rendering, loading , large downloads , poor user experience.
It'll be great to have 5+ years of low resources to force devs back into taking performance seriously.
This is the first release. They test the market and optimize. BTW, I have an old M1 with 8gb and works well for some kind of [light?] development. Not using xcode but vscode.
This is such a better deal than I had growing up, Apple has to be taking a bath on these.
My high school required students to bring their own laptops to school when I started in 2010. Their shopping list suggested a MacBook Pro 13" with a case - I looked up "MacBook Pro price" for the first time in my life and just about walked into traffic. I didn't have a laptop to bring, I didn't want to bring the wrong kind of laptop and get double-screwed, so I bit the bullet and brought my car savings to the Apple store at the mall. A tremendously thoughtful sales rep told me "that's crazy, what school requires a MacBook Pro for 9th graders?", led me to the white unibody MacBooks on the side, and showed me that if I was buying it for school, I would get a discount on the laptop, a free inkjet printer (with ink!), and a free iPod Touch. This blew my mind. I thought it was a scam.
If I recall, that model of MacBook compared admirably against the same year's base model MacBook Pro 13 on a stat sheet but felt worse in hand. The MacBook Neo might actually bring up the rear on fit and finish at the expense of I/O and like, the questionable idea of running an A-series chip in a laptop running Tahoe and Chrome. I'm thrilled with this release.
Wow props to that sales rep. Not many would pass on the opportunity to sell something more expensive. I'm assuming they make some sort of (paltry) commission
That assumption would be wrong, and is why you get that kind of service from them. They may have targets of units sold but the real target is customer satisfaction and part of that is getting the customer into the right product so they're happy with it
I've had a similar experience with Apple Store employees many, many times: I walk in and vaguely describe what I want, and they steer me to the cheapest item they sell that could possibly meet my stated requirements.
I've also returned Apple products multiple times, once (recently) without the packaging, and once several days past the return window. They refunded me every time, no questions asked.
This makes me wonder if it's part of their training?
My experience is that they are more focused on finding the right product for your needs. I've been there more than once where they happily downsell a customer.
> This is such a better deal than I had growing up, Apple has to be taking a bath on these.
Apple doesn't sell anything where they're taking a bath; their margins have been high 30's to low 40's for many years. All of the technology in the Neo already existed; they didn't have to create anything new.
To me the price seems to be so uncharactaristically low for Apple during a time where hardware prices are rising across the board that this almost feels like an attempt to try and capture the desktop market. During a time where Microsoft is fumbling with Windows on every front, having a competitively priced Macbook even for budget-concious people seems like a smart move that will pay off even without direct high margins.
Crazy good market segmentation by Apple here - it's pretty easy for college students to justify this plus an iPad, and still have to upgrade to a "real" laptop post-grad.
Personally this looks really compelling for students - I did something similar, dinky 4GB ram 2 core laptop with crazy good battery life - because I don't care about specs at all, LMS's and note-taking apps in school are not heavy. I just NEED to be able to work all day long, when lecture halls lack outlets. If I needed development weight I would just use an IDE plugin to remote to a desktop in my dorm.
Are there any similar laptops around this price range with comparable battery life? My impression is the market around ARM laptops is pretty small. If so this is a standout for this use case.
Only if you want to take notes with a pen and prefer digital over paper. For me that's terrible, but some kids swear by it. I think if I grew up on it, it'd be different.
Homework for things like algebra and later calculus definitely is interesting to do on an iPad, as the ratio of time spent thinking:writing is high while you're learning.
But pure notetaking where the thinking:writing ratio is very low? I'd much prefer to type than write on a screen.
Grad student here. The paper-reading experience on an iPad is vastly superior to a laptop, and I've got an aging iPad Gen 8 that doesn't have enough storage to upgrade. I run the Zotero iOS app and it's absolutely perfect for annotating papers and keeping my bibliography organized.
In undergrad my iPad was far and away my favorite note-taking device. Digital pen-and-"paper" beats laptop for 99% of note taking.
The pen. 95% of the way our son does assignments now.
He’s off to university in Fall ‘26, and I’m waffling between getting him an Air and keeping his current iPad, or getting a neo and new iPad. Probably go the former because of the long term cost effectiveness of the Air.
iPads are pretty common in education for the drawing capabilities. You can take notes by typing for most things, but when you get diagram/math heavy, you just cannot beat the pencil. I think it's probably pretty poor value of the small ability you gain to cost, relative to other things you could do (I like paper/pencil personally) but I see the use case, if limited.
In theory yes, but in reality barely any developer (at least the mainstream ones) make their app available on MacOS, and nobody enjoys interacting with a touch-screen optimized app with mouse/trackpad
I used to use both...laptop for quick typing, and then the iPad for hand-written notes or annotation.
The OneNote app sync is quick enough that I could type lecture notes on the laptop, and then quickly switch to the same document on my iPad to sketch out a diagram. It was overkill for sure, but very useful
I have spent most of my life in a lazy couch posture and a laptop and keyboard doesn’t fit that lifestyle choice. I need to make more apps for people with my lifestyle choice, like IPad IDEs for development.
iPad + voice, this seems like my new lifestyle choice and it looks like it’s going to work out too.
I think human beings need to move away from sitting at the typewriter like it’s 1930. We’re more than this.
This. My daughter is a high-school junior, and she's been asking for a laptop going into her senior year/college. This is exactly who Apple is going after.
I convinced my parents to get me a 2017 MBP for college, yes it was overkill for the day-to-day classes, but I ended up getting into iOS app development and was so fortunate to have a beefier-system. However, for a liberal-arts student the MBN appears to be a sweet spot.
> Are there any similar laptops around this price range with comparable battery life?
A Chromebook with 8Gb ram and stock ChromeOS gets 10 hours doing real work. And with real work I mean full local dev with containers, vscode, Vivado, and 100+ chrome tabs open. And even running small VMs from time to time.
Hm true, I wrote off Chrome OS altogether, does it provide enough customizability that MacOS/Linux does? You mention dev containers which is already way beyond my perception of its capabilities (and the general public, I think)
I managed to get through 3 years of college (in a humanities degree, granted) with a dinky used thinkpad running the latest ubuntu distro. Only needed it for note taking, pdf reading, and essay writing, and it got the job done for $50. There were only a few times I was screwed when it came to needing special software...
For a student, a Kompanio Ultra Chromebook is a far better deal. The faster processor and more RAM make it better for typical laptop use. The touchscreen makes it better for educational use. It's only $100 more than just the Neo by itself.
I think this also looks super compelling for people who want to ditch the Macbook Pro.
I'm mostly at a desk so I'd love to be able to switch to Mac Mini only when M5-M6 drops on the mini. The problem is I need a laptop for travel, weekend trips, events, etc.
The Neo is so cheap that I can buy a new Mac Mini AND the Neo for roughly the price of the macbook pro and get the best of both worlds.
For years Apple has been selling an M1 Apple MacBook Air for $649 via Walmart. It was still using the old wedge case design and is literally unchanged from fall of 2020 when it came out. It was the base model with 256 GB storage and 8 GB of RAM model, no upgrade options, no colors.
The price point was designed to get customers who would not pay for a $1000 computer into using a Mac. Sourcing those 2020 era M1 components, screens, etc, let alone M1's, was probably becoming a problem in 2026.
The Macbook Neo is a modern way to meet that price point. The video ad is more instructional about what macOS is, and how it would work with an iphone the customer may already have.
It does very basic Apple Intelligence (they show the photo editing in the video), but this is not for running models locally (they even show the ChatGPT native app and say "runs all your favorite AI apps")
People complaining about the 8 GB limit are missing who the target market is for this machine. Its a Mac, for $599!
You're highlighting Apple's strategy very well, with one omission: the M1 Macbook Air at Wal-Mart was US only. Even next door in Canada with the same retailer, Wal-Mart didn't have that deal.
This is the M1 Macbook Air deal for the rest of the world as well as the US. This is huge, it's the cheapest Mac laptop of all time. Apple Silicon is paying dividends!
My first Mac was a Mac - ie the first Mac. 128k of memory and $1000 (with the student discount!) in 1994.
I've had every architecture of Mac since then - except for M.
This one might just have inspired me to try a Mac again - if it had an M.
So what if it's a Mac, applications suddenly don't need as much memory? Can it open a table with a gazillion rows? Can it open ten tens if not hundreds of web pages? Can it run multiple programs at the same time? Having only 8 GB sucks unless you're using it as a terminal or media player.
Yes to all of the above. Macs swap incredibly well, and an M1/*gb mac is more than capable of having hundreds of chrome tabs open while running excel with giant spreadsheets.
As for "running multiple programs at the same time" - I assume you're leaning pretty far into hyperbole here given that machines with 1% of the resources of this one can do so...
I have used a M1 MacBook Pro, 16 GB, as my dev daily driver for many years. I generally never need to close any application.
Typical sample of apps concurrently in use:
- PostgreSQL (server)
- TablePlus (db client)
- Docker
- Slack
- Chrome
- Safari
- Zed
- Claude native
- ChatGPT native
- Zoom
- Codex
- Numbers
- Calendar
- the whole stack for whatever app I am building (Redis, Node, Rails, etc.)
With that persistent stack running, I can pretty comfortably launch whatever other apps I want to use: Office, Music, etc. I only see a beachball when I launch an Office app (they may not be native yet, I suspect it's emulating from x86).
I was skeptical that 16 GB would be enough. I bought this fully expecting to return it and buy one with more RAM. The Apple Silicon Macs are much more efficient with memory than even the Intel Macs. I believe some tech articles have been written on the why/how, but in practice you just don't need as much RAM as you think on Apple Silicon.
My daily-driver M2 16GB has been up for 54 days, running three web browsers simultaneously (all Firefox, which does help, about 30K tabs across them), plus a medium-sized Rails app and postgres, iTerm2 and tmux (about 38 panes), and the Slack (Electron!) app.
Current RAM usage is 6.14GB.
Things change when I run local LLMs or VMs or Xcode, of course.
Apparently the two USB-C ports are different specs [1]
- USB 3.0 10 Gbps with DisplayPort support
- USB 2.0 480 Mbps
Both support charging but only one supports higher speeds and DisplayPort (A18 Pro limitation, as Apple probably doesn't dedicate much silicon to USB I/O).
Makes sense, the iphone has only one port after all. Interesting that it supported a second one though, or maybe that's the Pro revision designed for this use case?
The second port is likely necessary for USB hubs that rely on both ports. I had one for my M1 Air. I assume it'd still work with the 2 different speeds, but I'd be curious to try it.
I'm going to get a Neo for my wife once it's available in my country.
I'd like to run the external display plus an external SSD at USB 3 speeds, so I'd be waiting for experience reports on whether the one port can handle both without constraining the filesystem transfer speeds.
Charging in and DisplayPort out on the same socket would mean an additional dongle or hub or something, so there's at least that reason for having both.
Well the costs had to be cut somewhere. At least they put a headphone jack in it, so they're doing better than Microsoft on that front (who inexplicably removed it from the SP line)
I don't think this is intentional to cut cost. I simply think that the chip was primarily made for devices with one port (iPhone, iPad) and this is a bit of an afterthought.
I wouldn't be surprised to see a future product with 2x USB 3.0 10 Gbps with DisplayPort support on the next generation, A19 Pro or A20 Pro maybe, if the product has enough success.
If they want to get these things into schools it would be insane to expect the schools to also supply everyone with AirPods or some other kind of wireless headphones.
Yeah I’m pretty impressed by this, even though it’s essentially a rejigged iPad running MacOS.
Touch ID is nice but I’m fairly sure if you have an Apple Watch then you don’t need Touch ID - the MacBook will unlock if you’re in proximity. I even have an 11inch MacBook Air 2011 that unlocks with the Apple Watch and that doesn’t have Touch ID either.
As someone who started on a PowerBook G4 which was like some kind of unreachable holy grail with a base price of about £2500 (2002 pounds mind) this does make me happy.
Would be nice to have a 12GB or a 16GB ram option even though typing Arts essays and talking to ChatGPT in a browser is never going to need that, and this is Apple’s new first step on their infernal pricing ladder.
Citrus looks cute. Might treat myself.
The pink “Blush” colour is going to sell like hot cakes to the Legally Blonde crowd this upcoming fall semester.
> if you have an Apple Watch then you don’t need Touch ID
Yeah, the move to Watch auth reopened the Macbook to the good old PowerBook System 7 days as far as effortless use goes. Touch is still great for escalation, 1Password, etc, but being able to be logged in by the time the screen is open is significant.
I have one of those, it's perfectly fine for everything I do. 8GB of RAM isn't a lot, but I've never run into issues with it not being enough.
The M1 and A18 seems rather similar, but I might be concerned that the integrated GPU isn't as capable as the one in the M1. I guess they picked the A18 because they make them and because the NPU much better and Apple cares more about AI than I do.
$499 for general educational discount, but I am betting that school districts will get volume discounts above that. It's going to be very price-competitive.
They already have! It's essentially what you wished for.
Below respectively 11 inch MBA vs NEO in cm
- Height: 1.7 vs 1.27 (thickest point)
- Width: 30 vs 29.75
- Depth: 19.2 vs 20.65
- Weight: 1.08 vs 1.23
11 inch was thicker and wider, neo is longer and heavier. But more or less the same form factor.
But you get 1.4 inches extra in screen size due to slimmer bezels, double storage, double pixel density, double ram, almost double battery life and a LOT more CPU, for half the price (even before adjusting for inflation, leading to a further discount).
Only thing they didn't do was keep the taper model, but I think that's a smart move even if it made for a fantastic picture at the time.
The 13" MBA has the same approximate external dimensions as the 11" MBA. I know because it easily fits in the snug case that I've had ever since I got my 11" MBA.
They basically shrank the bezels down. If they made it smaller it would impact the keyboard size, which many people probably would not like.
That or the 12" Retina MacBook, which weighed 0.67 lbs less than the neo and Air do. And it does make a difference!
It's disappointing they finally got the silicon for the "thin and light at all costs" form factor but gave up on the form factor. I just want my clipboard laptop back!
I've done web dev work on the 12" retina macbook. Sometimes docker goes crazy and needs to be restarted but otherwise it worked surprisingly well. I used it all the way till the M2 air came.
I also have a (relatively) beefier mac mini at home if I needed to something more powerful.
Here I am, running OpenBSD on a 2019 Dell with 8th gen CPU. I'm currently using a bit less than 4GB of with 6GB as caches (for IO?). It's fine for a lot of progamming work (I have built kernel on this). 8GB is a good amount of RAM if you're not using bloated software.
Because it doesn't have twice the ram. Otherwise it was a no brainer complementary machine, especially for users like me that work primarily on desktop and don't want to bring the much heavier macbook pro around. I've got both the m1 max and m3 max (16") and I absolutely hate carrying them around yet I have to, because even on vacations I may have to log and fix a bug in prod blocking the company so to me, weight is absolutely a primary factor for a notebook, and this would've been perfect at just twice the ram.
> 8GB is STILL perfectly fine for a starter notebook, casual browsing and light work. Noone is going to develop on this after all.
Given the ridiculous speed of Apple's almost-on-the-SoC flash storage, 8GB is fine for basic development workloads.
That's the tradeoff you get with soldered RAM and storage... you can't expand it, but the lack of sockets and shorter PCB trace paths gives a lot of headroom on what is essentially high-frequency analog signalling. The longer the traces the more latency, and the more sockets and vias, the more potential for interference.
Do you think the RAM is too weak while the CPU is too strong for the use case? Like, with just 8GB RAM it can't do much that needs that kind of CPU. And with the same price point I can easily get a refurbished 16/32GB Dell mobile workstation -- which I admit won't last as long as a Macbook, but 8GB is only enough for light usage, which could just use a much older and maybe cheaper CPU.
*Edit*: just read about education discount, so yeah, $499 or lower is more competitive.
My sibling comment was right about nvme swap. It wouldn’t be excellent for a dev-heavy workflow, but for the kinds of things you might use an iPad for, the target market of this won’t notice much of a difference.
But this is going to be vastly more pleasant ergonomically than a Dell mobile workstation refurb. On paper, a Cybertruck has better specs than an old Miata, but I know which would be more fun to zip around in.
RAM need shave changed slightly post nvme. Normal people apps can swap just fine with a pretty seamless experience. Average people aren’t opening single files that can’t fit into 5gb of ram.
Fwiw i have an 8gb macbook air m1 with 8gb and it’s pretty decent. Factorio (not megabasing past the endgame), Baldurs Gate 3 and Newstower all run well. General browsings no issue and it’s well beyond whats needed to plug into tvs for streaming.
The tiny screen basically encourages one app being used at a time and it seems to use swap fast enough with the ssd.
Differentiation is king. If you have 25% of the market just doing e-mail, taxes, youtube and news, and 25% of the market running local LLMs, you don't want one machine that offers an average RAM, giving one group too much and making them overpay and the other group too little and making them underpay. Everyone gets a bad deal.
Instead you differentiate. This does that. Does the Neo cater to everyone? No. But it's better to put 8GB in a machine for your mom, than making her pay for 16gb she doesn't use and also creating more RAM scarcity for the people who need more RAM.
It seems fine for basic web browsing and office tasks: a youtube, facebook, or word doc machine. It's a "netbook" replacement, not for software development work.
That being said, it seems like a good living room laptop.
I believe the single core performance of the a18 pro is a 50% boost, but the multi core performance is about the same as the m1. I'm sure you're already taking the ram limitations into account for longevity.
Very tempting, but considering a macbook air m4 is often just $300-350 more, the 8GB or RAM feels like it's just enough of an asterisk to make this less of the value champion.
I still really like it, but I'll probably wait for a discount.
12 GB would've been amazing to have though, oh well.
I would say that the look and feel of M1 MacBook Air is better, and you aren't getting an upgrade in performance department either, so is it really an "upgrade"?
Source: disappointed by the new speaker system in M2+ Airs and worse build quality, the classic chassis is, in my humble opinion, better engineered and is more delightful. M4 rips though, but you aren't getting this with the clock speeds and core counts of A18 Pro.
The ram is the only thing that I think is a little light, but with the ram situation in the world, asking for 12-16 GB have been too much.
This looks like a huge step-up from most Chromebooks, which are frankly junk. Apple, however, will need to build education software and services to really get schools to commit.
I had to check because I'd genuinely forgotten, but the Mac Mini I use all day only has 8 GB. Chrome, Slack, and Spotify are running on it 99.9% of the time, along with several other apps.
It's great to see that others have had better experiences than me. I had to upgrade from my M1 Air cause I kept on hitting issues. Note that I'm more on the power user side, and not on the typical light use side in my computer/software use cases day-to-day.
It must be a shitty day for the Acers of the world. Locally an Acer with 8GB/256GB is about the same price with a much worse display, worse build quality, and no strong iPhone integration.
The Acers of the world can sleep well. The price of Neo in my country is about $810. Two months ago I purchased a brand new Lenovo IdeaPad Slim 5 with an AMD 7533HS CPU, 14" OLED display, 32 GB DDR5 and 1 TB SSD for about $860. And it also has an unibody metal case. This Lenovo offers much better value for almost the same price, and you can install Linux on it.
I bought an Acer Swift Go 14 with 1920x1200 display, a QHD webcam, 16 GB memory, 1 TB storage, and AMD 8845HS processor for a little over USD 520 from amazon.com at the end of 2025.
The biggest drawback I guess is it has a fan and well, the fact that it is an Acer. This MacBook will definitely beat the aspire series for now but who knows maybe the competition will make the OEMs improve their product.
I wanted to list my experience because there will be sales on these other notebook PC that Apple likely won't have.
In my area, an Acer Chromebook Spin 514 has a faster processor, more RAM, and a touchscreen and costs only $100 more. With those specs, it's much better for productivity, development, and games, so it's well worth the price. It has better Android integration than the MacBook has iOS integration and even runs Android apps natively itself. The same people who didn't know that Acer sold this before will still not know they sell it now. The people who knew Acer sold that device before will continue buying it.
If they would offer a reasonable replacement program, I bet they could make a strong case to EDU. The nice thing about Chromebooks is when a kid spills something on it, it's cheap to replace and to get back up and running. A tight EDU iCloud restore and reasonable replacement cost could definitely make this an attractive option for some school districts as this will last for a kid's entire school career.
> The nice thing about Chromebooks is when a kid spills something on it, it's cheap to replace and to get back up and running.
Is this actually a problem though? For my kids you either pay for the insurance plan at the start of the year, or you're responsible for the full cost of replacement.
There are obviously exceptions made for qualified low-income households but otherwise I don't know why they school would particularly care what replacement cost is if it's passed onto the family.
A refurb M1 air with 85% battery and in 'fair' condition goes for ~$400 these days - I have no idea how bad it would have to be for $300, but good luck. How many more years do you think that battery is going to realistically hold up?
I'm not convinced at the insane price at all, you can buy an older model macbook Air and get the full experience at similar prices.
Edit: TBH I'm disappointed, I was hoping for an ultra portable macbook that is less than a kg and extra thin. This is just for the edu market. I'm sure it will do well, financially.
This is a real return to form for Apple. It's fun, pricing feels spot on for this market segment, the continued success of early M1 machines I think proves the spec limitations will not be a real world issue. This is excellent market segmentation on their part and I think many people will love this device.
A18 Pro is generations ahead of M1 and M2 on single thread if these scores are true.
Are you saying we had this incredibly overpowered silicon shipped on millions of Instagram machines?
I'm physically hurting at the amount of processing power we wasted. Atleast Apple did the right thing here.
Mobile devices, to give you good battery life, operate in a “race to sleep” mode. Good performance is necessary not to compute a lot of things, but to finish your computation quickly and shut down the power hungry processors. So do not worry, the performance is not being left on the table. It is there so that your phone lasts throughout the day.
8GB RAM was actually pretty workable for lightweight work… until they shipped Tahoe. Now macOS is just a slog doing even the most basic things unless you’re at 16GB. Sure hope macOS 27 comes with some serious performance optimization.
My M1 8GB Air did great before Tahoe; even medium complexity Xcode projects ran fine on it with other apps running. Since I made the mistake of upgrading it to Tahoe, it’s too painful to work in those projects.
Tahoe is a massive regression in my personal experience (16GB here). So many random bugs and menu bar pop-up slowdowns (how is the system menu bar this unresponsive?).
Spotlight has gotten so bad, I can literally count the time it takes between typing the app name and the result showing up in the dropdown. Ended up switching Spotlight to Tuna.
It would be sensible/wonderful for Apple to release a deliberately lighter version of MacOS for these laptops; but their intransigence and (e.g.) willingness to hold the iPad’s OS back year after year suggests they won’t.
Sheesh - in iPadOS you’ve got multitasking, multitouch, full windowing support, external input and monitors, and a ridiculously accurate pen. If that’s holding back, what exactly are you looking for?
I’d still argue a device that size works better with just split screen than the new windowing, but other than the walled garden approach it does pretty much everything today that us techies have been whining about.
Yeah, not even having an upgrade to 16gb or more makes this dead on arrival for anyone doing real work. Bummer, since otherwise it looks great. I guess it'd be the same price as a macbook air after that upgrade anyways though, so it doesn't really matter.
Honestly, we’re not the target market for this. I’m pretty sure at this price point though, it will sell like hotcakes. Once people get slightly into the ecosystem, it’s usually a big win for Apple since their stickiness ( from my experience of people around me) is undeniable once you get one product
It's perfectly adequate for most office work: documents, spreadsheets, presentations, web browsing / research. The vast majority of users are not doing software development and never will.
A perfectly performant, luxury-feeling laptop with a secure OS for under $500? This thing is going to eat Chromebooks and budget HP shitboxes for lunch. Sure a lot of niceties are missing but compared to the experience most people have with their $500 laptops, this is going to be night and day.
You are comparing it to other Apple laptops but you should be comparing with its competition at a $600 price point. The aluminum enclosure, touchpad, battery life, display, and performance are all best in class (or near enough) at this price point.
Academic pricing also applies to individual purchases by students, staff, and faculty. In-store, they ask for an ID. But they don't use any mechanism for online purchases, aside from attestation.
I think they used to use edu email addresses to confirm, but now that so many people have alumni emails, that would be useless (and not capture k12 students, whose email addresses typically cannot receive outside emails).
Also these days Apple actually allows sales and discounts at retailers. I bet this will be on sale for $499 at Amazon or BestBuy before the end of the year.
* 86 million (27%) are under 21 and most of those are students.
* Those people have parents, assume 2 parents per 2 children = 86 million parents (27%)
That means 55% of the US population is eligible for the cheaper rate before you even account for people getting secondary degrees, educators, and yes - the schools themselves.
What software do they need to compete with chromebooks? It has a browser (it could have several browsers, if you want). I personally prefer all their productivity software to Google’s or Microsoft’s, and it’s not a close race, but you can use those on it too. Accessibility, I was shocked to find is kinda awful on Chromebooks when I had to try to configure it, considering their target markets are kids and the elderly, while Apple’s the gold standard at that.
Everyone seems so focussed on the price and the RAM that noone is talking about the fact that macOS is now running on the A system chips which makes me wonder how far away from an iPad that can swap between iOS and macOS when you dock it in the keyboard are we...
IIRC, iOS was forked from macOS (well... OSX), and they share a lot of internals. I think they could probably start up finder alongside springboard with some tweaking... but they'd much rather sell you an iPad AND a Mac!
When Jobs announced the iPhone in 2007 he said it was running OSX but what that actually means is anybody's guess. iOS is closer to macOS in functionality today than the iPhone's first OS.
I personally liked iOS and macOS being separate things because making a desktop OS also work on a touchscreen has wider implications than it sounds. That's why these days everything in Windows is blown up like Fisher Price software and way bigger than necessary for a mouse cursor. Seems like that's the direction Apple is headed in anyway with Tahoe.
Yep this is the biggest news. We’re one step closer to a DeX like experience for iPhone. If Apple did that they would stomp the entire Windows laptop AND desktop market.
The phone in my hand is powerful enough to handle all the general purpose computing I already do, so let me do it Apple!
It's been able to run on A series chips for a while. I don't think that's what's preventing MacOS on iPad. It's that the OS is not optimized for touch in any way. Too many small things to click. It's just not the kind of half-baked experience Apple would put their name behind. Likely the same reason why you haven't seen a touchscreen on a Mac.
Press release touts "built with the environment mind", but is silent on repairability.
Also this week: Lenovo's new ThinkPads score 10/10 for repairability showing that even popular modules of mainstream manufacturers can build with repairability in mind.
Non-Socketed memory and storage is more of an upgrade friendly feature rather than a repairability feature. They don’t often fail. And most people do not attempt to upgrade their devices anyway, especially the type of people who are not power users, and are buying low end devices. For most people, upgrades are no longer a purchasing consideration, and they will buy the laptop that’s five dollars cheaper and has more attractive packaging.
And no, Apple is not soldering memory to the main board on most of their computers these days. All of the M series computers have the memory on package with the CPU, because there are latency issues with putting it any further away. The A18 Pro that this laptop uses is package-on-package, the DRAM is directly on top of the SoC.
You're out of date; Apple is soldering the memory to the CPU directly. I mean are you complaining that you can't swap your L2 cache or replace the math coprocessor? The history of computing is one of the CPU absorbing every single discrete component over time. Apple is at a point where the CPU has to absorb the RAM to maintain their performance lead. I'm happy I get a super fast computer.
My 2c: I meet people all the time using the same Macbooks for 5+ years. While I'm attracted to modularity, SoCs have undeniable advantages (I'm assuming other commenters will cover this). I bought the fanless MB Air because I imagine this thing could probably go for a decade without any repair, outside the battery. I'd say this longevity is worthy of praise.
For contrast, I used a Surface Book throughout college and within weeks of the warranty expiring I ran into serious issues with the battery, then the charging port, display backlight, fan. I loved it to death so I kept it on life support and changed my usage patterns until I gave up on it. And yes, my next device was a used Thinkpad, and I was able to fix most issues I ran into. But I'd
I am NOT a fan of the measures Apple takes to monopolize the maintenance and repair of their devices.
I’m still using my M1 MacBook from 6 years ago. My company keeps emailing me to upgrade to the newest one but everything works perfectly fine and the performance is more than adequate for dev work.
Compared to pre-Apple silicon I was getting company exemptions to upgrade before I was technically allowed.
I expect the customer of this product is not worried about repairability: to them, it's just an iPad with a keyboard. You're also citing 3x higher costs, so they're really not comparable.
The lack of upgradability is directly what provides a lot of benefits that I expect the average consumer vastly prefers: better performance with soldered memory and better battery life. It's not just to shaft you on prices (though that's definitely a big factor).
I mean durability is as or more important than repairability and apple products have a reputation for lasting a long time and holding their value. And getting software support etc. In general I think tech nerds underestimate how much people value durability over repairability and how hard it can be to sell repairability. Ive found that "this product is repairable" can be interpreted by people im trying to convince to buy a framework as "this product will need to be repaired and it's going to be your problem." On the other hand Apple's reputation for durability means that buying a used MacBook to save money is a serious and popular option which is by far the most environmentally friendly option compared to any new device, however repairable. The repairability <-> sustainability relationship isn't as straightforward as people suggest in the real world imo
If you stop the video you can see the 8 screws on the bottom of the Neo. I'm hoping that means there's some level of repairability at least from a battery perspective. I'm looking forward to some teardowns when it's in peoples hands.
What MacBooks are you referring to? I haven't heard a fan running on a MacBook for over half a decade, and they replaced the butterfly keyboards several generations ago...
Thinkpads have good repairability, few people would debate that. They are not perfect and the ifixit "review" itself acknowledges that the wifi antenna is soldered, hence not repairable.
As a Master's student, I didn't have money to afford a MacBook. So, I begrudgingly bought a Dell Vostro 13" at the time. Pretty much all of my friends just got the Dell/Sony/HP laptops and it's not like those laptops were powerful either. They were just pretty much entry level for a price tag of $600-$750. I got mine for $750. This was back in 2009. I had to remove the selection of a Webcam. These companies would pull shit like this, making basic things like a webcam, an add-on. I hated it. IDK what the price tag of a non-Apple laptop is now-a-days and IDK if they still do what they did then, including everything as an add-on, but, I'm so glad Apple released this. This'll be a blessing for students and generally folks who want a high quality laptop without bargaining over which basic add-on to pick, which seemed ridiculous then and feels the same even now.
2009 Me would've LOVED this! I'm so glad Apple released this.
Back in 2013/14 Guillermo Rauch (CEO Vercel) shared a brilliant insight -- develop software on a weak machine and optimize it to work well on it so that when it's used on a powerful machine, it's going to fly. This'll force macOS developers to consider these resource constraints.
One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo...
Big companies drift away from the ground truth of their employees and customers over time. Without someone highly focused coordinating things, it's easier to create a "new" product and call it a day than it is to innovate.
And when you're big it takes years, decades even, for the cracks to eventually show, but show they will.
Because ask yourself, if you were telling your friend to buy a Macbook, which one would you tell them to buy?
–––
edit: just to clarify, currently Apple's lineup includes the "What's a computer?" iPad – $349+, iPad Mini - $500+, iPad Pro – $999+ and iPad Air – $599+.
These come with a pencil and a magic keyboard. Also some of them are more powerful than the A18 Macbook Neo.
Then there's the Macbook Neo - $600+, 13" Macbook Air - $1,099+, 15" Macbook Air – $1,299+, 14" Macbook Pro – $1,699+, 16" Macbook Pro - $2,699+.
Who are all of these things for? Why does the iPad Air exist with the magic keyboard alongside the Macbook Neo? That's the same keyboard attached to a less powerful processor and a touchless display for a spitting-distance price.
Until today if they had less than around $800 to spend my answer would be "Don't buy a new MacBook from Apple" because there isn't one that cheap. Maybe look for a used or refurbished M1-M2 model.
Today it's the MacBook Neo unless you have a higher budget and want a nicer screen and more power. Then it's the MacBook Air, unless you do serious photography, video, audio, or development work then it's a MacBook Pro.
It's still a pretty simple, linear progression up the line.
Steve Jobs presided over an era where they were selling:
- A white plastic 13" MacBook
- An aluminum 13" MacBook
- 13", 15", and 17" Macbook Pro
- A high end 13" MacBook Air that thermally throttled and was more expensive than most of their other laptops
I'm now a 15'' Air user after always being pro. I notice no difference in performance but enjoy the lighter form factor and damn does it run cool compared to the pro.
Replacing my iPhone was a nothing burger of choice, on paper the iPhone 15 pro was the best feature set for value vs buying a new iPhone 17, but Apple know that so don't sell the older models directly when the new models come out.
There's really limited impactful innovation when you get into the details.
When Steve came back Apple was months from bankruptcy; their product lineup was full of duds.
Today Apple is the most profitable company in the world, and every product line is ruthlessly optimized/scrutinized to maximize their revenue/supply chain use/suss out consumer needs for the next cycle.
There isn’t a world where Apple has a $4T market cap and where their product offering fits in a neat 2x2.
Easy: MacBook Air. The friend is asking this question, so that’s what they need. If they needed a MacBook Pro, they wouldn’t be asking this question. If they wanted to spend as little as possible, they would have already bought something cheap, like a PC or Chromebook or now this Neo, so they wouldn’t be asking this question.
However, with the recent Macbook Neo. I actually went ahead and recommended Neo. Especially to a friend of mine whose going into college soon and has asked me what they should buy.
Now the 8gb can be concern to some but not to many IMO. And I am also feeling just a bit optimistic that Apple will realize that the largest criticism of this product can be that it doesn't have 16GB otherwise even more people can buy so in the future, I expect 16 GB to be possible too (When Ram bubble finally bursts)
People habitually misunderstand this moment in Apple’s history. Jobs took a shredder to a complex product line of poorly selling products, produced by a company that was nearly bankrupt. That was the right thing to do at that time.
Later when Apple was on sound financial footing, Jobs expanded the product line. That was the right thing to do at that time.
With the Neo, Apple now offers 3 lines of laptops: Pro, Air, Neo. This is not substantially different from 2010 when Apple under Jobs offered 3 lines of laptops: MacBook, MacBook Pro, and MacBook Air.
MacBook Air - mid range mid price, good quality, basically as functional as the Pro now.
The price of the Neo is very compelling if they want it for light duty work though.
And obviously high end is high end but those people know who they are
I think this is now the one you should be telling your friend to get (unless they are a developer or professional in which case they probably aren’t asking your opinion)
Generally the MacBook Air is incredible and what I generally recommend. If somebody is doing 'more' then it's the MBP. Now with the Neo I even have a recommendation for price sensitive people who may have otherwise gotten a cheap Windows device filled with crapware.
I think these are all different markets - $1k seems like a small amount for the MBA but it's too much for quite a few people.
I wonder if Apple is positioning these to counter Google's Chromebooks? The pricing makes sense, especially as lately I've seen some pretty expensive Chrome devices: £500 - £700... which is not that far off from base Macbook Air, but without the quirky limitations.
As an aside, I have been a firm ChromeOS user since 2013; since my computing life at work is pretty complicated, so I wanted to keep it really simple at home. For the most part, this setup worked just fine.
However, lately... I've found the Pixel line to be very underwhelming and expensive - add to that the ever increasing cost of Chromebooks... What can I say? Moving over to the Great Walled Garden of Apple makes sense. I'll probably buy one of these.
The Neo is definitely a response to Chromebooks. Apple bet on the iPad for the education market and lost that bet for obvious reasons. This was already obvious 10 years ago when I was working in edtech.
They've totally lost the plot with iPads IMO. It's a fantastic device to consume media, gaming, and some niche areas like drawing... but other than that?
My last tablet was a Nexus 7, so I wouldn’t know ;)
But on a more serious note yes, I agree with you. Tablets - absolutely great for the use cases you mentioned, for everything else I want a proper keyboard, etc.
Chromebooks are much more secure for enterprise and education.
macOS is awful to manage on an enterprise and education level. This will always be Apple’s achilles heel in truly breaking into this market. Admins will push back.
Google has Security down to a science. ChromeOS has little to no malware. Google is constantly reporting malware and exploits to Apple so they can patch active vulns.
Interesting that it's the same weight, less wide and less tall than the Air model, though it is a bit thicker.
Seems like an amazing entry-level offer for kids and students. But to be honest for myself I also don't really much added value of an Air or Pro anymore.
I think the memory of 8gb is the biggest limit for a device you want to use another 6-8 years, except for the most casual of users. Those who have multiple apps and tens of tabs open will enjoy an experience difference with 16gb Air/Pro. And the battery life is significantly (but not radically) better on the Air/Pro.
8GB of "unified" memory. That means it's also shared by the GPU. I realize these things aren't meant to be gaming rigs, or CAD workstations, but I do agree that this isn't very forward thinking.
I use a MacBook Air with 8 GB of memory and it's fine. If I've got a browser and VSCode and Blender and PrusaSlicer and Claude and XCode all open it gets a little slow, but Mac is very good at memory management these days.
Someone using just a browser and Word would have absolutely no problem.
It's mostly for people who need to edit some documents, a few photos here and there and other things like that. 8GB of RAM is going to be enough for the average user.
Assuming nothing really bad comes out of the reviews, this looks like the best computer for like 99% of users. I really can't imagine buying some plastic-fantastic Acer unit when this is on the market.
The thing is you could use it for 6 to 8 years if all your doing is editing documents and other tasks like that. No one is buying this to play games on or code massive AI powered applications, it's literally the "Well I need a computer sometimes may as well get the one that matches my phone"
I think 90% of people will be fine with just an iPad. Some will need a small bump for laptop OS but not necessarily the specs which is where the Neo comes in, then the Air is for medium workflows and Pro is for if you do anything long running and intensive. It's quite a good ladder actually small steps that just add what each tier needs.
Getting strong original iMac vibes as well, with a similar market opportunity. The chromebook / education space is awful, and a well built (and stylish) competitor can do serious business.
I was wondering if they were somewhat intentionally trying to harken back to those original iMacs and iBooks. The first thing I thought when I opened the page for these was that the colors were really giving me that vibe.
however for the common person out there, unless they're buying for status -- this will meet most of their needs
office workers, hospital workers, stay-at-home parents - who just wanna fill forms occasionally, write emails, browse the web - design a few posters on canva for a funeral, special event etc
so yeah to those people they don't give a shit about M-series, as long it has enough memory and can do what they want without freezing.
I’m still on an M1 Air for my personal laptop and probably will be for another couple years. It doesn’t feel “slow” and I feel no urge to start browsing newer models.
My understanding is this laptop matches or exceeds the M1 Air’s performance, so it should be pretty damn nice for most people.
My M1 was the biggest upgrade of many years, I got one from an old job and returned it when I left, it was possibly the most "fast" feeling computer since going from Win98 to 2000. I ended up buying one for my personal computer, I only replaced it when I cracked the screen as it wasn't a huge amount more to simply get a new one. Now typing on my M4 air.
Counterpoint; Apple was already selling ~$600-700 Macs with the M1 MBA. If you weren't already in the market for one of those laptops, there is pretty much a 0% chance that these pared-back models will appeal to you.
Many people WERE in those markets, but this is a better fit because it is a modern chip. It's hard to recommend a 6 year old computer because the concern about support length is higher.
First at simple tech spec glance they're below the entry level Neo except they both have larger displays, but obviously as Neo costs $250 more.
But the question then is what do you get for that $250 more. I think once you take into consideration the finish, keyboard, webcam/mic, speakers, display, and even Apple's support which can be sometimes pretty decent, you're looking at a pretty strong contender.
The problem I expect though is that people tend not to be educated consumers and don't look into the other aspects outside of specs or cost, so Apple is really selling on branding, word of mouth, and probably through their salespeople at the stores. But also, if we start seeing these one the shelves of JB-Hifi, Officeworks, etc. (for US your local Best Buy and Walmart I guess), then it could penetrate the market well.
Assuming the Neo embodies Apple's signature quality and reliability, I hope it does well for first time laptop users / early education market.
I think branding and reputation basically encapsulates all the build quality and support and stuff you mentioned. Non-technical consumers will see this, decide that it's probably better than a Chromebook, and be right.
There's a compelling value case here. It might well be my first Apple purchase.
Resale value. You practically have to pay someone to take an open box chromebook. The secondary market for apple products lasts longer than apple’s software support.
Assuming the Neo is broadly available, which it very likely will be, the price will likely continue to come down. The used market will be strong on Neos. It's never really going to compete for the ultra-budget conscious market but that isn't Apple's playbook. It will compete VERY well for people that want the upmarket appeal of a Mac product which I think has enormous appeal. Probably the main thing this will do for the chromebook and low end windows market is they will go even cheaper to make the price jump for the Mac as noticeable as possible.
Apple isn't good enough at software design to make macOS work on touch screens. Plus, they don't want to compete with themselves. Why sell an iPad running macOS when they can sell you a Macbook and an iPad instead?
It feels like they did everything they could so that the cheap MacBook with an iPhone CPU would not be lighter than the 1.5x more expensive MacBook with Apple Silicon
Thank you, from my cursory look of their comparison page, this is the information that was missing. But maybe that was a deliberate choice on Apple's part.
As I see my kids bring home Chromebooks from school, it has made me recently nostalgic for the Apple of the 90s in terms of their presence in education. Using my Science teacher's Performa to play Sim Ant after we finished our assignments, (or Oregon Trail before that on the lab of Apple IIs) – not to mention HyperCard, etc.
Anyway, updating my priors a bit with this Neo laptop. This feels like it could maybe spark some renewed excitement over Apple as a student / classroom device. If nothing else, the price makes it more of an option.
Looks pretty cool. I feel they got some features right for their target demographics:
- 2 fun colors + 2 regular
- The Magic Keyboard looks like it has a decent amount of travel and should hold up well
- Headphone port, recognizing that wired headphones are way more durable in a classroom setting
- Decent price and display, though I wonder about performance w/ Tahoe
I don't currently have a modern macOS machine, so a basic machine like this could be useful to have around even though I daily drive Linux now. Maybe it'll get Asahi support!
Don't get me wrong it's a fantastic product and great price point, but the only thing it makes me think of is the complete failure of iPadOS. Ultra portable MacBook with is A18 with 8G of ram is infinitely more useful to me (for non-pen input) than full M4/M5 chip with more ram that's completely wasted due to needless OS restrictions.
a bit disturbed to see this upvoted as much on HN as I thought techy people shunned Apple products (like Stallman calling their ecosystem a "jail") but...
I can see there are a lot of Apple users here apparently. I have some old hardware I still make use of but couldn't see a case for anyone buying new stuff (overpriced, locked down, etc.)
I can totally see many, many students and parents use that machine for daily tasks. Yes, base specs are pretty low: 8Gb RAM, 256 Gb drive - but the price tag is also low in the Apple world. I assume the trackpad will be excellent and the promise that the battery lasts all day is probably true (all day = 6-7h max). Good move from Apple, for once.
I also know many professionals who have a work computer and just want a personal device for occasional things like personal web browsing/shopping/occasionally watching videos -- things that would be inappropriate on a work computer and inelegant on a phone. These people already basically use their phone for everything -- many of them have never upgraded from their college laptop, which is now obsolete. They'd value a well-built (design, feel, screen) computer but have no performance needs.
A 2011 MBP is likely a better a general purpose PC, those early models had some great engineering. Wait for the reviews and benchmarks but the M1/M2 based MBPs are still great daily drivers.
This sounds great, but it pains me that I can't dual-boot my iPhone 15 Pro as a lightweight Mac. Would be great with an HDMI connector & BT keyboard/mouse.
I can't see Apple doing anything that'd make the iPhone not a usable phone while it's being used as a Mac. But I bet they could have macOS components running alongside iOS, in a VM/container of some sort. Would be very cool.
(Honestly I can't see Apple doing that either though since it'd cannibalize their other product lines. But c'mon, Apple!)
Phones contain 3+ cameras, OLED displays, FaceID, wireless charging, and cellular modems. Plus there is a price to be paid for the latest and greatest in miniaturization, machining, and packaging.
Plus this is exactly the same price as the base iPhone 17e.
This has nothing to do with part price. They sell for what people pay. And this new neo is for putting scale, but 8gb means you get hooked and then "climb the ladder"
It's possible that they are selling it close to cost to get more young people into the macOS/iOS/iPadOS ecosystem. If you can translate each one of these into a "Pro" device sale down the line then it's a win for Apple.
The same way that Apple can sell a low end iPad with cellular for $479 that has a larger screen and larger battery. If the iPhone wasn’t heavily subsidized and/or available on installment plans, Apple would have to lower prices.
On the other hand, the iPhone is water proof, made of sturdier materials to survive falls, has cellular, and the high end ones have more memory
probably a lot of economics going on, such as early age vendor lock-in, and new market acquisition loss-leaders, but ultimately it's not cutting edge hardware. So the same reason the laptop you bought 2 years ago is half the cost it is today. Granted, even that is not purely a cost only decision. Stratify any market and see how much you can get each segment to pay, and convince them they are getting the best deal for their money.
because all those prices are artificial, Apple is charging what they think they can get away with and also betting on making more money in the long run with subscriptions to iCloud and their other services.
You're confusing the sales price with the manufacturing cost. They will continue to set whatever prices people will pay because it's a walled garden and there's no other company building Apple (MacOS) compatible laptops.
Is there any world where them running MacOS on an A chip ultimately translates to just connecting an iPhone to a monitor, keyboard and mouse (all apple-branded, naturally :-) and running it in 'MacOS mode'?
Obviously just so many reasons why this won't happen. Or would happen on iPad first. But dare we dream?
I would love this. Don't see it happening though unless it turns out that people really love the Android desktop mode. (Which, maybe, if/when it becomes basically their ChromeOS replacement.)
I hope too, maybe with iPad Pros first: A new hybrid binary for apps that allows you to seamlessly switch between MacOS mode when connected to peripherals and iOS when not, apps just render in a different place, but maintain state.
I'd be totally happy with both modes being completely independent. Cloud-synced files could take care of shared state for a lot of usecases. I mainly just want this for the portability aspect with the phone.
There are some practical issues with having to make sure you have the screen and keyboard access (in practice the all-in-one of a laptop is pretty handy - though I guess you could still have this form factor in a much lighter shell minus the compute) but for a lot of cases like home <-> office this would be the dream, just carry your computer in your pocket.
So really this appears to be a replacement for the M1 MacBook Air that they were still selling at Walmart.
But now more colorful and official.
I’m pretty interested in benchmarks. We haven’t had a phone chip and a desktop chip running the same OS so we could compare them better with benchmarks since the original Apple Silicon dev kits.
Also it’s $499 to start for students, which is impressive.
But the base model has no Touch ID which seems terrible to me. Having that is such a huge improvement over having to type passwords constantly.
> But the base model has no Touch ID which seems terrible to me.
But that's the point. If you're super price conscious and a student, it's only $499! Typing a password is not a big deal compared to $100 for some people.
But if you want convenience, it's $599. Which helps subsidize the $499 price.
Product differentiation like this is what enables the cheaper price to begin with.
Honestly, I don't see it. Are you gonna stay at home with yubikey plugged in? On your couch, in your bed, etc.? It's a matter of months, if not weeks, before you break it? And also need to remember to remove, because otherwise what's the point?
Used to own Yubikey before fingerprint scanners were a thing. I don't see the appeal now, to be honest. I considered it now that I use Asahi on my M1 with no support for TouchID, but still just type in the password because I couldn't be bothered with Yubikey.
Run a Linux VM (basically no performance impact) and you have a killer quality Linux laptop. Sure it’s not the same as a dedicated Linux system but with these specs you’re going to do lighter work away from your desk anyway.
Or perhaps this will be the perfect machine for the Asahi team to focus on…lots of demand at this price point, and a lean Linux install would make this machine fly.
Linux is quite different from macOS in many ways. They are both distantly inspired by "unix" (and Apple has managed to convince someone to let them use the trademark, so they really "are" unix, legally at least), but the similarity ends there.
It's a much better QOL thing I've found to just ssh into a remote Linux box from a Mac. The BSD stuff on macOS isn't bad at all, just an adjustment... and homebrew lets you get your environment however you'd like.
I am curious how long Apple is going to continue to support XQuartz though. There seems to be no equivalent wayland project.
Eager to see the Xcode benchmark on this. Would expect it to be similar to the M1, but we shall see! I still use my M1 MBP for light mobile development work. Sure it's slow, but it certainly works. It's wild to think you can buy a new laptop that costs less than an iPhone and write apps for an iPhone.
What's fun about this machine is its constraints, and it sort of reminds me of one of my processors orchestrating our school's server cluster via nothing but an 11" MacBook Air back in the day.
I find this a very exciting release. I was actually hoping we would somehow get macOS on mobile 'A' chips some day. And I think this is better than putting 'M' chips on an iPad.
My iPad with an 'M1' chip actually consumes more battery than much older iPads when both are locked and with the screen off. I ended up figuring it was probably because, in the 'M' chip, the lowest possible energy usage is way higher than the 'A' chip. So even small background wake-ups used more energy.
I'm still hoping one day we have an iPad with macOS.
The hardware looks fine, but Apple's software vision is so confusing.
MacBook Neo is cheaper and weaker than a MacBook Air, yet shares the same price and single-app mindset as an iPad.
It uses a phone chip similar to an iPad Pro, but gets multi-user support and a keyboard.
I struggle to run Tahoe on my 16GB M2 Air and somewhat I have to believe running it on a 8GB phone chip is gonna be alright, which if true have me thinking what exactly is the role of iPadOS anyway.
Ultimately, it feels like iPadOS and Tahoe are on a crash course for a middle ground that nobody asked for.
It looks like a good value if you can get by with 8 GB of RAM. This is a market niche that will sell, but it doesn’t replace the Air. The Air has 16GB standard and can be ordered with up to 32. I’m also curious about the benchmarks between the A18 Pro and the M5, although for a lot of people that’s going to be less important than the RAM.
Good on them for bringing back bright colors, and for including a 3.55mm audio jack on their new lowest end laptop.
It’s great if you run max two “web apps” at a time. More, and it’s heading into “may be a problem” territory.
I’ve seen a Gmail tab eat 2.5Gb of memory all on its own… just sitting there. And you need some headroom for content and file caching and such to keep things feeling snappy.
I'm still working on an 8GB M1 Pro. It's just about ok. VS Code plus podman plus Teams plus Slack plus Firefox and it hits the limits; usually Slack is the thing to get killed.
This machine has me asking why much older hardware can't run newer versions of macOS. The answer of course is Apple needs to sell new machines, but the Neo may be proof that decade old Macs could run Tahoe as well as or better than the Neo.
> but the Neo may be proof that decades old macs could run Tahoe, and maybe as well or better than the Neo
The A18 Pro is going to out perform many "decades old" processors, which would you be referring to?
I wouldn't conflate "affordable" with "low-end" in terms of processing speed. Apple is able to get the price to this point because of decisions that the rest of the market did not make.
I think an old Mac Pro quad Xeon with 32gb of ram and an ssd of that era could do it. I agree that most cpus from 20 years ago could not. I understand that doing it and doing it well aren’t the same.
I'm not sure this really makes sense. The single core performance for the iphone chip is leagues ahead of anything even a couple years old. They can likely increase clock speed of the iphone chip in a larger chassis so the performance isn't exactly 1:1 with the 16 pro, which was hardly a slacker. 8gb on apple silicon goes much further than 8gb would have on an intel chip, due to faster and on chip RAM and much faster storage to enable smoother use of swap.
I'd agree that an m1 chip can probably continue to run modern macOS for a very long time, and they will likely drop support for it much earlier than they would need to.
Outside of college students, I think this also unlocks the Mac to rest of the world. Now $599 allows most of the world to buy/lock into the Apple ecosystem. 8 GB is the only issue I have but everything else is such a good compromise for the price.
Tbh the M1 sold at Walmart for $699 and BestBuy at $650 before. M1 is about equivalent in benchmarks to the A18. Both 8GB of RAM and similar storage. Only the M1 had a bit better battery life, magsafe and such.
The budget market consists of a lot of scrappy users that are willing to go out of their way and able to find good deals. And I think Apple has in some ways catered to that market by providing excellent mid-priced laptops like the M1 at $999 price points, which end up in new-in-box deals at places like Walmart/BestBuy at $650 price points, as well as similar refurbished and even lower second hand price points.
I bought a new MBA M2 a few months ago at a similarly low price point as this Neo. Apple has been providing fantastic value at budget for a while now through indirect sales channels on older models, though I agree this is another step-up with affordable new direct models.
Apple's share price is down about 0.45% today. The market knew this was coming, so that doesn't say much. It will be interesting to see if this product helps their market share and also has good enough profit margin to affect Apple's profitability much. I expect it will sell a lot more units more than the previous cheapest Walmart M1 Air
Apple, please make a new 12" Macbook for those of us who travel and want the lightest weight possible. Less than 2 lbs, thinner than the Air, but without the compromises of the Neo. I'd pay more than the Air price for this. Or, make the Air lighter and thinner (to match the iPhone Air in approach?).
I think this has no virtualisation instructions right? Since AFAIK, those are restricted to the Mx series.
Of course the 8GB of RAM is also limiting for running any kind of VM, but this notebooks are almost exactly what I was looking for, except for the 8GB of memory.
The target user doesn't read hacker news. The target user is typing up papers for their history class. This absolutely kills the lower end of the market. I do not know why anyone who needs Safari and MS Office would buy anything else.
I think they very intentionally assume folks are not running VMs or doing much more than "every day" tasks. Given the pre-packaged E-Waste sold at most retailers for a similar price (or more) I think this is a really fantastic market move by Apple. This is doubly true as I read weirder and weirder things that Microsoft is doing with respect to Windows 12 and, well, in general.
I completely understand that as a cheap one, it has to be worse than macbook air in some aspect to make the product line work. However I'm genuinely curious why it's thicker and no lighter than the Macbook Air, while at the same time has shorter battery life, less ports, no keyboard light, and a smaller chip? Do they put dead weight inside it or something?
Apple is doing everything they can to ensure it doesn't appear as a premium product.
A decade ago, they had the 12" MacBook (not Air, just "MacBook") it it felt super premium because it was lighter and smaller than any Air/Pro ... and used by executives (because it targeted that use case).
By having this product:
- called "Neo"
- thicker
- as heavy
- limiting RAM
And marketing this towards kids and lower grades, they are avoiding any mistaking this product as premium.
I’m confused. The iOS device line gradually shifts towards the M chips. Why does Apple make a laptop with the A chips? Isn’t the M line is more performant and energy efficient comparing to the A chip?
> The iOS device line gradually shifts towards the M chips
No it doesn't - no iOS device has ever shipped with an M series chip...
> Isn’t the M line is more performant and energy efficient comparing to the A chip?
Yes to A, no to B.
Also, you're completely leaving out scale and cost. Apple has already made (ok, had TSMC make) hundreds of millions of A18 chips, so throwing an A18 pro in their least expensive laptop ever makes a lot of sense.
I don't think the M line is more energy efficient (at equivalent performance), just more performant overall and with more advanced features (more maximum display outputs, more maximum USB interfaces, more maximum memory channels, etc).
Looks like the best display you can get in laptops at this price: 2408x1506 resolution, 500 nits, antireflective coating (!). And bonus points for no silly notch.
This, coupled with the nightmare fuel that Windows has become as of 2026, means no one sane should buy a Windows computer. It's more expensive, more intrusive, and Microsoft management clearly has zero respect for its customers.
This is perfect for folks looking to buy a brand new laptop.
For the rest of us, happy with gently used 2nd hand devices, the original M1 MacBook Air and the M1 Pro/Max MacBook Pro are a *much* better deal for the same price, pretty much across the board, especially the Pro: bigger, brighter, 120Hz screen, beefy specs, ports.
8GiB of RAM, combined with "Built for Apple Intelligence.", makes me question the user experience on this thing. macOS with a browser open pretty quickly hits 13 GiB of RAM usage for me. That poor SSD is going to be swapping its whole usable life.
I suppose it's enough if all you're doing is light office work, but you can get a laptop half the price to do that.
The USB 2.0 USB-C port seems like something that's going to confuse a lot of people. One of Apple's perks in terms of connectivity has been that you can basically assume all USB-C ports do everything. It also seems like they didn't include an SD card reader, like they used to. That's going to make the 256GiB rather cramped, I feel.
Yeah, the optimization is going to make or break it. I've heard people say that 8GB on their Air's with M chips are sufficient, but I do wonder if it will still be true now with MacOS - maybe we'll get a cleanup/performance release cycle?... With regards to AI I hope it's not a Gemini/Pixel situation where there's a lot of ram but 3.5GB are permanently reserved for the on-device model to be always-available.
That's used RAM, it doesn't include things like caches.
Even with macOS deep into swap space during development (about 6-8GB of swap), macOS internals will happily keep 2GiB of memory reserved for window management and spotlight.
Apple's fast SSD is the only reason this laptop doesn't get bogged down under load, and with it being irreplaceable I wonder how long the disk last being used like this.
Obviously you're not going to use Apple's new netbook to do heavy development, but I don't expect the base model to remain usable for long with only 8GB. I don't exactly get the impression macOS has gotten lighter to run over the years.
I'm kind of shocked that they don't have much higher battery life. I'll be really interested to see one of these in person, those colors look great. Why is it that the Pro devices always get the boring colors?
If/when my M1 MBP dies (a long time I'd guess) I might consider one of these as a remote/couch laptop to connect back to my main machine.
I know, but that doesn't mean there aren't people (like me) that buy the top-end Pro devices (iPhone/Mac) and would like some more choices. I _love_ the orange color of the new iPhone and I would buy a green or orange MBP Pro if it was offered.
I used to only want black/silver "base" colors for resale reasons but that has fallen far on my needs for a laptop since I keep/repurpose them or cycle them through friends/family instead of reselling in most cases now.
This is exactly what's needed to get general users off of Windows.
Anecdotal, but whenever my friends/family are looking for a basic laptop I almost always suggest a Lenovo for the price/performance/quality they're looking for in the $400-600 range, even though I myself would never get anything besides a MBP.
I would recommend this to them instead every single time. The build quality of macs are unmatched and now in everyone's price range.
I'd be glad to try one (either blue or piss colored). If it really comes at 600€. Though it would already be 100€ too much unless it gets liberated to run linux at some point.
My fear is that it's going to be made useless in no time with software updates, or that it has some important limitation (like i can't use XCode command line tools)... But i wanted to replace my old mid 2012 for a couple of years and i decided the next laptop would be either ARM or RiscV (browsing, writing text, scripting, light programming)
Well that will be an interesting question. Apple deliberately helped Asahi (and similar) along on the Apple Silicon Macs, perhaps this is running a MacBook bootloader as well.
It's like the Netbook is back, but done well. This is really exciting, I have to admit. Superb execution of hardware of course, but the secret sauce is the OS. Can't wait to try one.
Even if apple is losing money on these devices, they shouldn't care. Low cost laptops are the main reason why people buy Windows laptops instead of Macs. They need to get people into the Mac ecosystem.
If they wanted people in the Mac ecosystem, they could dominate the market tomorrow by enabling a DeX like experience for iPhone. This new laptop running on an out-of-date A series chip proves that it can be done.
iPhone’s are more expensive than this laptop anyways and Apple could upsell all the docks and accessories with sky high margins. It’s a mystery why they haven’t done this already.
I'm sure these will sell very well. It will be interesting to see how they compare to the M1. I'm sure Asahi linux folks are really excited about an extra chip set to support.
This is pitched as entry-level, but it works as N+1, as in: people have beaucoup computers, but they avoid carrying them around (risk loss/destroy). The computer absolutely needs to be a mac for keychain-linked services, etc. For those users, not having TouchID on the base model is a bummer.
that's it boys. apple will take over the ENTIRE market with this. they will be at schools everywhere. only reason to not get a macbook before was the price.
With every new device Apple releases the split between iPadOS and macOS gets more awkward.
Makes no sense for a $1500 "Pro" iPad to have desktop-class RAM, storage, an M5 chip, and be stuck with a Fisher Price OS, while this one has the equivalent specs of last year's iPhone and gets the full power of macOS. Just unify the two already.
I wish more would be done on weight. The 12 inch Macbook was very lightweight, just 2 pounds. Today there's no Apple product that gets close to that: an iPad with the added accessories weighs more and it's still an iPad. The Macbook "Air" is not airy, this Macbook Neo weighs the same as an Air.
That machine's form factor was so great, it was just saddles with that awful hot-running Intel CPU. I was hoping this device would be essentially the MB12, finally with the right chip. I guess they were going for target price, not target weight.
I think 8GB with Tahoe will lead to a lot of griping in a month or two, but I've bought one for family use. We have some old iMacs with various issues issues and this ticks all the boxes for basic family use. Plus, the sickly color will hopefully mean no-one will hog the machine or take it outdoors.
I have an M4 Air and I just pre-ordered 3 Neos. One for myself, one for my niece as a present and one for my parents to replace their Windows laptop.
I honestly don't understand people who complain about the lack of M5 Pro specs and features on a £599 Macbook. "Oh no, it's 1/3rd of the price of a Pro but I want the Pro specs on it." People seriously need to do think twice before pressing the submit button. And nobody in the right mind would buy a used Macbook for the same price, just because it's more powerful.
I have an 8G M2 at work and it's more than enough and I have two browsers running with 20+ tabs, Teams, Outlook, Figma, VScode... If you are a power user buy a Macbook Pro, you can't reasonable expect Pro performance out of a device that costs a third.
This Neo is going to sell like crazy because it's an amazing product for the price. That's how much Chromebooks cost but you actually get a full desktop OS rather than a web browser. And for students to buy a new Macbook for £499 come on, some of these comments are just ridiculous.
It's not a replacement, it's an addition. My Air is stationary and it doesn't leave my desk due to lots of cables plugged in and I want something that I can take with me around the house if I decide to chill elsewhere for a bit. I was looking at Windows laptops for a long time and it was either a Chromebook or £1k+ which I couldn't justify.
Anything for the price of the Neo that I could find was an ugly looking 15" piece of plastic from Asus or Lenovo (no offense, I love my Thinkpads).
However I do have to say again that I use an 8G M2 at work without any issues and I've had an M1 as a temp replacement for work recently again without any issues and they say A18 is equivalent to M1 in performance so I really don't see why this new Neo wouldn't be enough for a home/personal laptop. All my consumption is SaaS-based, I really don't need better spec. What I need is a lower price and familiarity that I appreciate and I think Apple nailed it here by offering both in a product.
On the one hand I feel like 8GB is low these days, but my iPhone 12 Pro only had 6GB of RAM, so maybe for light usage this is fine. I do feel like 16GB is the new "8GB" minimum of the 2010s. Especially on windows, 32GB feels like Windows just chews through it no problem.
Overall, I might pick one of these up at some point.
Wait did I read that correctly? There's no backlit keyboard? I don't recall any Mac laptop not having a backlight keyboard since the 2011. And they're marketing it to students -- they are always going to be working in the dark on their beds during the exams...
Forget memory - this is like the more major loss in terms feature set.
Funny; for me, a backlit keyboard is one of the most unnecessary features I can think of. Even for those who can't touch type, the keyboard is just inches away from the bright screen which sort of illuminates them.
This is an absolutely solid buy I think. My wife's macbook is no longer receiving MacOS (and as a result Safari) updates, and all she needs it for is "big laptop tasks" and occasional video calls. This is the absolute perfect purchase for her.
A return to 8GB laptops would be a good thing overall, so if this becomes a "target" for electron based apps, it would be a total game changer. The iPhone 17 has 8GB RAM, and honestly for the workloads we're doing it should be enough. I think there was a big jump when we jumped to 1080 screens on laptops about a decade ago (seriously...) but most of the resource usgae growth there has been needless since.
I can't help feeling this is the size/weight that the Air should be targeting.
I have an Air (M2) and I use it where I once owned a Pro. No fans sold it to me -- that's a quality feature, tired of them getting dirty over time. But I have the 15" model and essentially use it as a pro laptop.
This? This is an Air.
But the Air has become the Pro, the Pro has become the one you get for ports and super power and I don't know if many people even need it, and now 'Air' has lost its meaning (light, entry-level, portable) so they need a new name. So they name it, literally, neo: New.
Steve Jobs would weep. What happens in five years when it's not new any more?
For me an iPad with the Magic Keyboard case is already my personal laptop, and this device would be a downgrade in almost every way (ergonomics and specs).
The one thing I can’t do with my iPad that interests me, that’s got me thinking of buying a personal Mac, is develop software for iOS.
It’s going to be a real struggle with 8 GB of RAM. I have the M1 mini with 8 GB of RAM and even the simplest smallest app in X code is an absolute slog. I ended up having to manually disable some of the Apple Intelligence services to get the ram back just to get the canvas renderer working in Xcode. Literally some of the xcode services just failed in tutorial apps due to RAM shortages. Really bafflingly inefficient compared to Windows IDEs
I hope that Steve Jobs gets up and slaps whoever thought scaling the "Hello Neo" font to 150% width was ok, fires them, and then gets back in his grave grumbling that he would never have let this happen.
I have a degree in design, I paid good money to have bad type piss me off.
Hip kids love seeing fonts being abused like this, and they are the clients Apple is looking for with this new product. Sorry but this is good marketing.
Hip kids were doing bad type since Photoshop 3/illustrator* gave them the ability to do so. Apple boldly ignored their fanbase and did type right.
I don't want kids who think [incompetent] typography is hip designing my laptop, even if they use said laptop. Good type on Apple marketing says "don't worry, we hire boring people to do make your computer work". This looks like incompetence on the part of some designer IMO.
Also: if Apple wants the hip kids to know they are being marketed to, they just show a picture of a hip kid using their computer to do trashy type.
* I didn't mention any page layout programs on purpose.
More affordable Mac, there is nothing wrong with it.
But the only issue in school is the rick kid's parent will get them Macbook Pro or even Macbook Air, and the poor kids will get Macbook Neo... I'm sure the kid will not feel great about having Neo while her friend have Pro version.
Apple: here's an affordable laptop. This comment: but the poor kids are going to feel inferior to the rich kids with this affordable laptop! Of course the poor kids are going to get cheaper & slower computers, cheaper clothes, etc. And they won't feel great about it because being poor isn't great.
But now they'll have more options! If they like Apple, they'll have a (likely pretty good) Apple laptop! It's great! I think a more affordable Mac is _good_ (at least better than no affordable Mac) and will make the poor kids happier.
what a move by apple! these are going to sell like hotcakes. i can imagine this putting apple even further ahead if local llms really do take off sooner rather than later. a cheap mac like this brings a lot more people into the mac ecosystem, and once you’re in it’s pretty hard to leave given how seamless everything is. over time that likely pushes people to upgrade to more powerful macs when they want to run ai locally. yet another reminder of why hardware ends up being the real moat ;)
This proves macOS should/could just be an iOS app that you can run when docked. It has great suspend and resume, the phones/tables would just need more ram and storage. Maybe we'll see it in the future
8/256, TouchID, Magsafe, USB3 all for $300-350 currently.
Or step up to a refurb M4 Air with 16/256 and all the bells and whistles for $759. The New M4 Air with 16/256 were $749 for 2 months over Nov/Dec everywhere.
No Magsafe on the M1. The USB ports are actually Thunderbolt 3 but the target customer does not care about that or even knows what Thunderbolt is. I think the main upgrade is the A18 Pro is about 50% faster in single core and matches the M1 in multicore. Which is going to make everything feel a lot snappier for the kind of tasks they're targeting. Plus I think the $100 upgrade to double the storage space and get Touch ID is actually going to be pretty popular.
VIPOUTLET which is Walmart liquidation, they have been going here solid for months, price went up slightly but its 340-350 for reburb or open box with coupon code.
The M4 does not have Apple’s groundbreaking memory integrity enforcement (MIE) whereas the CPU in this (the A18 Pro) does -- although it is possible that Apple decided against enabling it (to segment the market).
Just yesterday, we were discussing starting to retire our fleet of 8GB Macbook Airs, because 8GB just isn't enough to run Tahoe and a few apps. Luckily, most of our Macbook Airs are 16GB to avoid this kind of obsolescence.
It looks like this MacBook Neo doesn't even have an option for 16GB, unfortunately.
yesterday I wrote in a group slack that today I would get to decide whether:
* i'm not buying any machine at all, or waiting for omarchy to support the new dell xps (32GB & 1TB = $1899)
* i'm buying the macbook neo at the top specs
* i'm buying the macbook air at the bottom specs
* i'm buying the macbook air with 32GB RAM & 1TB SSD (also $1899)
EDIT:
* adding an M5 Macbook (not Pro) with 24GB RAM & 1TB SSD also $1899
as someone who lives in claude code / opencode these days, the 8gb hurts but.. maybe, i dunno. they made this decision very painful. for me it could basically be a coffee shop opencode terminal that lets me access my apple iphone reminders, notes, etc.
The RAM and USB limitation likely has little to do with price point and all to do with the limitations of the A18pro SoC. It's really not a chip designed to be put into PCs
8GB of unified memory, the fine print says. Hardly enough to multitask with today's bloated software. Maybe products like this, and the ram price hike, may finally push developers to care more about their memory budget.
No idea why anybody still thinks of this company as making premium devices or catering to the premium market. Tim Cook's Apple makes cheap shit for the mass market, and has for years. It's not surprising when something like this comes out for cheap, because in general Apple has been price competitive for the past decade.
And in that vein of making cheap shit for the mass market, their software quality has suffered incredibly. They no longer serve the consumer tier they used to, but their branding halo from those days is so effective that it helps them sell to this new, lower tier consumer.
Yesterday they came out with a five thousand dollar laptop with 128GB of ram. You can spend 20 grand on a mac studio. Companies can address different market segments.
The software has taken a nose dive, but I don't think it's related. If anything, you'd think that selling lower spec machines would drive software improvements.
I have no idea why anyone ever thought that Apple only made premium devices for a premium market. Apple has always been (or wanted to be) a mass market computer and device company and I have an iPod Shuffle to prove it.
It wouldn’t surprise me if this ends up being really popular with families. Parents with iPhones are (I’d imagine) far more likely to get their kids iPhones, and with Messages and FindMy I bet it’ll be the same here. Apple also has screen time and parental controls, so for parents wanting to get their kid a computer but worried about unrestricted Internet access, the MacBook Neo may be the most seamless option.
Not if their goal is to make money on repairs/upgrades!
Kidding aside, I think this is one of their key differentiators from the MBA line. It's partly the MagSafe itself, and partly that you have an extra USB port open even when charging.
Honestly I am still wondering why tf they brought magsafe back. I thought Apple had turned the corner on proprietary connectors. I charge my M2 air with a usb-c cable.
Two advantages for me: It's nice that you don't break the connector if you trip over the cable or put the laptop down on a soft surface, and it's nice being able to charge while still using both USB-C ports (although I guess 3x USB-C would also solve that).
I don't really see any downside to a proprietary connector if you also have the option to charge over USB-C as well.
It's less stress on a frequently used port. I've got an early M1 MacBook Air where the USB-C port I always used for charging is starting to get flaky, presumably because it's been used so much and because of the weight of the cord + dongle hanging off the side of the machine.
I can't understand why they ever moved away from it.
Magsafe on laptops is so much better than any other option: zero force "insertion", convenient breakaway if tripped over causing no damage to either side. Magsafe is fantastic.
Right? also, where's the thunderbolt ports? and it needs about another inch? maybe half inch on the screen. And really, 16gb is the new minimum. There's a whole bunch of acceleration and co processing features in the m series missing from the a series, so they really should put an m5 in there instead...
Seriously though. Every feature someone says is missing and should have been added would be another $100 on the cost. This is already likely a low margin product meant of someone who's only using a browser and maybe a few apps.
That's a bit... uninformed, there are and historically have been plenty of non-chromebook laptops with 8 GB of memory in that price bracket (HP, Samsung, Lenovo, ASUS, etc).
Looks like they're using some new variant of branding font for this. Inspect Element shows it as SF Pro Display, but it's actually just being masked over with an image
I wonder if this is a way for them to take a situation like the RAM shortage and spin it into a way to sell more products with little memory to mask the expensive price of memory by bundling it with the outer shell of the laptop rather than try to sell a few PRO laptops whose price is now very jacked up because of the expensive memory.
This device has been in the pipeline for a lot longer than our current RAM shortage, and it's A18 Pro SOC (with it's integrated 8GB or RAM) was probably taped out before ChatGPT was a thing...
First thing I did was search the page for "touch" as in touch screen. Still no touch screen. I've gotten so used to a touch screen with my X1 yoga that every time I use my Mac for work I get pissed off at it because I can't touch it. Just simple things like scrolling or multiple check boxes etc
The Macbook 12 inch was a relatively better laptop than this. An "re"-launch of equivalent for today, really would have been something. This is half-baked compared to the innovation that was there.
> The Macbook 12 inch was a relatively better laptop
Which virtually nobody bought... Everyone loves an ultra-light ultra-compact laptop, then decide that one of the sacrifices required to make one is a deal-breaker and the company was dumb to not "just include X".
I really don’t see how you came to that conclusion—that Mac was overpriced and underpowered, and only had the single usb-c port. Neo has better battery life, a better display, a more capable processor, and a much lower price (9 years later no less).
I meant to convey if it was made to today's specifications...
The Macbook 12 inch was super thin, super light weight, was excellently designed (apart from the keyboard fault that I got a replacement for free for). That was a laptop that made the iPad redundant. Which is why it will never comeback.
I only had to buy a new mac because it allowing getting updates. It lasted me 7 years, I coded apps on it with xcode, and it ran the earlier versions of logic pro and final cut fine for small projects.
If they had put that engineering effort into the Neo, then that would have been something. The Neo is not a serious laptop, nor is it an iPad replacement; because most really cant and dont do serious work on a iPad. The iPad will still be an excellent internet browser and streaming screen.
But it's also a smaller display, smaller than the MacBook Air before it got the notch. So really you're losing screen area not gaining when comparing to the 13.6" MacBook Air with a notch.
Yeah it comes with a compromise.
Tbh, if it was an option I would sacrifice a tiny bit of my screen to not have the notch while keeping a uniform bezel.
When I saw this I thought it was just similar to an iPad with a built-in keyboard. Anyway this is better. finally a mac that can compete with other lower-cost laptops while still offering high performance.
Is the screen supposed to read MAC? The C is misshapen if it's supposed to be 3 bars per letter.
(Looks like a decent option, technology and price-wise, for parental and sibling light-browsing and email usage patterns but they normally get my seconds when I upgrade.)
I doubt anyone learning to program would need to subscribe to a remote dev machine just to run hello world type programs. From 2020-2023 I used an 8GB Macbook Air M1 to develop a lot of relatively heavy software, containers in the background too, and it wasn't a bad experience.
So I guess they must have fully depreciated the gigantic fleet of CNC routers they use to cut the aluminum cases. Making a cheap laptop seems better than throwing them away.
All I want is a MacBook Pro with a funky color like citrus.
I always buy the new color option from Apple when getting a phone, it helps me keep my device generations apart. But Macs have been sadly boring in recent years. "Starlight" is barely different from silver... I loved the rose gold they had for the M1 Air, that was a great computer.
This is an excellent addition to the lineup and changes the list of reasons for why the average person would go for a Windows laptop from “cost” to practically nothing, but from a consumer perspective, is there any reason to buy this over M1 MBA which can be purchased new for less than the education discounted version of the MB Neo?
This seems like a great price to have an actual MacBook with you anywhere for things that don't require a lot of resources, like if you're running some tmux/Tailscale solution at home and just need to SSH into it to do work with [whatever terminal agent you're using].
This is going to be a huge success and to me makes so much sense as a product. I’m always amazed at the range of opinions people have on these topics. Might even pick one up for myself to use on the go, I had been thinking about an Air but I don’t need much by the way of power in all honesty
Anyone know how this would compare to an original M1 Air? Both in terms of performance and also capability. My primary use case for my air is web browsing and similar. But I do use other things at times. I know they're both arm processors, but are there things that ne can do an M1 that won't work on this?
The A18 Pro is roughly 30% faster in single-thread, and about equal in multi-core performance compared to the M1. The iGPU is also superior, and for AI it has 38 TOPS vs 11 in the M1. The A18 Pro should also be a lot more power efficient.
This comparinson might not be fair, since we are talking about an iPhone and a Macbook. We need to wait for Neo's benchmarks. A lot of things can change from the phone factor to the laptop factor, from power supply, to thermals, to dedicated data lanes
Hard to know relative performance before we get benchmarks. Aside from that anything that runs on M1 should run on this in the same way. In fact, the processor on Neo should support slightly more modern software since it implements ARMv9 [1] agains M1 ARMv8 [2]
That's around $85 more expensive once you account for the fact Danish advertised prices include VAT at a rate of 25%, whereas the US advertised price excludes sales tax.
That's only a little more than the EU price of 699 Euro or approx $813. Part of that is VAT which is included the price (right?) instead of being added at checkout like the US. That would bring the USD price up to $713. IDK where the rest of the increase would come from though.
edit: Denmark VAT is actually 25% not 20% so the USD price plus Denmark VAT is ~$750
Taking the German price of 699 Eur and accounting for the extra VAT in Denmark (25%) vs Germany (19%) I get 853 USD which means you're basically in line with the price for Germany which I expect is close to the price for the rest of the EU +/- VAT.
So the higher price in Denmark looks like VAT + some extra costs for being in the EU market; import duties, corporate taxes, etc.
Does that include VAT? Also the USD has been getting weaker quickly so I wouldn’t be surprised if the differential there is even larger than when they settled on pricing.
Vote for politicians who'll lower VAT from 25% (!!!) to the same about as we pay in sales tax (5-9% depending on locale, 0% in some states) -- see lower prices :)
Europeans (I'm German) often sigh at the price differences, but a big part of it is just that US prices are listed without VAT, while European prices are, and VAT differs across EU member countries.
Denmark has a VAT of 25%, so the DKK 5499 price without VAT is DKK 4399, which amounts to ~$684. Still more but not substantially.
I think the charitable read is that Apple wants to minimize confusion by ensuring all usb ports on the device have the same capabilities. A simple USB 2.0 port would be cheap but supporting charging and thunderbolt would add meaningful cost.
edit: NVM lol, the Neo only has one fully featured USB port
I think the entirety of the A-series, M-series and even S-series lines are essentially one chip product line, with different balances of chip area, cost, compute and energy use.
Other than that, perhaps some small form factor related device support differences.
Never been an OS (iOS, iPad, watchOS vs. Mac) distinction from the hardware standpoint.
The only thing I read from M-series in iPads and A-series in the Neo, is the A chip is better balanced in price and power draw for a low cost laptop with a smaller battery.
I don't think they would; I'm sure they share a lot of the low level code already, the main difference now is in the user interface and software.
Some time ago (...over ten years ago) they made some movements towards unifying the desktop and tablet interfaces with LaunchPad, which looked like it was designed for a touch screen, but they never followed through. Not even touch screens on their laptops, which honestly still surprises me.
Haven't they? I can download iOS apps from the app store, sign them again with my own keys for MacOS, run them natively on my MacBook without any issues. Same binaries, same APIs. It all just works.
From what I've seen people have mostly been asking for Mac OS features on the iPad, not phone apps on the Mac.
The increased compatibility is great and kind of obvious given the switch to ARM, but if it went both ways then the M4 chip in iPads would be a lot less bored.
all of apple’s devices with displays down to the watch run OS X with a form factor appropriate UI layer on top. iphone and mac are more unified than google’s android/chromeos
Tahoe made all the touch targets on macOS bigger, we may get a touch macbook pro this year.
Anyone think you'll actually be able to do anything on a Mac with only 8gb of RAM? I had a Macbook Pro before with 16gb of RAM and it was constantly running out of RAM and showing me the Force Quit Applications dialog. Constantly...
I am using a M1 Mac Mini 8GB as a home server/desktop, and it works just fine. It can run games and a Minecraft server in the background while serving video and home automation, and I've never had anything force quit because of it. I agree with the people who are saying 8GB should be kept as a target spec for the low end. It's really only bloated software that has made it necessary to get so much RAM, and now that prices have gone up, if Apple forces developers to do more with less for a segment of their market, I'm all for it.
I'm typing this on a 2012 MBP with 8Gb of RAM. That seemed like plenty when I bought it, and I did dev work in Xcode on the thing. Granted, it can only run Catalina, but it still gets the job done for what I use it for now. "Now" being web browser and running the Numbers/Pages/Keynote apps, which is about what anyone buying the Neo is going to do with it.
After 14 years of service, though, he'll get to retire soon, probably taking it easy running some version of Linux in his old age. Just as soon as that new M5 MBP (with 32Gb this time) shows up tomorrow.
There are millions of people using 8GB or RAM with MacOS without issue right now. I would bet 80% of all MacBooks in use right now have 16GB or less of RAM.
Wondering how it decided to show the force exit program dialog. I used to use 8g macbook for development. But instead warning on serious memory exhaustion, it just decided to lag and suicide with everything freezed (including the restart button).
I want one for all my kids. I love it. I just wish it had more ram. Personally though this direction is good. I wish now apple would add some sort of AI to it's icloud offering that these computers could use that wasn't necessarily 'local'
So the biggest difference I see with the new Air is that you get sRGB only in the display, with less brightness. Also it is has 8GiB of RAM, which shouldn’t be an issue for the intended use.
Same weight. You lose a bit on the speakers, microphone, and webcam. Not sure how noticeable this will be.
I find it really fascinating that this is priced identically to an iPhone 17e. Speaks to it essentially being a big iPad with a keyboard attached running macOS.
I guess it’s to be expected, but i’m sad there’s no 16gb RAM upgrade option. $699 for a brand new Mac is nice and 8gb will work for the netbook/student audience but i’d personally want a teensy bit more.
the market segmentation is nice, it'll do well with the colors and all -- but the unified memory thing is the literal only reason to want to dip a toe in apple whatsoever; with these numbers id rather just spend ~300 on a Chuwi or equivalent white label 'ultrabook' with double the specs.
although it IS hillarious to read a group of enthusiasts in 2026 screaming "8GB IS FINE!" -- meanwhile people want more ram on their RPis..
It's macOS. Yes, absolutely positively more than enough for web browsing plus a whole lot more, simultaneously.
If you do serious development, you might need to think about it.
I do serious development with local applications on my 16GB M2, and my current usage about 6GB. It goes higher when I run LLMs or VMs, and of course Xcode. Aside from iOS dev, I do not use an IDE.
A18 Pro offers 44% better single thread performance and similar multi-thread performance as the M1 processor.
The Neo should offer similar if not better performace as the first round of entry level Macbook Pro/Mini/Airs that Apple launched in 2020 with the M1 chip.
They don't have a "macOS Lite", and if these were running anything less than full macOS, you can be sure Apple would be positioning them as a new product (or part of the iPad line) rather than as a Mac.
And maybe, just maybe, that fact, once it becomes clear, will make at least a few of the people who assume that Apple desperately wants to lock down macOS realise that that's bullshit and always has been...
Dont bother. Even when works iPhone mirroring is unreliable and buggy experience, often asks to unlock iPhone again and sync gets broken at random and you have to go over enabling it again even though phone was next to the Mac mini all the time.
One of the worst supported features Apple has shipped. Idea was good though.
Seriously. I mainly want to use iPhone mirroring for when my iPhone isn't sitting right next to me. It then nearly always asks me to unlock my iPhone first before I can use it....
I imagine this will be popular in other countries too. Such an incredible product for the price. Does anyone have benchmarks comparing the A18 to an M1 say?
I agree that it's gone downhill, but have you been on a Windows 11 machine? It's just a cacophony of ads, jank, and slop. The computing equivalent of sitting on a lawn chair in Times Square
The edu discount is often $50 or $0 on the lower cost products. E.g. that new M4 iPad Air from earlier this week is also $599 but has a $50 discount on the us-edu store. It's pretty sweet they kept the neo at $100 discount even though edu is one of the primary markets for this.
I guess it just depends where it goes. I've got about four windows machines with that much RAM and they are all getting Linux and second lives. Not sure if this will be possible with these.
There are plenty of 8GB M1 Airs that many people will likely still be using 10 years from now. For 90%+ of users a laptop is just a web browser machine.
I have one from the original rollout. I keep thinking about upgrading, but then I realize I'm just doing that because I want to buy something new, not because I need anything more powerful.
Every Apple post for the past 2 decades has brought out of the woodwork experts with armchair analysis of price points, market segments, product positioning, and target demographics. It's so funny. X'D Carry on.
I think the old 4 port usb-c macbook pros were similar, two usb-c ports were better for charging and supported thunderbolt, while the other two were non-thunderbolt and not optimized for charging. No visual markings.
It's interesting because the new studio display has 4 usb-c ports and 2 support thunderbolt, but they do indicate which ports are thunderbolt above the port.
Its wild watching Apple change. They lost their luxury brand and have pivoted to general population.
Today, every unemployed teen and stay at home mom has a $40/mo iphone. It lost its status.
These are some final nails in the coffin. As an Apple stock holder, I might exit my position. They have no growth left, they are just another Blue Chip now..
Seems like a strange take. It wasn't per se a luxury brand, it catered to providing cutting edge consumer technology. That's still the case. Which company makes better phones, laptops, tablets, headphones, smart watches and consumer software?
The fact it stood for quality doesn't mean you can't keep offering quality at lower budget and lower spec levels, while still pushing high-budget and high-spec levels. In fact it seems very succesful in doing so and keeps capturing more of the market.
You could say there is limited growth in the hardware (total pie), and that there is are increasingly smaller shares of the market share pie left to conquer. And that's mostly true.
But Apple has built out its Services business, from $12b in 2012 to $110b last year. That $110b revenue is more than Tesla's revenue, and that has a market cap of $1.2 trillion. And unlike hardware, services (i.e. software) are extremely high-margin. It's estimated that $110b revenue constitutes something like $80b in gross margin, whereas Tesla's $100b revenue lead to <$17b in gross margin, and just 3.8b in net profit.
A push into budget offerings increases users and scales service revenue, a high-margin and fast growing business. Apple has been a tremendous success. I won't make predictions of the future but its push for affordable devices was a strategic win, to the contrary of your point.
>it catered to providing cutting edge consumer technology. That's still the case. Which company makes better phones, laptops, tablets, headphones, smart watches and consumer software?
I think their marketing pretends they are cutting edge, but I always found them behind. iOS was years behind Android in features. Macbooks don't even have Nvidia in them.
Apple is never 1st place in tech quality. At best they are 2nd place.
The US per capita GDP is 90k now. This means its 5% per year. Not really a luxury when people spend all day on their phones. Heck, you'd call walmart groceries a luxury because they are more expensive. Both are needed in 2026.
Most will at least want something like https://brew.sh/ to get you current versions of standard Linux utilities rather than the bundled ones and then maybe even set up a separate profile in your terminal of choice (iTerm2 is a great option as well) which defaults to using them so you don't break normal system usage which assumes the built in utilities.
Even then, if your use case requires using standard Docker images, assumes certain features of the kernel, or assumes common distro environments rather than just you wanting a posixy feeling terminal you'll still need to run a Linux VM in the background.
For the same price, Walmart is selling the HP Omnibook 5. It has a better CPU, 16 GB RAM (double), and 1 TB SSD (double).
There's also another HP for $359 with 8 GB RAM & 1 TB SSD. For half the price of this MacBook Neo, it should offer comparable performance with double the storage.
I'd like to bring to your attention the 2026 irony of how much things now cost: this thing has nearly the same chip, way bigger display,a keyboard, extra USB port, a touchpad, lots of copper inside and aluminum outside, way bigger battery and yet it is same price as entry level iPhone with same RAM and storage. Go figure!
PS. Wonder why they didn't use A19 in this? Imagine they thought "yeah, that A18 will do for an entry-level laptop", but the entry-level iPhone 17e with A19 needed more kick? What for, our social media apps and mobile websites? This is soooo absurd!
I don't know. How do you know the cost of shrinking it is higher than the cost of extra material I mentioned? Also higher cost of shipping? There's so many variables that I think it's safe to assume Apple has similar markup on both of these devices.
PS. Wonder why they didn't use A19 in this? Imagine they thought "yeah, that A18 will do for an entry-level laptop", but the entry-level iPhone 17e with A19 needed more kick? What for, our social media apps and mobile websites? This is soooo absurd!
You have to be able to get enough of the things made, too. A19 and A18 Pro are made on different TSMC processes, and most likely it's easier to get production capacity on the older N3E process.
I would first check the iPad + keyboard is actually lighter than the Macbook Air. As far as I know the keyboard weighs quite a bit, though coincidentally Apple's website doesn't specify the weight.
Wow! Over 600 grams for the 11” Air keyboard. That is almost as much as a mechanical keyboard. I had no idea the total combination would be near a MacBook in weight.
~~Haven't yet seen anyone comment on the apparent lack of Apple Intelligence. Makes sense due to the low amount of memory but wonder how many people won't notice that until after they buy this laptop.~~
edit: somehow missed it has Apple Intelligence - whoops
I think the lack of RAM kind of kills this product for general use. 8 GB of RAM with no option to get more is ridiculous in 2026. I bet they'll be very popular with whatever school districts have stuck with Apple rather than switching to Chromebooks though.
I think that you're drastically understating how great this is for actual general use. The problem is we have an extremely inflated idea of what general use is. People that frequent places like HN think it's light to moderate coding and a few different dev environments. That's not general use. That's power user stuff to the majority of users. Browsers, very light photo editing, and email/school/office work is general use and this will do that for the next 10 years.
> Browsers, very light photo editing, and email/school/office work is general use and this will do that for the next 10 years.
I'm currently running pretty much that exact use case on my M1 MBA (Firefox with 10 tabs open, Pixelmator Pro, Apple Mail, Apple Music playing a local playlist) and I'm at 12.5 GB of RAM used. This is also on Sequoia, from what I hear Tahoe uses more resources. I'm sure that Mac OS can do fancy things with memory compression, swapping, etc when memory pressure is higher, but if you're an individual you might as well buy a refurb M2 or M3 MBA with 16 GB of RAM for the same price as this and not have to worry about it.
That's why I said this seems more targeted towards schools. They want a fleet of brand new cheap laptops with a support contract, they don't want to bother with buying individual used laptops off of ebay.
Does anyone know if Linux is viable on this? I want Apple hardware (or surface hardware) but despise osx. Saving a few hundred over a surface would be sweet.
This could be useful as a remote-access device for something that has a decent amount of RAM, I suppose, but how can anyone do anything outside of light-duty work with 8GB? At some point a Pi + battery/screen case is legitimately better.
Interesting that it only comes with 8GB of RAM. My Macbook Pro on Tahoe uses around that just when booting up, before I start anything. I wonder if they have some memory optimisations planned?
Commodity hubs, especially USB2, come with lots of ports; it's up to how many connectors you can reasonably fit on the chassis. But running a trace across the board for USB isn't a great sell. Getting a second board on the other side isn't a great sell, especially for budget computers like this one. So we end up with "unbalanced" ports.
USB-C is the bane of my existence. Everything looks the same, but certain cables won't charge certain devices for seemingly no reason, and other cables won't transfer data, and there's no easy way (AFAIK) to tell the difference
would be a very compelling little device for cash strapped schools but ... 16GB of ram heck even 12 would have been better.
Otherwise the limitations are fine. In fact this really has the chance to canabilize the iPad a bit though the iPad has a better screen and a faster chip...
There it is! Very interesting offering. It's nice that it's running full mac os with "root access" (whatever that means on macs in current year) I was afraid they'd introduce some bastardised version of iPadOS for this device. This seems like the type of device I'd want my kids to use instead of an iPad or other touch & app based device and just let them figure things out like I did.
> Apple also pointed out that the MacBook Neo is Apple's lowest-carbon Mac. It features 60% recycled materials, more than any other Apple product. This includes 90% recycled aluminum and 100% recycled cobalt in the battery.
Not sure I understand your complaint - 8GB is a goodish amount of RAM for a Chromebook, the de facto lead for educational stuff. I would take this over any Chromebook, ever, in a heartbeat.
Well ChromeOS is basically a monolithic browser based OS. These will likely have apps deployed which contain one copy of Chrome each. By the time you get three vendors' worth of stuff on it then you're running three isolated browser stacks and eating up RAM. I'm sitting here on a Mac with Teams, Outlook and Slack open and there's 18 gig of RAM gone for example.
As for Chromebooks, they are fucking awful for education. The abject disaster that is Google Classroom needs to just go away. NOTHING works properly, has any inkling of any reasonable design or engineering or is intuitive. I've seen so many students struggling with them.
My kid's school chromebook is 4GB and it's barely usable -- to the point of being offensively bad. I bought them a macbook air to use at home so they could get things done.
This would be a _drastic_ improvement over what I see most middle school kids using, at a similar-ish price point. 8 isn't great but 8 with apple's really rather decent nvm paging is a step up.
FWIW, my son has a 2020 M1 Air with 8gb and it runs just fine still. 8gb in the Mac world is much different than 8gb in the Windows world. Also, I am guessing most of the Chromebooks currently used in schools are running 4gb. If you need more ram, go up to an Air... reality is this will work fine for most kids and casual browsing scenarios.
I'm a little skeptical about the Apple Intelligence capabilities, as others have mentioned. I can assume that it doesn't run on-device and sends it to Apple's servers for processing.
I just noticed that according to https://support.apple.com/121115, devices purchased in China don't support Apple Intelligence but it's odd that they explicitly mention a workaround where devices purchased outside of China support Apple Intelligence if the region isn't set to China.
Personally, I might not get this device because of the hard limit of 8GB unified memory. This is unacceptable in 2026 because there were iPhones with 8GB of RAM in 2023. The current generation of iPhones have 12GB of RAM available.
IMO the biggest sell for Chromebooks in the education market (which is where they shine) is the software. It's a locked down OS with a cloud login that means when you encounter the slightest hardware issue you can swap out for another device seamlessly. macOS doesn't have anything comparable to that.
This is an amazing move by Apple. Most excited I've been about an Apple product launch in a long time. Low cost, high quality, colorful laptops are back.
With 256GB SSD storage & 8GB RAM, the Macbook Neo's Price @ $599.00 is still a bit high, for my needs. I would be sold if it came with 512GB SSD & 16GB. Still, the higher storage class version @ $699 with Touch ID should at least make people think a bit longer when deciding to jump in and purchase or not. It's a step in the right direction, slowly moving it away from "Eye Candy," status in my view.
Finally, some good hardware announcements. It nails almost every common use case, with few flaws or exceptions.
* If we're talking "child's first laptop", this gives them a full-fat desktop OS with ample power to get into various mischief (experimenting with audio in Garageband, making videos in iMovie, writing stories in whatever text editor they fancy, presentations and spreadsheets for school, and the ability to install whatever they like with a quick reformat/refresh if things get borked). $599 isn't quite "disposable", but it is "accessible".
* For "parental computer", this also fits the bill. The extra $100 doubles storage and adds TouchID, enabling Apple Pay on-device. It's affordable, resilient, and manageable by remote support (i.e., us kids). 8GB of RAM is more than enough for common tasks for most folks, provided they work intentionally and not just stack tabs infinitely.
* As a Chromebook alternative, the results are a bit more mixed. Sure, durability seems higher at first blush, and the user experience is better, but as @runjake points out Chromebooks play a "numbers game" Apple won't compete on: rock-bottom pricing, disposability, replaceability, and integration with Google's (mostly free or heavily discounted) educational tooling. For schools that have the CapEx to move back to Apple's ecosystem (or are in it, but want to expand it), the Neo is compelling; for public school systems lacking disposable funds, it's a harder sell - though maybe moot, given the studies linking negative outcomes to early and forced technology adoption in schools.
* For businesses, meet your new "loaner laptop". Keeping a few of these on-hand with corporate profiles preloaded and MDM/DEP managing provisioning makes these the ideal daily replacement while a laptop is being serviced or forgotten at home. Keeping a half-dozen of these ready to go is half the cost of Macbook Airs or Pros waiting in the wings, and perfect for 90% of SaaS-reliant business use cases.
* Speaking of business, say hello to your new "contractor special". Cheap enough to not fret if they're lost or destroyed, but still managed by the same impeccable MDM/DEP tooling, and with enough headroom for most contractor work.
For every niche where you don't mind paying the premium for a better UX in hardware (software is a bit...questionable, at the moment) and don't need a monster of power, this thing fits the bill almost perfectly. That said, I do have some annoyances with the Gen1 that I'd like to see addressed in the next revision:
* Don't make MagSafe a premium feature. It saves cables, it saves ports, and it saves computers. It should be standard.
* I get that the USB ports are limited by the A18 Pro's onboard controllers, but stop silently making different USB ports. Either label them, make them identical, or drop the lower-spec ones entirely. USB-C at USB2 speeds and missing DP video is dumb, and it makes the user experience worse since the ports aren't labelled somehow.
* I know I'll never get it, but either hardware mute toggles to keep speakers from going off during class/meetings, or profiles that let IT mute/disable speakers entirely to force headphones.
Woah. A burner laptop for travel? I might need to rethink what personal computing is for me soon. Mac Studio + Studio Display, plus a Neo/iPad might be the right combination instead of having to buy an expensive laptop which has hinges and can get stolen.
That's called "Apple price ladder". Basically pushing consumer in small increments up the range of products with " but with just $$amount you can get X product with 2*Y of Z!" until consumer hits their limit instead of buying the cheapest working option.
And yet same specs iPad + Magic keyboard will cost you twice as much. Sure it's touchscreen but at end of the day If I am "keyboarding" it I am not "touching" it much.
> And yet same specs iPad + Magic keyboard will cost you twice as much
It's not about specs, it's about capability. You compare the Neo to the wrong iPad.
The base model iPad + keyboard folio match the MacBook Neo price, which seems to be intentional. iPadOS requires less resources to run but is functionally equivalent outside of being able to run arbitrary programs.
Which makes me wonder who the Neo is for. If someone wants to build software they should be paying more money. The average person is fine with an iPad, and it will even give them a touchscreen, the Neo won't.
I just looked over the specs [1] and it's pretty good for the price. My only quibble is that there's only one USB3 port and that's also the charging port. So if you want to use an external display, you need some form of dock to also charge it. The other USB port is only USB2 so you can't use that as an external display connector.
I'll be interested to see a true comparison with the M5 Macbook Air. I don't think we have any direct comparisons between an M chip and the A18 Pro. The A18 Pro is used in the iPhone 16 Pro and Pro Max, not even the 17. I found this spec comparison [2]. Not sure if it's accurate.
It seems like this is an iPHone 16 Pro in laptop form because the iPhone also has 8GB of RAM.
I think Apple has a winner on it's hand. This is perfect, for large number of people who don't do much on their laptop anyway. Even for me as a developer, I want something small and light that I can carry around and I can connect to my bigger machine from.
I wish they went for 12" but I am not complaining. It is affordable and pretty.
You can now officially get a device with mutli-user support for only $100 more than the base model iPad. They've really got to throw us a bone with what the iPad is capable of.
I think most are going to pass on this. I'm not sure Apple has ever figured out how to sell anything to the price conscious consumer since the iPod Shuffle.
As always, you can get a more performant laptop for the price. Price sensitive consumers have shown time and time again they will put up with all the little annoyances of a cheap laptop if it means more performance. I'm not saying those details Apple puts into their products aren't nice, but yeah this is barking up the wrong tree. For those people, any laptop purchase is going to be their one and only device that isn't their phone.
Those who absolutely need MacOS and have this budget will just get a Mac Mini.
They sell hundreds of millions of iPhones every year. The iPhone installed base is in the billions.
I think there are many users who will be interested in an inexpensive laptop that neatly integrates with their iPhone. Same as there were many users who were interested in Airpods and a Watch.
Let's hope that in the future, When ram prices come down (if that's a concern to apple right now) then we can have 16 gb ram as well.
I do think that 8 gb is fine for most cases, even development. I used to use a PC with 8 GB ram and it worked perfectly fine and honestly depending on the workflow if you need more, a VPS can always be your good friend (I really love using zed on a VPS with cloudflare tunnels or perhaps tailscale)
Looks pretty good to me. There have been two wins in just these couple of days. This Macbook Neo and The grapheneos+Motorola phone both seem to make decent options available for the market.
I might have to go recommend this to a friend of mine who had once asked me what laptop they should pick when they get into college.
> MacBook Neo features two USB-C ports for connecting accessories or an external display[5]. Both ports can be used for charging. MacBook Neo also includes a headphone jack for wired audio.
> [5] MacBook Neo features two USB-C ports — USB 3 (left) and USB 2 (right). External display connectivity supported on left USB 3 port only.
So, 1 display. Note that there’s probably already $100 of dongles on top of a Mac price, but at least this one would be an excellent fit for my father.
I thought I wanted this. And in fact, I turned on the 'window' option for my iPad Pro when it came out. I did not, in fact, want this. The iPad just has totally different ergonomics, even with keyboard / trackpad / etc. Anyway, for years I've been convinced that would be the perfect combo - but in my own tests, - meh - At the very least, new hardware needs to be built that gives laptop-grade typing and trackpad. With that, then it would be upside - but I'm not sure that it would be that much cheaper than just having two devices.
8GB memory is pathetic. But that doesn't matter for most users yet.
In fact, it may not matter at all. If the hardware limitations push us to have several machines, a well-built entry laptop becomes a terminal (you won't run things in it, you'll connect to things). For that, 8GB might be enough.
1. Gawd damn, scrolling through that page full of all those bright colors with their saturation cranked up to 11, feels like I'm being flash-banged by a Cocomelon episode. No other page from Apple is like that. wtf
2. Would a used older hand-me-down Macbook Air/Pro not be better performance/value than this iPhone board in a cheap laptop shell? There was a guy here saying he bought a used Macbook Air M1 16GB for 250 Euros.
2: I'd say it's about the same, same RAM/SSD sizes, maybe an M1 chip is faster than A18 but limitations will come from running out of ram/disk Had an intern working with us, basically couldn't have an browser running together with Figma due to ram shortage making it slow down to a crawl.
That doesn't make much sense. They do lean/JIT manufacturing, so it's unlikely that they have too many iPhone boards. Also, the tooling for a completely new alu unibody size for just selling a few iPhone boards does not make much sense.
This is very clearly targeted at Chromebooks in education, where the iPad is not doing too great:
For a bit over half the price of the Air, you get the iPhone 16 Pro SoC (minus one GPU core, so somewhere between the 16 and 16 Pro, actually) in a laptop chassis that's all around a bit less premium than the Air.
Are you serious? This is Apple, the same company that purposefully made their messaging service less compatible so that children would get bullied into buying their products. You really think they would allow anything that isn't MacOS to be run on their hardware?
Yeah, I see your $599 price tag, Apple. I also remember the hype behind your Mac Mini that was a sub $500 computer. And, how long did that last? The answer is: not long.
Reality distortion field at its fullest. I want one!
I swear to god they can transmit virtual ecstasy through their website, it's so incredibly impressive you want to buy one even if you don't need it. Everything is so perfectly presented, it has speakers! it has USB-C! WOW! No I am not being sarcastic, I am just expressing how joyful it feels watching marketing to its fullest. Just watch the videos.
Apple should be studied for centuries to come not for what they sold but for how they sold it. Pure genius. Beautiful up to every detail.
List of differences from the MacBook Air: * Only supports 8 GB of unified memory
* No MagSafe
* One of the two USB-C ports is limited to USB 2.0 speeds of just 480 Mb/s
* No Thunderbolt support means the Neo cannot drive either of Apple’s new Studio Displays. However, it can push a 4K display with 60Hz refresh rate over USB-C.
* “Just” 16 hours of battery life, compared to the 18 hours quoted for the 13-inch MacBook Air
* Display supports sRGB, but not P3 Wide Color
* No True Tone
* 1080p webcam doesn’t support Center Stage
* No camera notch
* Dual side-firing speakers, down from four speakers on the Air
* Does not support Spatial Audio with dynamic head tracking on AirPods
* Dual-mic system, down from a three-mic system on the Air
* The 3.5 mm headphone jack does not have support for high-impedance headphones
* No keyboard backlighting
* Touch ID not included on base model
* Trackpad does not support Force Touch
* Supports Wi-Fi 6E, not 7
* No fast charging
* The Apple on the lid isn’t shiny
https://512pixels.net/2026/03/the-differences-between-the-ma...
You forgot an important difference: the macbook neo has the A18 Pro chip (2 performance cores + 4 efficiency cores) whereas the macbook air has the M5 chip (4 performance cores + 6 efficiency cores)
Also the A18 Pro chip has a 5-core GPU whereas the M5 chip has 8 or 10.
Personally, the only dealbreaker in the list you posted is the amount of RAM. macOS 15 uses ~5GB on startup without any app open. I'd be swapping all the time on 8GB of RAM.
> macOS 15 uses ~5GB on startup without any app open
Sort of? Mac very aggressively caches things into RAM. It should be using all of your RAM on startup. That's why they've changed the Activity Monitor to say "memory pressure" instead of something like "memory usage."
I'm typing this on an 8 GB MacBook Air and it works just fine. I've got ChatGPT, VSCode, XCode, Blender, and PrusaSlicer minimized and I'm not feeling any lag. If I open any of them it'll take half a second or so as they're loaded from swap, but when they're not in the foreground they're not using up any memory.
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> A18 Pro chip (2 performance cores + 4 efficiency cores) whereas the macbook air has the M5 chip
i don't see the m5 air on geekbench yet, but here are some related numbers for context (sorted by multi ascending):
https://browser.geekbench.com/ios-benchmarks
https://browser.geekbench.com/mac-benchmarks
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Thats not how OS RAM usage works. I can’t find one definitive source. But on no modern operating system can you just blindly look at RAM usage by the OS and subtract that from the amount of physical RAM and say that is what is available for applications.
Being limited to 8gb of ram is genuinely the only thing on that list I care about (no backlight and no fast charging are teetering on the edge of me caring, but they aren't worth multiple hundreds of dollars) - Apple silicone is so fast now that (at least for my purposes) the performance segmentation between price points is basically meaningless.
Feels very negative! It costs 50% less than the air, in a time when everyone else’s prices are going up.
The single core performance smokes a lot of high end intel chips.
I don't think that was the intent. If anything, 90%+ of these features here feel nice-to-have, and I bet OP agrees (or is neutrally sharing the comp).
> * No MagSafe
For my kid who uses a Chromebook right now, Magsafe would've been improvement in how often the power cable pulls the it off the desk.
But otherwise, this checks all the boxes, including applecare.
In case you didn't already know or haven't considered it, you can find right-angle usb-c MagSafe adaptors that basically allow the charging cable to disconnect from the device like MagSafe.
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And of course the screen: 13.0-inch vs 13.6
Weight is the same incidentally.
I think the tradeoff would be worth it for a lot of people but many would be better off buying the apple refurbished 16GB M4 Air ($759 from apple right now)
I'll keep adding to the list:
* Only one external display
* No haptic trackpad
I want to see the person buying the Neo and pairing it with a new Studio Display.
A potential example that comes to mind would be you have a Studio Display in your house that you use for remote work with a beefy MacBook Pro, and then maybe a family member has a MacBook Neo that they’d like to plug into a monitor occasionally.
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>No camera notch
Well, I see this as a very positive thing.
I forgot about force touch as a feature until I read this comment.
The only one of those choices I disagree with is no Touch ID in the base spec. Otherwise, good corners to cut to get to the cheap price point.
Since it's just $100 to get 250 -> 500 GB and Touch ID, I think it's okay.
It means people who need the cheapest computer can get it, and people who want to upgrade pay a small amount and get all the upgrades in a package without jumping up to the MacBook Air, etc. for much more.
I would say "No keyboard backlighting" is a true show-stopper for a huge portion of the target audience (students).
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I think different people will have one feature they feel should have been kept (other than the ram which is universal). For me not so much the Touch ID but the backlit keyboard.
Agree on the Touch ID. Love that feature for passwords etc.
Not terribly happy about the USB 2.0 port as well
It's pretty cool to see this machine come out. The Macbook Air is still my sweet spot though, I use a Thunderbolt audio interface, and need more RAM.
Great for a student or casual user though for sure.
Why didn't you list the number 1 difference, the price.
"1080p webcam doesn’t support Center Stage"
That's a huge PLUS. This asinine "feature" ruins our family Zoom calls EVERY WEEK. There doesn't appear to be a system-wide way to disable this junk on iOS. Because Windows sucks so monumentally, my parents insist on trying to do everything on their phones and tablets. I'm thinking the Neo is perfect for them, and hearing that it'll solve this infuriating problem just makes it more appealing.
A USB 2 port is embarrassing for a computer at any price in 2026. But at least you can apparently use that one for powering the computer, leaving the good one free for other uses.
Fantastic post, thank you. Answered pretty much every question i had. This is why I love hacker news.
— ...We believe that the customers will like it despite all that. We plan to market it as MacBook Nerfed.
— But you can't use "Nerfed", we'll run into a trademark dispute.
— Ah, well, you're right! Hey Claude, what generic lofty-sounding words start with "Ne"?
Do you know if the A series processor supports virtualization?
The A-series has supported virtualization since long before the M-series existed. iOS disables it in early boot, though.
On the other hand, how much virtualization are you really going to be doing with 8GB of RAM?
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The hardware support was there for a while. Given that this runs macOS, i would guess (no insider knowledge) that it would work just fine and not be disabled like it is in iOS (by policy, not by technical reasons)
Price difference?
* $500 = base model (250 GB SSD) (education)
* $600 = 500 GB + Touch ID (education)
* $1,000 = MacBook Air (500 GB SSD) (education)
> The Apple on the lid isn’t shiny
This made me laugh. Thanks for the breakdown! (=
The Red Delicious of Macs.
> No keyboard backlighting
When was the last time Apple had a laptop without keyboard lighting?
2010. https://www.macrumors.com/2011/07/12/backlit-keyboard-to-ret...
> The Apple on the lid isn’t shiny
That’s been the case for 5+ years :)
I think they mean not reflective like current models, not that it isn't illuminated like the MacBooks of yore
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I thought they changed from glowing Apple to reflective Apple
> No camera notch
I'd consider this an upgrade. Does this mean we get screen real estate back from an abnormally-thick menu bar?
The notch is one of the most bizarre 'innovations' to ever come out of Apple.
Like designing a car you steer using your genitals to free up extra dash space then gaslighting everyone into thinking this is somehow better.
> * “Just” 16 hours of battery life, compared to the 18 hours quoted for the 13-inch MacBook Air
for pretty much half the price, though.
i mean, it's still early to judge (there is no review yet) but if it performs decently it's a death sentence for all the trashy 600$ laptop.
as somebody that has used both windows (at work), mac os (at work) and linux (at work and at home) the macbook neo could be an absolute steal of a laptop.
> * The Apple on the lid isn’t shiny
oh yeah, first world problems /s
like Neo from the Martix, it has only one interface port of real use.
Like Neo from the matrix, the other port is still useful for mice, printers, DACs, arduino projects, and little USB powered fans.
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"No keyboard backlighting" is a show-stopper. Nuts.
It just looks slightly nicer. Touch typists don’t look at the keyboard anyways. And if you care enough about looks, you’ll want RGB lighting.
> Powered by A18 Pro
https://en.wikipedia.org/wiki/Apple_A18
So this is basically running on a phone CPU
I got excited for a moment thinking it might have an M4 or M5 chip, that would've made it interesting to tinker around with Asahi Linux.
But now it mostly just reminds me of a netbook. Its cool for people on a budget though, good to see Apple not just being this overpriced premium brand that it once was.
The A18 Pro performs about on par with an M4 in terms of single threaded performance, and a little better than M1 in terms of multi threaded performance.
The MacBook Neo has one of the fastest processors on the market for single threaded tasks, which is what has the most impact on how "fast" a processor feels for day to day usage.
Netbooks had processors that were glacially slow.
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I think I'd put a phone CPU running netbook-like costing $599 still in the "overpriced premium brand" bucket myself.
(Not sure if that's really an apt description though, but then I was out as soon as I read they're neutering one of the usb-c speeds.)
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Of course it’s an iPhone chip, which is why it’s got just 8 gigs of RAM. I think it’s the same exact SoC that went into the 16 Pro Max.
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The A18Pro is a very powerful CPU, besting even the M1 in single-core performance (about even in multicore). Saying its just a "phone CPU" is disingenuous.
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The biggest drawback is no Thunderbolt. The biggest sell for Macs right now is the ability to daisy chain them with the new RDMA update. A used M1 Mac Mini is more valuable than this.
That's an extremely niche use case and not even a remotely selling point for probably 99% of buyers, much less the "biggest" one.
This is a major challenge to Microsoft. A 13-inch Surface Laptop costs $899 [1], that's 50% more than an equivalent MacBook! And even at that higher price the Surface Laptop doesn't have a good screen: it uses 150% scaling (as opposed to the ideal 200%) which means you have subtle display artifacts.
Other than Microsoft nobody even makes decent laptops in the Windows world. I am typing this on an Lenovo Yoga, it has decent screen and keyboard, but the touchpad is horrible. Samsung makes good laptops but my keyboard gave out after just 2 years. Most other laptop makers have horrible industrial design. Dell XPS 17 was pretty good, but now they have weird keyboard.
The best laptop is now significantly cheaper than the horrible ones. Incredible achievement by Apple, and a major challenge to Windows laptop makers.
[1] https://www.microsoft.com/en-us/store/configure/surface-lapt...
I was recently in the lookout for a new laptop. I wanted something BEEFFY! Specs wise but 13 inch at most.
I literally couldn't find anything on the PC side. I wanted an x86 because I prefer Linux Mint as my OS (didn't care about windows) , but it was impossible to find a good laptop with good GPU , more than 64gb ram and decent build materials (ive got a thinpad and the platic build is just terrible. The screen bends when pulling it to open the laptop).
So, if settled for a 128gb ram M4 max Macbookpro. It has been pretty solid so far. I'm a power user, so the RAM is used quite a lot (one of the reasons I wanted x86/Linux was to avoid virtualization overhead in docker/podman).
Macs are way more expensive than other laptops, but their level of tech sophistication is miles ahead of anyone.
Now, if only Asahi was more complete.
I am a longtime Windows user and it brings me absolutely no joy to report that the M4 I am forced to use for work runs the Rust compiler a good bit faster than the big fancy gaming PC I just got with a 9800X3D.
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This is how opinions differ. IMO plastic is better than aluminium. It is robust (if done right), lighter and doesn't have good thermal conductivity (which makes laptop usage possible, MacBooks can be uncomfortable for lap usage if too hot).
The metal is more "luxury", though.
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> I wanted something BEEFFY! Specs wise but 13 inch at most.
One thing to bear in mind is bezels are a lot thinner than they were a few years ago.
~7 years ago, my daily driver was a Latitude E7270 - a 12.5 inch ultrabook with dimensions of 215.15 mm x 310.5 mm x 18.30 mm, 1.24 kg, 14.8 inch body diagonal
Today, an XPS 14 has dimensions 209.71 mm x 309.52 mm x 15.20mm, 1.36 kg, 14.7 body diagonal - and a 14-inch screen.
The 12.5 inch segment hasn't disappeared - it's just turned into the 14-inch segment.
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What about something like [1].
1 - https://rog.asus.com/laptops/rog-flow/rog-flow-z13-2025/
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> (ive got a thinpad and the platic build is just terrible. The screen bends when pulling it to open the laptop).
Which thinkpad? Typing on a loaded P16s currently; it's not metal like old MBP or even my travel surface pro, but it feels... fine.
The HP Zbook G1A is what you wanted. It's Strix Halo with up to 128GB of unified RAM and built like a MBP.
ASUS ROG G14 is as close as you're going to get on the x86 side of things or that new chonk of a surface with the Ryzen 395+ and 128gb of ram. both are like $2500+
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> ive got a thinpad and the platic build is just terrible. The screen bends when pulling it to open the laptop
Damn. I was at IBM in the early 2000s and for many decades you used to be able to beat people to death with IBM hardware, including Thinkpad laptops and model M keyboards.
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You do have 13" options, though 14" is much wider. If I was going for 13" workstation, I'd go for Asus ProArt PX13 with Ryzen AI Max 395 (if I got that right, there might be a plus somewhere) and 128GiB of RAM. They've got ROG Flow X13 with older hardware or Z13 with same hw as above, but that's a tablet computer instead.
At 14", thin-and-light gaming computers like Asus G14 or Razer Blade 14 look decent, or some of the workstation models from Lenovo or HP.
Still, for me, at 13/14", portability and battery are most important, so I am going with Thinkpad X1 Carbon atm (next gen should again allow 64GiB of RAM).
What are your use-cases for 128gb of RAM? I find it hard to imagine what you could be doing with that, so it must be interesting :)
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> This is a major challenge to Microsoft.
> Other than Microsoft nobody even makes decent laptops in the Windows world.
I get the impression that microsoft and the pc world have given up on consumer hardware and instead are completely focused on enterprise and ai. That's why windows 11 is saturated with bugs and is basically unusable, but enterprise is forced to buy it.
It definitely feels that way. Microsoft has made it clear they don't care about the consumer market anymore. Xbox is dying or already dead, they've done nothing with the game studios they acquired, Windows laptop OEMs still ship plastic 1080p crap targeted at general office workers.
They'll continue to sell it, because it's effectively free surveillance for them, but they certainly aren't focusing on the consumer market as a target demographic.
And with less and less windows-specific apps now a days, there's very little reason for the average user to buy a Windows laptop, especially over this new macbook.
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>That's why windows 11 is saturated with bugs and is basically unusable
That's far, far from my experience. What bugs are you talking about that make it "unusable"? I've been on Win11 for years and it's been no problem at all. No bugs that I can think of.
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Microsoft's build quality is largely equivalent, but the press has already noticed that the value proposition at Microsoft is now lacking.
> Apple's newest MacBook is an impressive play for affordability, right as the Surface line is looking expensive and out of touch.
https://www.pcworld.com/article/3077961
It really isn’t. The track pad on surface is terrible compared to Mac. The surface has some weird edges and other spots to get caught on. I’ve seen a few with serious damage from typical daily use. The surface I have is barely hanging together, the charger is extremely finicky and will stop charging randomly. It takes effort to get the charger to “sit” in the slot and make contact.
That said, my surface is pretty old so maybe some of these design flaws have been fixed.
But from my experience, the build quality of the MacBook is in a different league than the surface.
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You get free AI slop and mass-surveillance advertisements in your Start menu. Who would not like that!
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This is not primarily competing with the surface line of laptops, this is mostly competing with chromebooks which dominate schools. That's a completely different segment of devices.
I am in education and speak to others at the (US) national level on a near-daily basis. This doesn't compete with Chromebooks in schools at all.
- Chromebooks in EDU cost approximately $290 (+- $10) per unit.
- The Neo costs $499 per unit for schools.
- For the cost of 10 Neos, I can buy 17 Chromebooks. Yes, this is a numbers game. The goal is every student has a device.
- Schools using Chromebooks to log in. If you want reliable Google logins on macOS, you have an additional big spend up front, along with per-seat licensing costs.
- This doesn't even factor in MDM and app cost comparisons.
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This is not competing against Chromebooks, which have very little reach outside of institutions. The Macbook Neo will likely have very widespread appeal for anyone looking for what used to be a netbook.
It could compete well in both. Looks like Apple has a product that competes with Chromebooks on price and competes with Surface on performance at the same time. At least close enough on both counts to create headaches for anyone trying to sell either.
I'm not sure that's true given that Chromebooks can be had for one third the price.
At this point the Macbook Neo is in competition with Chromebooks, Microsoft and the third party market for older Macbook Airs with M1s
It needs a touch screen for elementary schools kids. Fine for older kids.
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It might be aimed at Chromebooks, but it’s also a low-end Surface killer.
The only thing I don’t like is the 8GB memory. And it could have the black keyboards of the other Apples.
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I think the 2 laptops you mentioned are targeting different markets.
The Surface Laptop you linked to is - 16GB of RAM and 512GB of Storage (no 8GB of RAM option)
The $599 Mac Neo is 8GB of RAM and 256GB of Storage. It doesn't have a 16GB RAM option but a 512GB storage option is $699.
8GB RAM seems to me to be targeting folks who don't run a lot of local apps or multiple big apps
At this point I think few people really will care about that spec difference.
The accumulated brand trust of Apple, and the negative brand trust of Microsoft outweighs the numbers.
Even many technically savvy people believe Apple can deliver a higher quality computing experience with 8GB of RAM than Microsoft can with 16GB, and they're often correct.
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MacOS is crazy efficient and can overcommit quite a lot.
I used an M1 Pro for a couple years to work. 8GB of ram but routinely using 12GB including swap.
Now, I couldn’t keep slack and outlook open so there were limitations but I was able to work. People are underestimating the usefulness of 8GB of RAM.
I guess it is also worth saying that I do my work by connecting to a remote server where I do the actual development and everything else. The Mac itself being a web browser and ssh machine
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Nobody except people on HN cares about RAM. People care about what you can actually do with the machine. The spec numbers are nothing more than numbers when a computer never works as it is supposed to. It's like having a 500HP car, but it can actually not drive.
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Is it hard for you to imagine that people who'll buy the Neo don't care about specs at all?
I mean, look at the colors!
The surface laptop is a competitor to the MacBook Air, the cheaper Surface Laptop Go was the low cost attempt from MS.
Also, there are plenty of good laptops from HP, Asus, Lenovo, Acer, and others, the market is not that dire.
"good laptops" yes. But I haven't seen a "great" one in a very long time. The Windows market is asleep at the wheel and a copilot button is not going to resuscitate it.
I think the Surface is as close to great as you can get. I'm not saying that I know the whole market of laptops, you probably know better. But the Surface is pretty good, which is weird because it seems like Microsoft isn't really focusing on it or even backing away from it.
I agree with the parent, that Macbooks are way ahead in terms of usability, polish and charm for a laptop. And the performance is outright stellar.
> Other than Microsoft nobody even makes decent laptops in the Windows world.
I completely agree. I actually quit like and get along with my Surface Laptop. It's a really nice computer overall, worthy. It's the closest you get to the same polish and usability that Apple has in their macbooks.
I absolutely love my M4 macbook pro, it's definitely the best laptop I've ever owned. I had an older macbook pro that I kept way past its lifetime too.
The Surface is garbage. My last work-issued one caught fire.
I've never had any complaint's about Asus' laptops, though I've only used their Zenbook and Zephyrus lines.
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I don’t think it is just a hardware issue: Windows still just maps all movements and scrolling directly into pixels and lines. Most programs just slightly blur the viewport when scrolling to hide the latency, but that just adds even more latency. You can disable the scroll delay in the web browser settings, but not any of the new applications, like the new notepad
Whereas Apple uses smooth acceleration curves
> it uses 150% scaling (as opposed to the ideal 200%) which means you have subtle display artifacts
200% is ideal but scaling on Windows has gotten really good. I use 150% on a 4K monitor and it works well.
Not if you move windows between screens with different scaling, or launch apps that don't support the scaling stuff out of the box, or launch apps via X11 forwarding in WSL.
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The ARM64 Surface Laptop is great and definitely matches the MacBook Air's quality, but yeah, there's no way it is competitive with the new Neo offering from Apple at current prices.
I hope this leads to a general decrease in price for laptops, but with the RAM crunch I don't see that happening…
the surface laptop has an excellent screen (2880x1920 i believe), and the macbook neo is lower resolution than apple's made in years, however.
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This is really well put.
It's interesting, for years I have been trying to make my iPad a nice, slim laptop I could bring with me everywhere for lighter/coding specific tasks. I've gone through several keyboards trying to make this work. It never has.
Now with this laptop, I can do exactly this, while being cheaper than what I've been attempting to do with an iPad.
I think you're undervaluing touchscreen capability, which even the cheapest laptops offer now. Kids and non-tech folks have come to expect it by default.
Now that Apple is attempting to compete in this space, they'll have to pitch these folks on what macOS without touch capability offers over Windows with touch capability.
Maybe it will still sell well enough, maybe people aren't that stuck on touchscreens.
Not just Microsoft. Dell and HP must be having emergency meetings right about now...
Their challenge is, how do we halve the price and yet deliver twice the quality? I think they are going to realize they can't. Some of them will leave the market.
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Sometimes I wish I could just use any laptop and Remote Desktop into my gaming rig which is awesome. Then I can have whatever form factor laptop I want, but the problem is I think the latency still sucks (maybe not?) on stuff like Parsec even locally.
The latency is acceptable. I host a remote gaming rig accessed through Parsec, the extra encoding/decoding latency is minimal. Distance has the largest effect, I found that over roughly 1,000 km my total latency is about 30 ms, perfectly playable for all but the most competitive FPS.
Nah locally is fine, if you have a good 6ghz coverage, but that means a hotspot in every second room
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I have the Lenovo X1 and I'm very happy with it, though obviously that's in a pretty different price category than the Yoga, Surface, or Macbook Neo.
On the other hand, more money doesn't always mean better computer. I had a Dell XPS 9570 at a previous gig that had a lot of issues: coil whine, bad camera placement, terrible thermals, etc.
I agree. I read this and immediately thought to myself: The gloves are off.
The price point, the capability, the only thing stopping Apple at this point is the MDM stuff integrating it with other identity providers but its ahead of where it used to be.
The MDM stuff is there now, and platform SSO works pretty well, at least with Entra and Okta (the only two I have experience with). Both JamF and InTune support it, I'm sure all the other MDMs do as well.
The only time macs can be a bit of a headache is if you are still using all on-prem AD & group policy and trying to force them into that environment via joining the mac to AD.
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> it uses 150% scaling (as opposed to the ideal 200%) which means you have subtle display artifacts
I agree with you, but I’m afraid Apple doesn’t agree with us. The recent MacBooks do not use 200% scaling out of the box anymore. It is a setting that only nerds use. I have no reason to believe that out of the box the default settings on this MacBook Neo will use 200% scaling either.
I think macOS applications feel like they have mostly updated to use the native resolution, so arbitrary scaling works great now. My comparative experience with a new Windows laptop is how I remember macOS felt when they first made high density screens many years ago: lots of render bugs all over, and every program has to be re-opened when I plug in an external screen to be usable at the new resolution
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The Surface has 16GB of RAM vs 8GB on the Neo (Windows definitely eats RAM though so maybe that's par).
> I am typing this on an Lenovo Yoga, it has decent screen and keyboard, but the touchpad is horrible.
Can we talk about laptops that you can’t carry by the edge where your palm rests because it flexes the frame and registers it as a mouse down event …
PC to me is always best as a itx minitower form factor.
> The best laptop is now significantly cheaper than the horrible ones.
Possibly, but I would wait for reviews to make that call. The hardware is slower than other MacBooks; memory may be slower, too, and other hardware may be slightly worse in quality.
“hardware is slower” single core is significantly faster than the M2 Ultra chip. And when you're browsing the web, single core is all that matters.
For a casual computer at home, I'd get one. Everything I do is practically web based anyway.
Some of the new HP laptops are pretty well designed and have reasonable prices.
That Surface has 16GB RAM though.
> Your new MacBook Neo. Just the way you want it[sic]. 13-inch MacBook Neo in Indigo A18 Pro, 6-core CPU, 5-core GPU, 16-core Neural Engine Apple Intelligence Footnote ※
8 GB unified memory is brand-new e-waste today. macOS 26 makes it even worse.
> 8 GB unified memory is brand-new e-waste today. macOS 26 makes it even worse.
One reason Apple can get away with 8 GB of RAM is their SoC does realtime compression of data in RAM and they use high bandwidth memory; the A19 Pro RAM bandwidth is 60 GB/s. This enables them to treat the SSD like an L3 cache.
It's nearly 5 years since the M1 was released; I suspect Apple has gotten really good with their RAM > compression > SSD system since then.
I'm going to give Apple the benefit of the doubt here until proven otherwise. I can't see them releasing something with a terrible user experience as it would cause a lot of reputational harm.
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I don't know what apps you run, but I'm typing this from an M2 Mac with 8 GB, running Tahoe. Performance is fine. It's always been fine.
I'll just chime in to say that not everyone cares about the features you mentioned that much. Keyboard, touchpad, looks are the last things I think about when comparing laptops. Not to lessen your preferences, just to point out that there's a variety of viewpoints.
What features do matter to you?
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The Dell XPS 13 plus 9320 looks pretty good design wise
It has an unusual keyboard. Function should come before form [1]. This unconventional design makes it harder for touch typists to locate keys by feel.
[1] https://en.wikipedia.org/wiki/Form_follows_function
> which means you have subtle display artifacts.
No. 150÷ just means 96dpi * 1.5
At 150% scaling, one logical pixel maps to 1.5 physical pixels. When a 1px grid line is drawn, the renderer cannot light exactly 1.5 pixels, so it distributes the color across adjacent pixels using anti-aliasing. Depending on where the line falls relative to device-pixel boundaries, one pixel may be fully colored and the next partially colored, or vice versa. This shifts the perceived center of the line slightly. In a repeating grid, these fractional shifts accumulate, making the gaps between lines appear uneven or "vibrating."
Chromium often avoids this by rendering 1px borders as hairlines that snap to a single device pixel, even when a CSS pixel corresponds to 1.5 device pixels at 150% scaling. This keeps lines crisp, but it also means the border remains about one device pixel thick, making it appear slightly thinner relative to the surrounding content.
For some people such artifacts are not noticeable for others they are.
Here are some links that explain the issue:
https://patrickbrosset.com/articles/2024-06-21-invasion-of-t...
https://flutterawesome.com/sharp-looking-flutter-application...
https://tanalin.com/en/articles/integer-scaling/
Doesn't the surface have a touch screen?
I don't really see how it's a competitor if it doesn't have a touch screen.
In the year that I had a Surface, I can count on 2 hands the number of times that I used the touch screen. Out of all those times that I used touch screen functionality, the majority of the times were done inadvertently when I was trying to get something off the screen. I'm willing to bet a lot of people won't/don't care about the touch screen, they just want something cheap.
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I have a Windows laptop with a touch screen. The only time I touch the screen is when I take a screenshot using the Snipping Tool and want to circle something.
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MSFT up 1.84% today..
Not really, because Surface isn't what most folks buying PCs get.
And those prices don't compute in many European countries, Africa, and most likely other regions as well.
Surface Laptop is 1099€ vs 699€ for the Macbook Neo in Germany.
Macbook Neo is also 219ppi vs Surface Laptop at 178ppi. We’ll see about performance, but i’d expect the macbook to be on par or better.
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>Other than Microsoft nobody even makes decent laptops in the Windows world
Thinkpads.
Or in general any business laptop, like HP Elitebook or Dell Presicion.
But they are not cheap at all haha
If you want performace get a desktop!
> If you want performace get a desktop!
Or a MacBook, which is part OP's point. Apple is delivering quality at price points that Windows OEMs aren't (which is sort of the opposite of the phone world).
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A decked out Mac mini is actually a beast for its size
Thinkpads are tanks, but most of the time you’d be perfectly well served by a BMW series 3.
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The experience I have had with Thinkpads, both current-gen and old during my childhood, did not warm me up to the line. They are not particularly better in feel, thermals and screen quality against its cheaper alternatives including those from Lenovo themselves. The only good thing was its keyboard, but then most Lenovo laptops in general have good keyboards. Its popular acclaim is weird to me.
all apple needs, to kill surface laptops entirely, is to enable windows to run on m series laptops without issues.
I don't know why the downvotes, maybe someone can chime in if there is more to surface laptop? because i am using one laptop, and much prefer to use windows on M4 macbook pro instead.
I’m not sure that many people want Windows badly enough they would get an Apple device and remove the original OS so they could run Windows.
From my personal experience, Widows users in general don’t mind Windows, but, definitely, nobody I have ever met finds it more desirable than macOS.
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Oh man I'd pay premium for a sleek device like this that CAN'T run Windows or Mac OS. Just a mere thought of being able to run pure Linux on that sweet sweet apple silicon with full driver support makes my juices flowing.
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wine already runs on Mac so really they would just need something like dxvk to have a package similar to proton
To be honest if Apple wanted to they could work with valve to make gaming on Mac a reality
To some degree it should already be possible with wine + dxvk + moltenvk
I believe you’re being downvoted because your logic is from 20+ years ago when Windows compatibility was important.
Also the era when companies were trying to “kill” each other’s devices is no longer a thing.
They all get the reality it’s a multi device world and they need to work within it.
I assume you’re downvoted because Microsoft has to want that.
Who cares about Windows anymore?
Kids are happy with iOS/Android devices
Google docs solves 90% of Office use cases
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If this makes people develop stuff under the assumption that the user only has 8 GB of memory, I am happy for where we are going :-)
Forget people, id like to see Apple themselves optimise the macOS experience for 8gb Ram. The M1 Air base should ideally be useful until the MacBook Neo loses macOS updates. So 6+6 years at least. But we all know M1 Air will lose updates in a couple of years maybe because Apple doesn't want us to keep using old hardware even if it's similar to new hardware.
8Gb mac os runs great for the vast majority of people. You can even do some light development on it.
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> id like to see Apple themselves optimise the macOS experience for 8gb Ram.
How is it not already? MBAs with 8 GB of RAM run great. Macs are incredibly good with memory management.
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I used a MacBook Air with M2 and 8GB for a year, it was fine. Worked on Xcode/Pixelmator/GarageBand and a 100 Safari tabs all at once. Even ran WoW and League of Legends etc just fine, hell even Baldur's Gate 3 if I'm not misremembering.
and before that, I used one of the ancient Intel Core M fanless MacBooks (probably the first one) that was fine too, I mean within expectations; you knew what you were buying.
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Apple is people, my friend!
> Apple doesn't want us to keep using old hardware even if it's similar to new hardware.
I'm not disagreeing with you, but is this a fact, i.e. has it been proved?
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People forget that macOS and even Windows (well, pre-11) excel at swapping. There are all sorts of hacks and tricks they do to make sure the system remains responsive when under severe memory pressure.
This compared to Linux, where desktop environments seem to get noticeably bogged down and stressed out when swapping (the cursor starts stuttering and the shell becomes unresponsive).
Although even KDE does OK on 4gb of RAM in 2026 as long as you only have one instance of Chromium loaded.
I feel like a lot of this is that Macs come built in with very fast SSDs (although App Nap, when implemented by apps, is one of the best low-RAM features to ever exist)
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Win 11 is actually way better at memory management than Windows 10. It's just more bloated.
That's only true for M Macs. Intel Macs with 8 GB of RAM perform pretty poorly.
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They'll develop with 8GB of memory in mind, but under the assumption that they are the only app running. And if it's Chrome that's probably right most of the time.
As a former React developer, I can't help but look back at the monsters we created. We spent a decade optimizing developer experience, only to outsource the hardware costs to the user’s RAM.
2013 - my 8GB [0] MPB was enough to run docker on my MPB, not light-speed but smooth-working-speed. Every website was blazing fast though.
2026 - Same budy runs VSCode and Sketchup (big project) offline as day 1. I played Factorio last year. Hacker News and Wikipedia works great, google and GitHub are ok. But 95% of the internet is not decently usable: Gmail, WhatsApp, Messenger, local gumtree - that one crash without an Ad-bloquer.
We've reached a point where a machine capable of 3D modeling can't even render a chat interface.
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I doubt it - for decades bloat increases over the time and I doubt this trend will suddenly stop. I'm using a notebook with 8Gb of RAM at home and it is working most of the time but if I open many tabs in Firefox (say 15-30) it is running out of RAM and getting killed.
Of course it's depend on which sites are open but many sites are JS heavy and use lots of RAM as a result.
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NeXT reportedly used to have all their developers on the entry level 8MB NeXTStations.
With builds running on big build servers.
There is a secret easter egg: every time you say the magic incantation "You have to let it all go, Neo. Free your mind", macOS triggers every app to run a full GC cycle.
Joke's on you; Swift has no garbage collector.
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“The most amazing achievement of the computer software industry is its continuing cancellation of the steady and staggering gains made by the computer hardware industry.”
That's what happens when we collectively stop making optimized, native apps and just go "eh, javascript is good enough for everything" and make everything using electron.
The common complaint in this thread about the 8GB of RAM is "But chrome..." well I think I see the problem then.
That's why I try to support native whenever I can. Even if a web app might do something better, I'd rather pay for a native app from an indie dev when I can than have yet another chrome tab I have to have open all the time.
macOS at least still has somewhat of a native-app first culture and dev base, so I try to support it when I can.
Bye bye electron
The worst memory hogs today are websites.
While I died inside at the 8Gb RAM, this is absolutely right.
We should be developing efficient software, not assuming our customers can just pay for more RAM forever.
Particularly when paying for more RAM means buying a completely new computer.
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I'm old enough to remember when 640k ought to be enough for anybody.
I love the new reduced resources Era. MS was clever in launching Xbox series S + X and demanding all published games run on the lower spec machine (similar to Xbox One-S specs).
Games and Apps have both been suffering from resource glut -- slow rendering, loading , large downloads , poor user experience.
It'll be great to have 5+ years of low resources to force devs back into taking performance seriously.
Where are we going? Thin-clients? No thanks.
This is the first release. They test the market and optimize. BTW, I have an old M1 with 8gb and works well for some kind of [light?] development. Not using xcode but vscode.
This is such a better deal than I had growing up, Apple has to be taking a bath on these.
My high school required students to bring their own laptops to school when I started in 2010. Their shopping list suggested a MacBook Pro 13" with a case - I looked up "MacBook Pro price" for the first time in my life and just about walked into traffic. I didn't have a laptop to bring, I didn't want to bring the wrong kind of laptop and get double-screwed, so I bit the bullet and brought my car savings to the Apple store at the mall. A tremendously thoughtful sales rep told me "that's crazy, what school requires a MacBook Pro for 9th graders?", led me to the white unibody MacBooks on the side, and showed me that if I was buying it for school, I would get a discount on the laptop, a free inkjet printer (with ink!), and a free iPod Touch. This blew my mind. I thought it was a scam.
If I recall, that model of MacBook compared admirably against the same year's base model MacBook Pro 13 on a stat sheet but felt worse in hand. The MacBook Neo might actually bring up the rear on fit and finish at the expense of I/O and like, the questionable idea of running an A-series chip in a laptop running Tahoe and Chrome. I'm thrilled with this release.
Wow props to that sales rep. Not many would pass on the opportunity to sell something more expensive. I'm assuming they make some sort of (paltry) commission
That assumption would be wrong, and is why you get that kind of service from them. They may have targets of units sold but the real target is customer satisfaction and part of that is getting the customer into the right product so they're happy with it
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I've had a similar experience with Apple Store employees many, many times: I walk in and vaguely describe what I want, and they steer me to the cheapest item they sell that could possibly meet my stated requirements.
I've also returned Apple products multiple times, once (recently) without the packaging, and once several days past the return window. They refunded me every time, no questions asked.
This makes me wonder if it's part of their training?
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Apple Store reps don't make commission.
My experience is that they are more focused on finding the right product for your needs. I've been there more than once where they happily downsell a customer.
I’ve found that experience fairly common at our Apple Store. They’ve talked me down.
no commission
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> This is such a better deal than I had growing up, Apple has to be taking a bath on these.
Apple doesn't sell anything where they're taking a bath; their margins have been high 30's to low 40's for many years. All of the technology in the Neo already existed; they didn't have to create anything new.
To me the price seems to be so uncharactaristically low for Apple during a time where hardware prices are rising across the board that this almost feels like an attempt to try and capture the desktop market. During a time where Microsoft is fumbling with Windows on every front, having a competitively priced Macbook even for budget-concious people seems like a smart move that will pay off even without direct high margins.
USB 2 in a type C form factor is pretty novel.
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Crazy good market segmentation by Apple here - it's pretty easy for college students to justify this plus an iPad, and still have to upgrade to a "real" laptop post-grad.
Personally this looks really compelling for students - I did something similar, dinky 4GB ram 2 core laptop with crazy good battery life - because I don't care about specs at all, LMS's and note-taking apps in school are not heavy. I just NEED to be able to work all day long, when lecture halls lack outlets. If I needed development weight I would just use an IDE plugin to remote to a desktop in my dorm.
Are there any similar laptops around this price range with comparable battery life? My impression is the market around ARM laptops is pretty small. If so this is a standout for this use case.
> it's pretty easy for college students to justify this plus an iPad
Why would you want an iPad?
The Neo can run iPad apps and it's small enough that it can be used in most situations where you'd typically use a tablet (bed, couch, etc).
Only if you want to take notes with a pen and prefer digital over paper. For me that's terrible, but some kids swear by it. I think if I grew up on it, it'd be different.
Homework for things like algebra and later calculus definitely is interesting to do on an iPad, as the ratio of time spent thinking:writing is high while you're learning.
But pure notetaking where the thinking:writing ratio is very low? I'd much prefer to type than write on a screen.
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Grad student here. The paper-reading experience on an iPad is vastly superior to a laptop, and I've got an aging iPad Gen 8 that doesn't have enough storage to upgrade. I run the Zotero iOS app and it's absolutely perfect for annotating papers and keeping my bibliography organized.
In undergrad my iPad was far and away my favorite note-taking device. Digital pen-and-"paper" beats laptop for 99% of note taking.
The pen. 95% of the way our son does assignments now.
He’s off to university in Fall ‘26, and I’m waffling between getting him an Air and keeping his current iPad, or getting a neo and new iPad. Probably go the former because of the long term cost effectiveness of the Air.
iPads are pretty common in education for the drawing capabilities. You can take notes by typing for most things, but when you get diagram/math heavy, you just cannot beat the pencil. I think it's probably pretty poor value of the small ability you gain to cost, relative to other things you could do (I like paper/pencil personally) but I see the use case, if limited.
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> Why would you want an iPad?
At this point, there are more people taking notes on an iPad + Apple Pencil than on physical notebooks in my lectures
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The iPad is vastly better for reading and highlighting (with Pencil) class materials.
Reading whole books on a laptop tends to produce a ton of neck strain.
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> The Neo can run iPad apps
In theory yes, but in reality barely any developer (at least the mainstream ones) make their app available on MacOS, and nobody enjoys interacting with a touch-screen optimized app with mouse/trackpad
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I used to use both...laptop for quick typing, and then the iPad for hand-written notes or annotation.
The OneNote app sync is quick enough that I could type lecture notes on the laptop, and then quickly switch to the same document on my iPad to sketch out a diagram. It was overkill for sure, but very useful
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>Why would you want an iPad?
Talk to Gen Z some time. They prefer tablet devices to laptops.
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I have spent most of my life in a lazy couch posture and a laptop and keyboard doesn’t fit that lifestyle choice. I need to make more apps for people with my lifestyle choice, like IPad IDEs for development.
iPad + voice, this seems like my new lifestyle choice and it looks like it’s going to work out too.
I think human beings need to move away from sitting at the typewriter like it’s 1930. We’re more than this.
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This. My daughter is a high-school junior, and she's been asking for a laptop going into her senior year/college. This is exactly who Apple is going after.
I convinced my parents to get me a 2017 MBP for college, yes it was overkill for the day-to-day classes, but I ended up getting into iOS app development and was so fortunate to have a beefier-system. However, for a liberal-arts student the MBN appears to be a sweet spot.
I still find it funny that for my personal setup I have a $700 Macbook Air but a $1500 iPhone Pro and it feels like it makes sense.
> Are there any similar laptops around this price range with comparable battery life?
A Chromebook with 8Gb ram and stock ChromeOS gets 10 hours doing real work. And with real work I mean full local dev with containers, vscode, Vivado, and 100+ chrome tabs open. And even running small VMs from time to time.
Hm true, I wrote off Chrome OS altogether, does it provide enough customizability that MacOS/Linux does? You mention dev containers which is already way beyond my perception of its capabilities (and the general public, I think)
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Also since this is a A series processor it's not even clear if the MacBook Neo supports virtualization.
I managed to get through 3 years of college (in a humanities degree, granted) with a dinky used thinkpad running the latest ubuntu distro. Only needed it for note taking, pdf reading, and essay writing, and it got the job done for $50. There were only a few times I was screwed when it came to needing special software...
For a student, a Kompanio Ultra Chromebook is a far better deal. The faster processor and more RAM make it better for typical laptop use. The touchscreen makes it better for educational use. It's only $100 more than just the Neo by itself.
I think this also looks super compelling for people who want to ditch the Macbook Pro.
I'm mostly at a desk so I'd love to be able to switch to Mac Mini only when M5-M6 drops on the mini. The problem is I need a laptop for travel, weekend trips, events, etc.
The Neo is so cheap that I can buy a new Mac Mini AND the Neo for roughly the price of the macbook pro and get the best of both worlds.
For years Apple has been selling an M1 Apple MacBook Air for $649 via Walmart. It was still using the old wedge case design and is literally unchanged from fall of 2020 when it came out. It was the base model with 256 GB storage and 8 GB of RAM model, no upgrade options, no colors.
The price point was designed to get customers who would not pay for a $1000 computer into using a Mac. Sourcing those 2020 era M1 components, screens, etc, let alone M1's, was probably becoming a problem in 2026.
The Macbook Neo is a modern way to meet that price point. The video ad is more instructional about what macOS is, and how it would work with an iphone the customer may already have.
It does very basic Apple Intelligence (they show the photo editing in the video), but this is not for running models locally (they even show the ChatGPT native app and say "runs all your favorite AI apps")
People complaining about the 8 GB limit are missing who the target market is for this machine. Its a Mac, for $599!
You're highlighting Apple's strategy very well, with one omission: the M1 Macbook Air at Wal-Mart was US only. Even next door in Canada with the same retailer, Wal-Mart didn't have that deal.
This is the M1 Macbook Air deal for the rest of the world as well as the US. This is huge, it's the cheapest Mac laptop of all time. Apple Silicon is paying dividends!
Except sadly it is not using M.
My first Mac was a Mac - ie the first Mac. 128k of memory and $1000 (with the student discount!) in 1994. I've had every architecture of Mac since then - except for M. This one might just have inspired me to try a Mac again - if it had an M.
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So what if it's a Mac, applications suddenly don't need as much memory? Can it open a table with a gazillion rows? Can it open ten tens if not hundreds of web pages? Can it run multiple programs at the same time? Having only 8 GB sucks unless you're using it as a terminal or media player.
Yes to all of the above. Macs swap incredibly well, and an M1/*gb mac is more than capable of having hundreds of chrome tabs open while running excel with giant spreadsheets.
As for "running multiple programs at the same time" - I assume you're leaning pretty far into hyperbole here given that machines with 1% of the resources of this one can do so...
> Can it run multiple programs at the same time?
I have used a M1 MacBook Pro, 16 GB, as my dev daily driver for many years. I generally never need to close any application.
Typical sample of apps concurrently in use:
- PostgreSQL (server)
- TablePlus (db client)
- Docker
- Slack
- Chrome
- Safari
- Zed
- Claude native
- ChatGPT native
- Zoom
- Codex
- Numbers
- Calendar
- the whole stack for whatever app I am building (Redis, Node, Rails, etc.)
With that persistent stack running, I can pretty comfortably launch whatever other apps I want to use: Office, Music, etc. I only see a beachball when I launch an Office app (they may not be native yet, I suspect it's emulating from x86).
I was skeptical that 16 GB would be enough. I bought this fully expecting to return it and buy one with more RAM. The Apple Silicon Macs are much more efficient with memory than even the Intel Macs. I believe some tech articles have been written on the why/how, but in practice you just don't need as much RAM as you think on Apple Silicon.
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This device is very much intentionally designed for light use.
Yes, it can -- to all questions.
Get a Macbook Air, the start at 16.
This is wrong.
My daily-driver M2 16GB has been up for 54 days, running three web browsers simultaneously (all Firefox, which does help, about 30K tabs across them), plus a medium-sized Rails app and postgres, iTerm2 and tmux (about 38 panes), and the Slack (Electron!) app.
Current RAM usage is 6.14GB.
Things change when I run local LLMs or VMs or Xcode, of course.
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Apparently the two USB-C ports are different specs [1]
Both support charging but only one supports higher speeds and DisplayPort (A18 Pro limitation, as Apple probably doesn't dedicate much silicon to USB I/O).
[1] https://www.macrumors.com/2026/03/04/macbook-neo-features-tw...
The USB 2.0 should be the one on the back, so the charging cable does not interfere with me plugging and unplugging things from the good port.
Makes sense, the iphone has only one port after all. Interesting that it supported a second one though, or maybe that's the Pro revision designed for this use case?
The second port is likely necessary for USB hubs that rely on both ports. I had one for my M1 Air. I assume it'd still work with the 2 different speeds, but I'd be curious to try it.
I'm going to get a Neo for my wife once it's available in my country.
> - USB 3.0 10 Gbps with DisplayPort support
I'd like to run the external display plus an external SSD at USB 3 speeds, so I'd be waiting for experience reports on whether the one port can handle both without constraining the filesystem transfer speeds.
Since it's just USB and not Thunderbolt, wouldn't it use DisplayPort Alt mode for the display leaving data transfer untouched?
Charging in and DisplayPort out on the same socket would mean an additional dongle or hub or something, so there's at least that reason for having both.
Couldn't one charge from the display connected to?
Both ports support power delivery, so you can still be plugged in and use DisplayPort out.
Not necessarily - you just need a display that has USB-C input and supports USB-PD.
Well the costs had to be cut somewhere. At least they put a headphone jack in it, so they're doing better than Microsoft on that front (who inexplicably removed it from the SP line)
I don't think this is intentional to cut cost. I simply think that the chip was primarily made for devices with one port (iPhone, iPad) and this is a bit of an afterthought.
I wouldn't be surprised to see a future product with 2x USB 3.0 10 Gbps with DisplayPort support on the next generation, A19 Pro or A20 Pro maybe, if the product has enough success.
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If they want to get these things into schools it would be insane to expect the schools to also supply everyone with AirPods or some other kind of wireless headphones.
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Hey, it took courage to remove that headphone jack.
https://techcrunch.com/2016/09/07/courage/
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It's a mobile CPU. They did not modify it. Mobile devices run with a single USB port.
> Well the costs had to be cut somewhere.
its investment into next generation of loyal apple users, they more likely be selling it at loss.
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Im surprised that they’re doing DP and not thunderbolt?
IIRC it's because the iPhone chip doesn't have thunderbolt
this new macbook does not have Thunderbolt
$599, 8 GB RAM, 256 GB, *No* Touch ID
$699, 8 GB RAM, 512 GB, Touch ID
Honestly pretty fantastic product and price.
This is clearly targeted towards education but I think I will happily replace by MacBook Air M1 with this :)
Yeah I’m pretty impressed by this, even though it’s essentially a rejigged iPad running MacOS.
Touch ID is nice but I’m fairly sure if you have an Apple Watch then you don’t need Touch ID - the MacBook will unlock if you’re in proximity. I even have an 11inch MacBook Air 2011 that unlocks with the Apple Watch and that doesn’t have Touch ID either.
As someone who started on a PowerBook G4 which was like some kind of unreachable holy grail with a base price of about £2500 (2002 pounds mind) this does make me happy.
Would be nice to have a 12GB or a 16GB ram option even though typing Arts essays and talking to ChatGPT in a browser is never going to need that, and this is Apple’s new first step on their infernal pricing ladder.
Citrus looks cute. Might treat myself.
The pink “Blush” colour is going to sell like hot cakes to the Legally Blonde crowd this upcoming fall semester.
It's nice to be able to authenticate sudo via biometric id with the help of Pam, or unlock your password manager like bitwarden.
I don't think an apple watch would help there?
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> if you have an Apple Watch then you don’t need Touch ID
Yeah, the move to Watch auth reopened the Macbook to the good old PowerBook System 7 days as far as effortless use goes. Touch is still great for escalation, 1Password, etc, but being able to be logged in by the time the screen is open is significant.
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Apple Watch costs half this thing, but then again maybe there's a large percentage of phone/watch only users.
$499 for education which a lot of target group would qualify.
A friend has M1 with 8GB of RAM (the old design!) and she's perfectly happy about it still. Bought it in ~~2019~~ 2020!
I have one of those, it's perfectly fine for everything I do. 8GB of RAM isn't a lot, but I've never run into issues with it not being enough.
The M1 and A18 seems rather similar, but I might be concerned that the integrated GPU isn't as capable as the one in the M1. I guess they picked the A18 because they make them and because the NPU much better and Apple cares more about AI than I do.
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$499 for general educational discount, but I am betting that school districts will get volume discounts above that. It's going to be very price-competitive.
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I think it might be 2020 when the M1 was released since I remember i had bought a mac book in 2019 and it was still intel
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M1 came out Nov 2020.
I still wish they would give back the 11" Air dimensions with Apple Silicon.
IMO that form factor was perfect for a small, low end laptop, it just needed a more power efficient chip, and a screen with smaller bezels.
They already have! It's essentially what you wished for.
Below respectively 11 inch MBA vs NEO in cm
11 inch was thicker and wider, neo is longer and heavier. But more or less the same form factor.
But you get 1.4 inches extra in screen size due to slimmer bezels, double storage, double pixel density, double ram, almost double battery life and a LOT more CPU, for half the price (even before adjusting for inflation, leading to a further discount).
Only thing they didn't do was keep the taper model, but I think that's a smart move even if it made for a fantastic picture at the time.
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The 13" MBA has the same approximate external dimensions as the 11" MBA. I know because it easily fits in the snug case that I've had ever since I got my 11" MBA.
They basically shrank the bezels down. If they made it smaller it would impact the keyboard size, which many people probably would not like.
Yup. The MBA11 is probably my favorite laptop of all time. It's my daily driver. I have 4 of those now, running MacOS and Linux Mint.
I was really hoping for the Neo to be more like the MBA11.
That or the 12" Retina MacBook, which weighed 0.67 lbs less than the neo and Air do. And it does make a difference!
It's disappointing they finally got the silicon for the "thin and light at all costs" form factor but gave up on the form factor. I just want my clipboard laptop back!
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That would cannibalize their ipad lineup
That's basically what this is, no?
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My thoughts as well.
8GB is STILL perfectly fine for a starter notebook, casual browsing and light work. Noone is going to develop on this after all.
Fantastic value for money.
Honestly what I am (pleasantly) surprised by is the minijack.
Depends what you're developing. You could build a pretty powerful webapp as long as you don't fall into 'i need my blog running in kubernetes' trap.
For a couple months I was on an 8gb m1 air, it was perfectly fine, even with docker containers. As long as i didn't launch teams....
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I've done web dev work on the 12" retina macbook. Sometimes docker goes crazy and needs to be restarted but otherwise it worked surprisingly well. I used it all the way till the M2 air came.
I also have a (relatively) beefier mac mini at home if I needed to something more powerful.
> Noone is going to develop on this after all.
Here I am, running OpenBSD on a 2019 Dell with 8th gen CPU. I'm currently using a bit less than 4GB of with 6GB as caches (for IO?). It's fine for a lot of progamming work (I have built kernel on this). 8GB is a good amount of RAM if you're not using bloated software.
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> Noone is going to develop on this after all.
Because it doesn't have twice the ram. Otherwise it was a no brainer complementary machine, especially for users like me that work primarily on desktop and don't want to bring the much heavier macbook pro around. I've got both the m1 max and m3 max (16") and I absolutely hate carrying them around yet I have to, because even on vacations I may have to log and fix a bug in prod blocking the company so to me, weight is absolutely a primary factor for a notebook, and this would've been perfect at just twice the ram.
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> 8GB is STILL perfectly fine for a starter notebook, casual browsing and light work. Noone is going to develop on this after all.
Given the ridiculous speed of Apple's almost-on-the-SoC flash storage, 8GB is fine for basic development workloads.
That's the tradeoff you get with soldered RAM and storage... you can't expand it, but the lack of sockets and shorter PCB trace paths gives a lot of headroom on what is essentially high-frequency analog signalling. The longer the traces the more latency, and the more sockets and vias, the more potential for interference.
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you must be joking sir. those gonna be paperweight in 2 years. 16 is usable minimum for music making, grpahics and web browsing
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Do you think the RAM is too weak while the CPU is too strong for the use case? Like, with just 8GB RAM it can't do much that needs that kind of CPU. And with the same price point I can easily get a refurbished 16/32GB Dell mobile workstation -- which I admit won't last as long as a Macbook, but 8GB is only enough for light usage, which could just use a much older and maybe cheaper CPU.
*Edit*: just read about education discount, so yeah, $499 or lower is more competitive.
My sibling comment was right about nvme swap. It wouldn’t be excellent for a dev-heavy workflow, but for the kinds of things you might use an iPad for, the target market of this won’t notice much of a difference.
But this is going to be vastly more pleasant ergonomically than a Dell mobile workstation refurb. On paper, a Cybertruck has better specs than an old Miata, but I know which would be more fun to zip around in.
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RAM need shave changed slightly post nvme. Normal people apps can swap just fine with a pretty seamless experience. Average people aren’t opening single files that can’t fit into 5gb of ram.
RAM is also an insanely high percentage of computer price right now. https://www.tomshardware.com/tech-industry/hp-says-memory-co...
Fwiw i have an 8gb macbook air m1 with 8gb and it’s pretty decent. Factorio (not megabasing past the endgame), Baldurs Gate 3 and Newstower all run well. General browsings no issue and it’s well beyond whats needed to plug into tvs for streaming.
The tiny screen basically encourages one app being used at a time and it seems to use swap fast enough with the ssd.
The price is fantastic but 8GB RAM feels like going backwards again, but oh well, ram shortage and beggars can't be chosers
Differentiation is king. If you have 25% of the market just doing e-mail, taxes, youtube and news, and 25% of the market running local LLMs, you don't want one machine that offers an average RAM, giving one group too much and making them overpay and the other group too little and making them underpay. Everyone gets a bad deal.
Instead you differentiate. This does that. Does the Neo cater to everyone? No. But it's better to put 8GB in a machine for your mom, than making her pay for 16gb she doesn't use and also creating more RAM scarcity for the people who need more RAM.
It seems fine for basic web browsing and office tasks: a youtube, facebook, or word doc machine. It's a "netbook" replacement, not for software development work.
That being said, it seems like a good living room laptop.
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I do wonder if the plan was originally at least 12 GB, but the RAMageddon foiled that.
Although this is competing with PoS Chromebooks, which often don't have much ram (sometimes as low as 4 GB) and have slow CPUs.
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1: Education market 2: Avoiding cannibalizing their own products
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I believe the single core performance of the a18 pro is a 50% boost, but the multi core performance is about the same as the m1. I'm sure you're already taking the ram limitations into account for longevity.
Very tempting, but considering a macbook air m4 is often just $300-350 more, the 8GB or RAM feels like it's just enough of an asterisk to make this less of the value champion.
I still really like it, but I'll probably wait for a discount.
12 GB would've been amazing to have though, oh well.
This is a 600 buck machine. "Just $300-350 more" is a 50% price hike!
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300*500 kids is 150k and the difference between a school choosing chromebooks again. This is priced against the $450 Chromebook.
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Yeah - this easily replaces the Macbook Air M1, which I only use for traveling. I am hoping the battery life is just as insanely good.
I would say that the look and feel of M1 MacBook Air is better, and you aren't getting an upgrade in performance department either, so is it really an "upgrade"?
Source: disappointed by the new speaker system in M2+ Airs and worse build quality, the classic chassis is, in my humble opinion, better engineered and is more delightful. M4 rips though, but you aren't getting this with the clock speeds and core counts of A18 Pro.
How much of that 256GB is eaten by the factory install of MacOS?
What's the CPU performance like compared to an M1?
CPU performance is about equal to the M1 multicore and a bit better single core.
The ram is the only thing that I think is a little light, but with the ram situation in the world, asking for 12-16 GB have been too much.
This looks like a huge step-up from most Chromebooks, which are frankly junk. Apple, however, will need to build education software and services to really get schools to commit.
$499 Education discount. Just placed my order in and I'm super-stoked.
What’s wrong with your M1 air?
nah 8gb of ram is laughable
8GB RAM means bye-bye Electron apps and Chrome running at the same time.
I had to check because I'd genuinely forgotten, but the Mac Mini I use all day only has 8 GB. Chrome, Slack, and Spotify are running on it 99.9% of the time, along with several other apps.
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Not true, but good riddance if it was.
It's great to see that others have had better experiences than me. I had to upgrade from my M1 Air cause I kept on hitting issues. Note that I'm more on the power user side, and not on the typical light use side in my computer/software use cases day-to-day.
No. It doesn't. Mac OS runs fine for this with 8GB
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"Education customers can purchase it for $499."
That is insane pricing for a brand new apple product. They will sell so many of these!
It must be a shitty day for the Acers of the world. Locally an Acer with 8GB/256GB is about the same price with a much worse display, worse build quality, and no strong iPhone integration.
This MacBook is going to be an absolute hit.
The Acers of the world can sleep well. The price of Neo in my country is about $810. Two months ago I purchased a brand new Lenovo IdeaPad Slim 5 with an AMD 7533HS CPU, 14" OLED display, 32 GB DDR5 and 1 TB SSD for about $860. And it also has an unibody metal case. This Lenovo offers much better value for almost the same price, and you can install Linux on it.
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I bought an Acer Swift Go 14 with 1920x1200 display, a QHD webcam, 16 GB memory, 1 TB storage, and AMD 8845HS processor for a little over USD 520 from amazon.com at the end of 2025.
The biggest drawback I guess is it has a fan and well, the fact that it is an Acer. This MacBook will definitely beat the aspire series for now but who knows maybe the competition will make the OEMs improve their product.
I wanted to list my experience because there will be sales on these other notebook PC that Apple likely won't have.
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In my area, an Acer Chromebook Spin 514 has a faster processor, more RAM, and a touchscreen and costs only $100 more. With those specs, it's much better for productivity, development, and games, so it's well worth the price. It has better Android integration than the MacBook has iOS integration and even runs Android apps natively itself. The same people who didn't know that Acer sold this before will still not know they sell it now. The people who knew Acer sold that device before will continue buying it.
Looks like it's aimed squarely at students.
Apple used to own the space. I don't think they do, anymore.
They also had a lot of school IT stuff, like charging carts.
My son went to college with his Mac. But a bunch of the courses required running Windows software. So we had to get him a PC as well.
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Student at a US Uni here. They still do very much own the space for both tablets and laptops, especially in CS
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Have you seen classes in universities? In schools? My daughter is in secondary school - they all have mandatory iPads.
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That's the magic threshold. Can't complain about the non-upgradable 8GB RAM at that price.
The 8GB RAM makes this barely usable, but it is understandable since Apple doesn't want to cannibalize their own Pro line.
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If they would offer a reasonable replacement program, I bet they could make a strong case to EDU. The nice thing about Chromebooks is when a kid spills something on it, it's cheap to replace and to get back up and running. A tight EDU iCloud restore and reasonable replacement cost could definitely make this an attractive option for some school districts as this will last for a kid's entire school career.
> The nice thing about Chromebooks is when a kid spills something on it, it's cheap to replace and to get back up and running.
Is this actually a problem though? For my kids you either pay for the insurance plan at the start of the year, or you're responsible for the full cost of replacement.
There are obviously exceptions made for qualified low-income households but otherwise I don't know why they school would particularly care what replacement cost is if it's passed onto the family.
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Never has there been a sexier $499 Unix laptop.
I've bought several touchscreen Chromebooks for that price.
Growing up in the 90s all my elementary school computers were Macs. They seemed to get more Windows as I got older. Not sure the current state.
Would be great deal in 5 years to buy those post-lease if Asahi/others Linux catch up.
I'd rather go for a Refurb M1 Air with 8/256 and TouchID which go for $300-350...
A refurb M1 air with 85% battery and in 'fair' condition goes for ~$400 these days - I have no idea how bad it would have to be for $300, but good luck. How many more years do you think that battery is going to realistically hold up?
call me crazy, but ignoring size, weight, and color, wouldn't $500 be better spent buying an m1 or m2?
Yea if you can find one for $500 new on sale.
Maybe a slightly used one as well.
But I think these are very tempting for brand new.
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I'm not convinced at the insane price at all, you can buy an older model macbook Air and get the full experience at similar prices.
Edit: TBH I'm disappointed, I was hoping for an ultra portable macbook that is less than a kg and extra thin. This is just for the edu market. I'm sure it will do well, financially.
> you can buy an older model macbook Air and get the full experience at similar prices.
Not many countries allow tax return and expenses on used computers
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On the refurb market, you can get a Macbook Air at the 16-512 configuration for only a few hundred more, which is a better value.
But! Then you'll be seeing the Neos on the refurb market in the $300 or $400 range.
I think this has basically been how the market for Macs have worked since 2021.
This product will be available in unlimited volumes until they replace it or discontinue it, with no quirks of used/older models.
For an active market-watching technology buyer, sure, think about it.
For 99.5% of the addressable market, click-click-ship-done. No thought required.
What part(s) of the "full experience" are missing in this machine?
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This is a real return to form for Apple. It's fun, pricing feels spot on for this market segment, the continued success of early M1 machines I think proves the spec limitations will not be a real world issue. This is excellent market segmentation on their part and I think many people will love this device.
For those wondering: Geekbench CPU single/multi and GPU Metal scores.
- M1: 2,347 / 8,342 / 32,377
- M2: 2,587 / 9,669 / 44,712
- A18Pro: 3,539 / 8,772 / 32,288
So Neo is really comparable with the M1, although it has quite faster in single core speed.
A18 Pro is generations ahead of M1 and M2 on single thread if these scores are true. Are you saying we had this incredibly overpowered silicon shipped on millions of Instagram machines?
I'm physically hurting at the amount of processing power we wasted. Atleast Apple did the right thing here.
Yea the iphone chips are hilariously overpowered for what most people use them for
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Mobile devices, to give you good battery life, operate in a “race to sleep” mode. Good performance is necessary not to compute a lot of things, but to finish your computation quickly and shut down the power hungry processors. So do not worry, the performance is not being left on the table. It is there so that your phone lasts throughout the day.
Single thread performance is 50% faster, which is more important for most ordinary tasks.
8GB RAM was actually pretty workable for lightweight work… until they shipped Tahoe. Now macOS is just a slog doing even the most basic things unless you’re at 16GB. Sure hope macOS 27 comes with some serious performance optimization.
But hey the colors are cute.
I'm typing this on an 8gb MacBook and Tahoe. it's mostly fine
You must not be doing much else then.
My M1 8GB Air did great before Tahoe; even medium complexity Xcode projects ran fine on it with other apps running. Since I made the mistake of upgrading it to Tahoe, it’s too painful to work in those projects.
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Exactly. 8 GB still seems plenty for lightweight work, even under Tahoe.
For general browsing and webapps and writing papers and watching Netflix and whatever, this is great.
It used to feel way better, that's the issue.
Tahoe is a massive regression in my personal experience (16GB here). So many random bugs and menu bar pop-up slowdowns (how is the system menu bar this unresponsive?).
Spotlight has gotten so bad, I can literally count the time it takes between typing the app name and the result showing up in the dropdown. Ended up switching Spotlight to Tuna.
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How did you type this from the lock screen?
> Sure hope macOS 27 comes with some serious performance optimization.
Ditto for iOS 26. They need some Snow Leopard action, for real.
This is the reason why I am not going to Tahoe. I have heard its very buggy at times and resource intensive.
And I am quite happy with Sonama.
Frankly... I see no difference on my M1 air. Maybe Jetbrains IDEs are not resource intensive enough ?
It would be sensible/wonderful for Apple to release a deliberately lighter version of MacOS for these laptops; but their intransigence and (e.g.) willingness to hold the iPad’s OS back year after year suggests they won’t.
> willingness to hold the iPad’s OS back
Sheesh - in iPadOS you’ve got multitasking, multitouch, full windowing support, external input and monitors, and a ridiculously accurate pen. If that’s holding back, what exactly are you looking for?
I’d still argue a device that size works better with just split screen than the new windowing, but other than the walled garden approach it does pretty much everything today that us techies have been whining about.
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Please use the correct names, despite whatever apple says.
It's Mac OS Vista. This is the proper name for this abomination Apple calls Tahoe.
Yeah, not even having an upgrade to 16gb or more makes this dead on arrival for anyone doing real work. Bummer, since otherwise it looks great. I guess it'd be the same price as a macbook air after that upgrade anyways though, so it doesn't really matter.
> dead on arrival for anyone doing real work
Honestly, we’re not the target market for this. I’m pretty sure at this price point though, it will sell like hotcakes. Once people get slightly into the ecosystem, it’s usually a big win for Apple since their stickiness ( from my experience of people around me) is undeniable once you get one product
It's perfectly adequate for most office work: documents, spreadsheets, presentations, web browsing / research. The vast majority of users are not doing software development and never will.
Why would anyone doing “real work” want this?
If you’re doing “real work” then 16gb won’t be sufficient, either. My “real work” machine has 96 and I sometimes wish it had more.
This is not for "serious work". It's for users who spend most of their time in a browser and/or using lightweight apps.
People doing real work have money to spend and Apple wants them buying Airs/Pros.
If only we could get fun colors for those…
“real work” != “development”.
A perfectly performant, luxury-feeling laptop with a secure OS for under $500? This thing is going to eat Chromebooks and budget HP shitboxes for lunch. Sure a lot of niceties are missing but compared to the experience most people have with their $500 laptops, this is going to be night and day.
Depends what you consider luxury feeling. It's so stripped down.
Aside from the slower CPU, half the ram, and half the SSD as the Air this is also what it's all missing compared to the Air:
TouchID, MagSafe, slightly bigger wider color (P3) screen, better 12MP CenterStage camera, 2 more speakers, 1 more mic, backlit keyboard, ambient light sensor, force-touch trackpad, WiFi 7, 2 Thunderbolt 4 ports, larger battery with longer runtime and faster charging.
Yes you can get TouchID with the 512GB upgrade for more money on the Neo.
You are comparing it to other Apple laptops but you should be comparing with its competition at a $600 price point. The aluminum enclosure, touchpad, battery life, display, and performance are all best in class (or near enough) at this price point.
It is still miles ahead of plastic garbage other vendors sell.
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It's $600, unless you're a school.
Academic pricing also applies to individual purchases by students, staff, and faculty. In-store, they ask for an ID. But they don't use any mechanism for online purchases, aside from attestation.
I think they used to use edu email addresses to confirm, but now that so many people have alumni emails, that would be useless (and not capture k12 students, whose email addresses typically cannot receive outside emails).
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Or a student, or a family member of a student.
Also these days Apple actually allows sales and discounts at retailers. I bet this will be on sale for $499 at Amazon or BestBuy before the end of the year.
In the United States (population of 340 million):
* 86 million (27%) are under 21 and most of those are students. * Those people have parents, assume 2 parents per 2 children = 86 million parents (27%)
That means 55% of the US population is eligible for the cheaper rate before you even account for people getting secondary degrees, educators, and yes - the schools themselves.
Or a student, or a teacher. Individuals get edu pricing too...
EDIT: With education discount, in Canada, it's good price: $679 for base, $849 for Touch ID + 512 SSD.
--
$799 in Canada for the base model & $999 for the one with touchID & 512 GB ssd.
Looks like both models only come with 8gb ram.
You can't kill Chromebook with hardware. Apple needs software if they want more share of that market.
What software do they need to compete with chromebooks? It has a browser (it could have several browsers, if you want). I personally prefer all their productivity software to Google’s or Microsoft’s, and it’s not a close race, but you can use those on it too. Accessibility, I was shocked to find is kinda awful on Chromebooks when I had to try to configure it, considering their target markets are kids and the elderly, while Apple’s the gold standard at that.
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That's exactly why they will kill Chromebook. Better software ecosystem.
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Can you say more about what software? (I'm sure the Neo runs Chrome perfectly fine)
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Everyone seems so focussed on the price and the RAM that noone is talking about the fact that macOS is now running on the A system chips which makes me wonder how far away from an iPad that can swap between iOS and macOS when you dock it in the keyboard are we...
macOS has been running on A series chips since the beginning of the transition to Apple Silicon. The original developer Macs had an "A12Z" CPU.
https://en.wikipedia.org/wiki/Developer_Transition_Kit
TIL, very cool!
There have also been iPads running on M series chips for years now.
The actual hardware system differences between an M4 iPad Air and M4 MacBook Air are pretty slim as far as the OS would be concerned.
You can connect an iPad to an external display, keyboard, and mouse. It even has multi-window support.
Not supporting Mac apps on iPad OS is a product decision by Apple, not a hardware or underlying OS issue.
IIRC, iOS was forked from macOS (well... OSX), and they share a lot of internals. I think they could probably start up finder alongside springboard with some tweaking... but they'd much rather sell you an iPad AND a Mac!
When Jobs announced the iPhone in 2007 he said it was running OSX but what that actually means is anybody's guess. iOS is closer to macOS in functionality today than the iPhone's first OS.
I personally liked iOS and macOS being separate things because making a desktop OS also work on a touchscreen has wider implications than it sounds. That's why these days everything in Windows is blown up like Fisher Price software and way bigger than necessary for a mouse cursor. Seems like that's the direction Apple is headed in anyway with Tahoe.
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Yep this is the biggest news. We’re one step closer to a DeX like experience for iPhone. If Apple did that they would stomp the entire Windows laptop AND desktop market.
The phone in my hand is powerful enough to handle all the general purpose computing I already do, so let me do it Apple!
It's been able to run on A series chips for a while. I don't think that's what's preventing MacOS on iPad. It's that the OS is not optimized for touch in any way. Too many small things to click. It's just not the kind of half-baked experience Apple would put their name behind. Likely the same reason why you haven't seen a touchscreen on a Mac.
It's a shame it isn't the A19 series with MIE.
It's ironic that one of the product shots includes a child using a $599 laptop while wearing $549 headphones.
lots of people now have a $1000 phone and no computer at all.
The ideal kind of Apple customers, https://www.amazon.com/Cult-Mac-Leander-Kahney/dp/1593271220...
Press release touts "built with the environment mind", but is silent on repairability.
Also this week: Lenovo's new ThinkPads score 10/10 for repairability showing that even popular modules of mainstream manufacturers can build with repairability in mind.
https://www.ifixit.com/News/115827/new-thinkpads-score-perfe...
Apple I imagine is still soldering their storage and memory to the motherboard.
Non-Socketed memory and storage is more of an upgrade friendly feature rather than a repairability feature. They don’t often fail. And most people do not attempt to upgrade their devices anyway, especially the type of people who are not power users, and are buying low end devices. For most people, upgrades are no longer a purchasing consideration, and they will buy the laptop that’s five dollars cheaper and has more attractive packaging.
And no, Apple is not soldering memory to the main board on most of their computers these days. All of the M series computers have the memory on package with the CPU, because there are latency issues with putting it any further away. The A18 Pro that this laptop uses is package-on-package, the DRAM is directly on top of the SoC.
There are no socketed standards for LPDDR anyway.
Socketed RAM is fine, but what do you mean by storage doesn’t fail often? It’s usually the first part that fails on any computer.
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Yeah, but what happens when you drop your laptop on the ground and it breaks? Good look recovering data without having to pay a recovery firm a $1000.
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You're out of date; Apple is soldering the memory to the CPU directly. I mean are you complaining that you can't swap your L2 cache or replace the math coprocessor? The history of computing is one of the CPU absorbing every single discrete component over time. Apple is at a point where the CPU has to absorb the RAM to maintain their performance lead. I'm happy I get a super fast computer.
And the battery or SSD?
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My 2c: I meet people all the time using the same Macbooks for 5+ years. While I'm attracted to modularity, SoCs have undeniable advantages (I'm assuming other commenters will cover this). I bought the fanless MB Air because I imagine this thing could probably go for a decade without any repair, outside the battery. I'd say this longevity is worthy of praise.
For contrast, I used a Surface Book throughout college and within weeks of the warranty expiring I ran into serious issues with the battery, then the charging port, display backlight, fan. I loved it to death so I kept it on life support and changed my usage patterns until I gave up on it. And yes, my next device was a used Thinkpad, and I was able to fix most issues I ran into. But I'd
I am NOT a fan of the measures Apple takes to monopolize the maintenance and repair of their devices.
I’m still using my M1 MacBook from 6 years ago. My company keeps emailing me to upgrade to the newest one but everything works perfectly fine and the performance is more than adequate for dev work.
Compared to pre-Apple silicon I was getting company exemptions to upgrade before I was technically allowed.
M series Macs are just amazing devices.
I expect the customer of this product is not worried about repairability: to them, it's just an iPad with a keyboard. You're also citing 3x higher costs, so they're really not comparable.
The lack of upgradability is directly what provides a lot of benefits that I expect the average consumer vastly prefers: better performance with soldered memory and better battery life. It's not just to shaft you on prices (though that's definitely a big factor).
I mean durability is as or more important than repairability and apple products have a reputation for lasting a long time and holding their value. And getting software support etc. In general I think tech nerds underestimate how much people value durability over repairability and how hard it can be to sell repairability. Ive found that "this product is repairable" can be interpreted by people im trying to convince to buy a framework as "this product will need to be repaired and it's going to be your problem." On the other hand Apple's reputation for durability means that buying a used MacBook to save money is a serious and popular option which is by far the most environmentally friendly option compared to any new device, however repairable. The repairability <-> sustainability relationship isn't as straightforward as people suggest in the real world imo
If you stop the video you can see the 8 screws on the bottom of the Neo. I'm hoping that means there's some level of repairability at least from a battery perspective. I'm looking forward to some teardowns when it's in peoples hands.
> Apple I imagine is still soldering their storage and memory to the motherboard.
Memory would be in the SoC no?
It’s stacked package-on-package for the a18 pro.
Apple's idea of that is to shred old stuff and reuse the material.
How’s screen, keyboard and cooling in those? Still garbage matrix with flimsy keyboard and jet loud cooling system?
What MacBooks are you referring to? I haven't heard a fan running on a MacBook for over half a decade, and they replaced the butterfly keyboards several generations ago...
> Still
2020 called, you're going to want to stock up on toilet paper.
No reviews out yet.
I like the keyboard on my gen1 T14, did it change later on?
That's the tradeoff with making something small and light. I don't have a big problem with it.
that ifixit article is an AI slop puff piece.
Thinkpads have good repairability, few people would debate that. They are not perfect and the ifixit "review" itself acknowledges that the wifi antenna is soldered, hence not repairable.
Do internal WiFi antennas fail often?
As a Master's student, I didn't have money to afford a MacBook. So, I begrudgingly bought a Dell Vostro 13" at the time. Pretty much all of my friends just got the Dell/Sony/HP laptops and it's not like those laptops were powerful either. They were just pretty much entry level for a price tag of $600-$750. I got mine for $750. This was back in 2009. I had to remove the selection of a Webcam. These companies would pull shit like this, making basic things like a webcam, an add-on. I hated it. IDK what the price tag of a non-Apple laptop is now-a-days and IDK if they still do what they did then, including everything as an add-on, but, I'm so glad Apple released this. This'll be a blessing for students and generally folks who want a high quality laptop without bargaining over which basic add-on to pick, which seemed ridiculous then and feels the same even now.
2009 Me would've LOVED this! I'm so glad Apple released this.
Back in 2013/14 Guillermo Rauch (CEO Vercel) shared a brilliant insight -- develop software on a weak machine and optimize it to work well on it so that when it's used on a powerful machine, it's going to fly. This'll force macOS developers to consider these resource constraints.
One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo...
Big companies drift away from the ground truth of their employees and customers over time. Without someone highly focused coordinating things, it's easier to create a "new" product and call it a day than it is to innovate.
And when you're big it takes years, decades even, for the cracks to eventually show, but show they will.
Because ask yourself, if you were telling your friend to buy a Macbook, which one would you tell them to buy?
–––
edit: just to clarify, currently Apple's lineup includes the "What's a computer?" iPad – $349+, iPad Mini - $500+, iPad Pro – $999+ and iPad Air – $599+.
These come with a pencil and a magic keyboard. Also some of them are more powerful than the A18 Macbook Neo.
Then there's the Macbook Neo - $600+, 13" Macbook Air - $1,099+, 15" Macbook Air – $1,299+, 14" Macbook Pro – $1,699+, 16" Macbook Pro - $2,699+.
Who are all of these things for? Why does the iPad Air exist with the magic keyboard alongside the Macbook Neo? That's the same keyboard attached to a less powerful processor and a touchless display for a spitting-distance price.
Until today if they had less than around $800 to spend my answer would be "Don't buy a new MacBook from Apple" because there isn't one that cheap. Maybe look for a used or refurbished M1-M2 model.
Today it's the MacBook Neo unless you have a higher budget and want a nicer screen and more power. Then it's the MacBook Air, unless you do serious photography, video, audio, or development work then it's a MacBook Pro.
It's still a pretty simple, linear progression up the line.
Steve Jobs presided over an era where they were selling:
- A white plastic 13" MacBook
- An aluminum 13" MacBook
- 13", 15", and 17" Macbook Pro
- A high end 13" MacBook Air that thermally throttled and was more expensive than most of their other laptops
I'm now a 15'' Air user after always being pro. I notice no difference in performance but enjoy the lighter form factor and damn does it run cool compared to the pro.
Replacing my iPhone was a nothing burger of choice, on paper the iPhone 15 pro was the best feature set for value vs buying a new iPhone 17, but Apple know that so don't sell the older models directly when the new models come out.
There's really limited impactful innovation when you get into the details.
Yah I think this actually competes with used Airs and older MBPs.
When Steve came back Apple was months from bankruptcy; their product lineup was full of duds.
Today Apple is the most profitable company in the world, and every product line is ruthlessly optimized/scrutinized to maximize their revenue/supply chain use/suss out consumer needs for the next cycle.
There isn’t a world where Apple has a $4T market cap and where their product offering fits in a neat 2x2.
Because ask yourself, if you were telling your friend to buy a Macbook, which one would you tell them to buy?
Well first I would ask them what they are planning to use the Macbook for.
Then I would make the recommendation. There is Macbook Neo for basic stuff. Macbook Air for regular stuff and Macbook Pro for gangsta stuff.
It seems there is still good differentiation between the Macbook lines.
I guess I'm just an OG to Apple. Macbook pro every damn time.
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Easy: MacBook Air. The friend is asking this question, so that’s what they need. If they needed a MacBook Pro, they wouldn’t be asking this question. If they wanted to spend as little as possible, they would have already bought something cheap, like a PC or Chromebook or now this Neo, so they wouldn’t be asking this question.
However, with the recent Macbook Neo. I actually went ahead and recommended Neo. Especially to a friend of mine whose going into college soon and has asked me what they should buy.
Now the 8gb can be concern to some but not to many IMO. And I am also feeling just a bit optimistic that Apple will realize that the largest criticism of this product can be that it doesn't have 16GB otherwise even more people can buy so in the future, I expect 16 GB to be possible too (When Ram bubble finally bursts)
People habitually misunderstand this moment in Apple’s history. Jobs took a shredder to a complex product line of poorly selling products, produced by a company that was nearly bankrupt. That was the right thing to do at that time.
Later when Apple was on sound financial footing, Jobs expanded the product line. That was the right thing to do at that time.
With the Neo, Apple now offers 3 lines of laptops: Pro, Air, Neo. This is not substantially different from 2010 when Apple under Jobs offered 3 lines of laptops: MacBook, MacBook Pro, and MacBook Air.
MacBook Air - mid range mid price, good quality, basically as functional as the Pro now. The price of the Neo is very compelling if they want it for light duty work though. And obviously high end is high end but those people know who they are
I think this is now the one you should be telling your friend to get (unless they are a developer or professional in which case they probably aren’t asking your opinion)
Generally the MacBook Air is incredible and what I generally recommend. If somebody is doing 'more' then it's the MBP. Now with the Neo I even have a recommendation for price sensitive people who may have otherwise gotten a cheap Windows device filled with crapware.
I think these are all different markets - $1k seems like a small amount for the MBA but it's too much for quite a few people.
Agree, there is a watered down product vision
> Because ask yourself, if you were telling your friend to buy a Macbook, which one would you tell them to buy!
Depending on their budget and needs, a Neo, Air, or Pro.
When Jobs took over Apple he didn’t have a device in a quarter of the world’s pocket.
I wonder if Apple is positioning these to counter Google's Chromebooks? The pricing makes sense, especially as lately I've seen some pretty expensive Chrome devices: £500 - £700... which is not that far off from base Macbook Air, but without the quirky limitations.
As an aside, I have been a firm ChromeOS user since 2013; since my computing life at work is pretty complicated, so I wanted to keep it really simple at home. For the most part, this setup worked just fine.
However, lately... I've found the Pixel line to be very underwhelming and expensive - add to that the ever increasing cost of Chromebooks... What can I say? Moving over to the Great Walled Garden of Apple makes sense. I'll probably buy one of these.
The Neo is definitely a response to Chromebooks. Apple bet on the iPad for the education market and lost that bet for obvious reasons. This was already obvious 10 years ago when I was working in edtech.
They've totally lost the plot with iPads IMO. It's a fantastic device to consume media, gaming, and some niche areas like drawing... but other than that?
My last tablet was a Nexus 7, so I wouldn’t know ;)
But on a more serious note yes, I agree with you. Tablets - absolutely great for the use cases you mentioned, for everything else I want a proper keyboard, etc.
The problem with competing against Chromebooks is that Chromebooks + GSuite and Google’s managed offerings for schools.
Chromebooks are much more secure for enterprise and education.
macOS is awful to manage on an enterprise and education level. This will always be Apple’s achilles heel in truly breaking into this market. Admins will push back.
Google has Security down to a science. ChromeOS has little to no malware. Google is constantly reporting malware and exploits to Apple so they can patch active vulns.
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The counter however is that lots of schools are on 365, which doesn’t work so well on a Chromebook but works great on a mac.
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Apple absolutely needs a management layer, both for school and for family. Apple family controls are sorely broken.
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My kids' school uses iPads with GSuite. It seems like a common config.
With Creative Studio Apple could even displace GSuite at some point.
Interesting that it's the same weight, less wide and less tall than the Air model, though it is a bit thicker.
Seems like an amazing entry-level offer for kids and students. But to be honest for myself I also don't really much added value of an Air or Pro anymore.
I think the memory of 8gb is the biggest limit for a device you want to use another 6-8 years, except for the most casual of users. Those who have multiple apps and tens of tabs open will enjoy an experience difference with 16gb Air/Pro. And the battery life is significantly (but not radically) better on the Air/Pro.
Really great to see.
8GB of "unified" memory. That means it's also shared by the GPU. I realize these things aren't meant to be gaming rigs, or CAD workstations, but I do agree that this isn't very forward thinking.
I use a MacBook Air with 8 GB of memory and it's fine. If I've got a browser and VSCode and Blender and PrusaSlicer and Claude and XCode all open it gets a little slow, but Mac is very good at memory management these days.
Someone using just a browser and Word would have absolutely no problem.
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It's mostly for people who need to edit some documents, a few photos here and there and other things like that. 8GB of RAM is going to be enough for the average user.
it is quite forward thinking, but for Apple, they are thinking you will need to upgrade.
Assuming nothing really bad comes out of the reviews, this looks like the best computer for like 99% of users. I really can't imagine buying some plastic-fantastic Acer unit when this is on the market.
This isn't for anyone to use for 6 to 8 years.
This is for people who want the cheapest MacBook possible, with the edu discount it's only 499$.
You drop it being silly, cool that's only 500$.
The thing is you could use it for 6 to 8 years if all your doing is editing documents and other tasks like that. No one is buying this to play games on or code massive AI powered applications, it's literally the "Well I need a computer sometimes may as well get the one that matches my phone"
> This isn't for anyone to use for 6 to 8 years.
Why not? I would.
Uhm but you do realize that $500 is actually a lot of money for people that aren't living in SF and hop between startups every second tuesday, right?
There is no "only". It's $500.
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I think 90% of people will be fine with just an iPad. Some will need a small bump for laptop OS but not necessarily the specs which is where the Neo comes in, then the Air is for medium workflows and Pro is for if you do anything long running and intensive. It's quite a good ladder actually small steps that just add what each tier needs.
From the marketing it’s obvious that this is built for students, so I doubt they intend for the useful life to be greater than 3-4 years.
$599 and available in a range of colors. My bet is this is going to be a hit with high schoolers and college students everywhere.
Reminds me of the Technicolor iPod mini of my college days. The 2000s are back, baby
Getting strong original iMac vibes as well, with a similar market opportunity. The chromebook / education space is awful, and a well built (and stylish) competitor can do serious business.
I was wondering if they were somewhat intentionally trying to harken back to those original iMacs and iBooks. The first thing I thought when I opened the page for these was that the colors were really giving me that vibe.
I wish they had the green from the iMac lineup. I like that color a lot. Still this is a nice device at an excellent price.
I know this is a heavily tech circle.
however for the common person out there, unless they're buying for status -- this will meet most of their needs
office workers, hospital workers, stay-at-home parents - who just wanna fill forms occasionally, write emails, browse the web - design a few posters on canva for a funeral, special event etc
so yeah to those people they don't give a shit about M-series, as long it has enough memory and can do what they want without freezing.
well done to apple
I’m still on an M1 Air for my personal laptop and probably will be for another couple years. It doesn’t feel “slow” and I feel no urge to start browsing newer models.
My understanding is this laptop matches or exceeds the M1 Air’s performance, so it should be pretty damn nice for most people.
My M1 was the biggest upgrade of many years, I got one from an old job and returned it when I left, it was possibly the most "fast" feeling computer since going from Win98 to 2000. I ended up buying one for my personal computer, I only replaced it when I cracked the screen as it wasn't a huge amount more to simply get a new one. Now typing on my M4 air.
Counterpoint; Apple was already selling ~$600-700 Macs with the M1 MBA. If you weren't already in the market for one of those laptops, there is pretty much a 0% chance that these pared-back models will appeal to you.
Many people WERE in those markets, but this is a better fit because it is a modern chip. It's hard to recommend a 6 year old computer because the concern about support length is higher.
So in Australia this is $749 after education discounts.
I looked at OfficeWorks and I found some really cheap Chromebooks at the $300-500 level.
I picked two $500 Chromebooks:
- HP 14" Chromebook N200 8/128GB with usb-c + usb-a (quad-core).
- Lenovo IdeaPad 3i 15.6" Chromebook Laptop 8/128GB Celeron.
Looks like both are 1080p displays.
First at simple tech spec glance they're below the entry level Neo except they both have larger displays, but obviously as Neo costs $250 more.
But the question then is what do you get for that $250 more. I think once you take into consideration the finish, keyboard, webcam/mic, speakers, display, and even Apple's support which can be sometimes pretty decent, you're looking at a pretty strong contender.
The problem I expect though is that people tend not to be educated consumers and don't look into the other aspects outside of specs or cost, so Apple is really selling on branding, word of mouth, and probably through their salespeople at the stores. But also, if we start seeing these one the shelves of JB-Hifi, Officeworks, etc. (for US your local Best Buy and Walmart I guess), then it could penetrate the market well.
Assuming the Neo embodies Apple's signature quality and reliability, I hope it does well for first time laptop users / early education market.
I think branding and reputation basically encapsulates all the build quality and support and stuff you mentioned. Non-technical consumers will see this, decide that it's probably better than a Chromebook, and be right.
There's a compelling value case here. It might well be my first Apple purchase.
Just not having a Celeron level chip is worth the difference...
Windows update on a Celeron chip makes it 100% utilisation with full boost.
I would actually rather but an Android phone than a laptop with a Celeron chip for the same price.
Thankfully you don't have that problem with ChromeOS.
Resale value. You practically have to pay someone to take an open box chromebook. The secondary market for apple products lasts longer than apple’s software support.
Assuming the Neo is broadly available, which it very likely will be, the price will likely continue to come down. The used market will be strong on Neos. It's never really going to compete for the ultra-budget conscious market but that isn't Apple's playbook. It will compete VERY well for people that want the upmarket appeal of a Mac product which I think has enormous appeal. Probably the main thing this will do for the chromebook and low end windows market is they will go even cheaper to make the price jump for the Mac as noticeable as possible.
Yeah, just rub in the fact that an A series chip is capable of running a real OS.
I don’t ever wanna hear a word about how my iPad Pro isn’t good enough to run macOS, so that’s why Apple won’t let me have a Terminal.app on it.
Apple isn't good enough at software design to make macOS work on touch screens. Plus, they don't want to compete with themselves. Why sell an iPad running macOS when they can sell you a Macbook and an iPad instead?
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why wouldn't it be? I'm running real OSs on ancient TI ARM chips that are probably 50 times slower.
In case anyone else is wondering -
Neo:
Air:
It feels like they did everything they could so that the cheap MacBook with an iPhone CPU would not be lighter than the 1.5x more expensive MacBook with Apple Silicon
Thank you, from my cursory look of their comparison page, this is the information that was missing. But maybe that was a deliberate choice on Apple's part.
Nah it's on there.
As I see my kids bring home Chromebooks from school, it has made me recently nostalgic for the Apple of the 90s in terms of their presence in education. Using my Science teacher's Performa to play Sim Ant after we finished our assignments, (or Oregon Trail before that on the lab of Apple IIs) – not to mention HyperCard, etc.
Anyway, updating my priors a bit with this Neo laptop. This feels like it could maybe spark some renewed excitement over Apple as a student / classroom device. If nothing else, the price makes it more of an option.
Looks pretty cool. I feel they got some features right for their target demographics:
- 2 fun colors + 2 regular
- The Magic Keyboard looks like it has a decent amount of travel and should hold up well
- Headphone port, recognizing that wired headphones are way more durable in a classroom setting
- Decent price and display, though I wonder about performance w/ Tahoe
I don't currently have a modern macOS machine, so a basic machine like this could be useful to have around even though I daily drive Linux now. Maybe it'll get Asahi support!
I wonder, if Asahi get's ported to this, would that potentially open the door for Asahi on an A18 powered iPhone? Or are those secure-booted too hard?
iPhones would require an exploit.
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iPhones have a locked bootloader. Unless a really solid exploit is found (unlikely) this won’t happen.
Don't get me wrong it's a fantastic product and great price point, but the only thing it makes me think of is the complete failure of iPadOS. Ultra portable MacBook with is A18 with 8G of ram is infinitely more useful to me (for non-pen input) than full M4/M5 chip with more ram that's completely wasted due to needless OS restrictions.
You're right. This is actually an implicit admission of the failure of the iPad for general purpose computing.
Which everyone on HN already says, but Apple seems to have its own idea what the iPad is for.
Your “failure” is billions of dollars to them.
a bit disturbed to see this upvoted as much on HN as I thought techy people shunned Apple products (like Stallman calling their ecosystem a "jail") but...
I can see there are a lot of Apple users here apparently. I have some old hardware I still make use of but couldn't see a case for anyone buying new stuff (overpriced, locked down, etc.)
I can totally see many, many students and parents use that machine for daily tasks. Yes, base specs are pretty low: 8Gb RAM, 256 Gb drive - but the price tag is also low in the Apple world. I assume the trackpad will be excellent and the promise that the battery lasts all day is probably true (all day = 6-7h max). Good move from Apple, for once.
I also know many professionals who have a work computer and just want a personal device for occasional things like personal web browsing/shopping/occasionally watching videos -- things that would be inappropriate on a work computer and inelegant on a phone. These people already basically use their phone for everything -- many of them have never upgraded from their college laptop, which is now obsolete. They'd value a well-built (design, feel, screen) computer but have no performance needs.
It looks like a perfect replacement for my 2011 MBP. I always figured I’d get a Chromebook when it croaked but this is a viable contender
A 2011 MBP is likely a better a general purpose PC, those early models had some great engineering. Wait for the reviews and benchmarks but the M1/M2 based MBPs are still great daily drivers.
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I thought Apple's RAM architecture/speed lets more than 8 GB be addressed, effectively letting it have 50-100% more operating capacity?
Doesn't stop it from shitting the bed when you try to run anything like Fusion or Docker
> the trackpad will be excellent
Nope. It is mechanical.
The mechanical trackpad of my 2007 Macbook (the first unibody) is still better than any PC trackpad I've ever used.
What do you mean, "mechanical"?
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Their mechanical trackpads were excellent too. It's only their keyboard which they messed entirely up.
This sounds great, but it pains me that I can't dual-boot my iPhone 15 Pro as a lightweight Mac. Would be great with an HDMI connector & BT keyboard/mouse.
I can't see Apple doing anything that'd make the iPhone not a usable phone while it's being used as a Mac. But I bet they could have macOS components running alongside iOS, in a VM/container of some sort. Would be very cool.
(Honestly I can't see Apple doing that either though since it'd cannibalize their other product lines. But c'mon, Apple!)
Geekbench CPU single/multi and GPU Metal scores.
- M1: 2,347 / 8,342 / 32,377
- M2: 2,587 / 9,669 / 44,712
- A18Pro: 3,539 / 8,772 / 32,288
So Neo is really comparable with the M1, although it has quite faster single core speed.
For daily use the single core speed is the most important. Web browsing, UI render, etc., is still single threaded mostly.
Single core is close to M4, even.
I’m using a used M1 air as my daily for editing tens of thousands of photos, tons of 4K video editing, web and light dev work.
It’s still the fastest computer I’ve ever used. (No Tahoe for me)
How is it Apple can make a whole laptop cheaper than the phones they sell? Phones are costing more while laptops are going down in price.
Phones contain 3+ cameras, OLED displays, FaceID, wireless charging, and cellular modems. Plus there is a price to be paid for the latest and greatest in miniaturization, machining, and packaging.
Plus this is exactly the same price as the base iPhone 17e.
This has nothing to do with part price. They sell for what people pay. And this new neo is for putting scale, but 8gb means you get hooked and then "climb the ladder"
$100 AUD less than the base iPhone 17e here
Because this is probably using a bunch of old parts that didn't get sold and are very cheap now (the a18 from last year's iPhones, etc).
It also probably doesn't have a ~60% margin.
If they plan to sell any volume, they can't rely on leftovers.
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It's possible that they are selling it close to cost to get more young people into the macOS/iOS/iPadOS ecosystem. If you can translate each one of these into a "Pro" device sale down the line then it's a win for Apple.
The same way that Apple can sell a low end iPad with cellular for $479 that has a larger screen and larger battery. If the iPhone wasn’t heavily subsidized and/or available on installment plans, Apple would have to lower prices.
On the other hand, the iPhone is water proof, made of sturdier materials to survive falls, has cellular, and the high end ones have more memory
To name a few components:
- Older chip (and with fewer thermal constraints)
- Only one camera (and much cheaper)
- Less RAM than 17pro and Air
- No cell modem, FaceID, ProMotion, MagSafe, etc.
Much bigger screen, keyboard, big battery, lots of copper and aluminum, extra USB port, touchpad, a charger.
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First guess: making things small (and durable) is more expensive than making things big.
Besides the phone CPU, they’re using less apple custom silicon: MediaTek wifi/bluetooth, no cellular modem, generic 1080p camera.
There are bunch of expensive components in a phone that aren't in this. The modem and camera system come to mind.
probably a lot of economics going on, such as early age vendor lock-in, and new market acquisition loss-leaders, but ultimately it's not cutting edge hardware. So the same reason the laptop you bought 2 years ago is half the cost it is today. Granted, even that is not purely a cost only decision. Stratify any market and see how much you can get each segment to pay, and convince them they are getting the best deal for their money.
For starters, no royalties to pay Qualcomm.
Don't the new iPhones have Apple's own modem in them?
The MacBook Neo starts at the same price as the new iPhone 17e!
I think they should have branded the 17e the iPhone Neo.
Interesting. In Canada the 17e starts at $899, and the Neo starts at $799.
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Good question... I wonder if the 5G chipset adds significantly to the price? IP licensing?
because all those prices are artificial, Apple is charging what they think they can get away with and also betting on making more money in the long run with subscriptions to iCloud and their other services.
Maybe it's cheaper to make something that doesn't have be small as an iphone.
You're confusing the sales price with the manufacturing cost. They will continue to set whatever prices people will pay because it's a walled garden and there's no other company building Apple (MacOS) compatible laptops.
Is there any world where them running MacOS on an A chip ultimately translates to just connecting an iPhone to a monitor, keyboard and mouse (all apple-branded, naturally :-) and running it in 'MacOS mode'?
Obviously just so many reasons why this won't happen. Or would happen on iPad first. But dare we dream?
I would love this. Don't see it happening though unless it turns out that people really love the Android desktop mode. (Which, maybe, if/when it becomes basically their ChromeOS replacement.)
I hope too, maybe with iPad Pros first: A new hybrid binary for apps that allows you to seamlessly switch between MacOS mode when connected to peripherals and iOS when not, apps just render in a different place, but maintain state.
I'd be totally happy with both modes being completely independent. Cloud-synced files could take care of shared state for a lot of usecases. I mainly just want this for the portability aspect with the phone.
There are some practical issues with having to make sure you have the screen and keyboard access (in practice the all-in-one of a laptop is pretty handy - though I guess you could still have this form factor in a much lighter shell minus the compute) but for a lot of cases like home <-> office this would be the dream, just carry your computer in your pocket.
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Imagine putting on some glasses for virtual display and iPhone going into desktop mode...
That'd be the dream
"Apple Pi"
very nice
So really this appears to be a replacement for the M1 MacBook Air that they were still selling at Walmart.
But now more colorful and official.
I’m pretty interested in benchmarks. We haven’t had a phone chip and a desktop chip running the same OS so we could compare them better with benchmarks since the original Apple Silicon dev kits.
Also it’s $499 to start for students, which is impressive.
But the base model has no Touch ID which seems terrible to me. Having that is such a huge improvement over having to type passwords constantly.
> But the base model has no Touch ID which seems terrible to me.
But that's the point. If you're super price conscious and a student, it's only $499! Typing a password is not a big deal compared to $100 for some people.
But if you want convenience, it's $599. Which helps subsidize the $499 price.
Product differentiation like this is what enables the cheaper price to begin with.
I'd probably go for a $50 Yubikey over a $100 Touch ID upgrade.
Honestly, I don't see it. Are you gonna stay at home with yubikey plugged in? On your couch, in your bed, etc.? It's a matter of months, if not weeks, before you break it? And also need to remember to remove, because otherwise what's the point?
Used to own Yubikey before fingerprint scanners were a thing. I don't see the appeal now, to be honest. I considered it now that I use Asahi on my M1 with no support for TouchID, but still just type in the password because I couldn't be bothered with Yubikey.
Or I'm missing something?
Run a Linux VM (basically no performance impact) and you have a killer quality Linux laptop. Sure it’s not the same as a dedicated Linux system but with these specs you’re going to do lighter work away from your desk anyway.
Or perhaps this will be the perfect machine for the Asahi team to focus on…lots of demand at this price point, and a lean Linux install would make this machine fly.
Why would you spin up a linux vm for development when you are already running a unix os?
Linux is quite different from macOS in many ways. They are both distantly inspired by "unix" (and Apple has managed to convince someone to let them use the trademark, so they really "are" unix, legally at least), but the similarity ends there.
Containers.
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Since this is a A series processor it's not clear if the MacBook Neo supports virtualization though.
I guess that means no Cowork. (edit: assuming that there is no virtualization support)
It's a much better QOL thing I've found to just ssh into a remote Linux box from a Mac. The BSD stuff on macOS isn't bad at all, just an adjustment... and homebrew lets you get your environment however you'd like.
I am curious how long Apple is going to continue to support XQuartz though. There seems to be no equivalent wayland project.
A terminal isn’t enough for everything, especially developers. I use lots of windows at the same time and plenty of non-terminal applications.
When forced to use macOS, a Linux VM provides a very convenient experience.
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with 8 GB of RAM?
A Chromebook with 8gb ram and stock ChromeOS runs the Linux Dev VM perfectly fine while having 100+ chrome tabs open.
Eager to see the Xcode benchmark on this. Would expect it to be similar to the M1, but we shall see! I still use my M1 MBP for light mobile development work. Sure it's slow, but it certainly works. It's wild to think you can buy a new laptop that costs less than an iPhone and write apps for an iPhone.
What's fun about this machine is its constraints, and it sort of reminds me of one of my processors orchestrating our school's server cluster via nothing but an 11" MacBook Air back in the day.
I find this a very exciting release. I was actually hoping we would somehow get macOS on mobile 'A' chips some day. And I think this is better than putting 'M' chips on an iPad.
My iPad with an 'M1' chip actually consumes more battery than much older iPads when both are locked and with the screen off. I ended up figuring it was probably because, in the 'M' chip, the lowest possible energy usage is way higher than the 'A' chip. So even small background wake-ups used more energy.
I'm still hoping one day we have an iPad with macOS.
The hardware looks fine, but Apple's software vision is so confusing.
MacBook Neo is cheaper and weaker than a MacBook Air, yet shares the same price and single-app mindset as an iPad. It uses a phone chip similar to an iPad Pro, but gets multi-user support and a keyboard.
I struggle to run Tahoe on my 16GB M2 Air and somewhat I have to believe running it on a 8GB phone chip is gonna be alright, which if true have me thinking what exactly is the role of iPadOS anyway.
Ultimately, it feels like iPadOS and Tahoe are on a crash course for a middle ground that nobody asked for.
It looks like a good value if you can get by with 8 GB of RAM. This is a market niche that will sell, but it doesn’t replace the Air. The Air has 16GB standard and can be ordered with up to 32. I’m also curious about the benchmarks between the A18 Pro and the M5, although for a lot of people that’s going to be less important than the RAM.
Good on them for bringing back bright colors, and for including a 3.55mm audio jack on their new lowest end laptop.
8gb was standard not that long ago and was just fine for most people.
It’s great if you run max two “web apps” at a time. More, and it’s heading into “may be a problem” territory.
I’ve seen a Gmail tab eat 2.5Gb of memory all on its own… just sitting there. And you need some headroom for content and file caching and such to keep things feeling snappy.
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I'm still working on an 8GB M1 Pro. It's just about ok. VS Code plus podman plus Teams plus Slack plus Firefox and it hits the limits; usually Slack is the thing to get killed.
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This machine has me asking why much older hardware can't run newer versions of macOS. The answer of course is Apple needs to sell new machines, but the Neo may be proof that decade old Macs could run Tahoe as well as or better than the Neo.
> but the Neo may be proof that decades old macs could run Tahoe, and maybe as well or better than the Neo
The A18 Pro is going to out perform many "decades old" processors, which would you be referring to?
I wouldn't conflate "affordable" with "low-end" in terms of processing speed. Apple is able to get the price to this point because of decisions that the rest of the market did not make.
I think an old Mac Pro quad Xeon with 32gb of ram and an ssd of that era could do it. I agree that most cpus from 20 years ago could not. I understand that doing it and doing it well aren’t the same.
I'm not sure this really makes sense. The single core performance for the iphone chip is leagues ahead of anything even a couple years old. They can likely increase clock speed of the iphone chip in a larger chassis so the performance isn't exactly 1:1 with the 16 pro, which was hardly a slacker. 8gb on apple silicon goes much further than 8gb would have on an intel chip, due to faster and on chip RAM and much faster storage to enable smoother use of swap.
I'd agree that an m1 chip can probably continue to run modern macOS for a very long time, and they will likely drop support for it much earlier than they would need to.
Outside of college students, I think this also unlocks the Mac to rest of the world. Now $599 allows most of the world to buy/lock into the Apple ecosystem. 8 GB is the only issue I have but everything else is such a good compromise for the price.
8GB RAM, no apparent upgrade option. Regardless, these will be insanely popular. Apple has finally made a play for the budget laptop market.
Tbh the M1 sold at Walmart for $699 and BestBuy at $650 before. M1 is about equivalent in benchmarks to the A18. Both 8GB of RAM and similar storage. Only the M1 had a bit better battery life, magsafe and such.
The budget market consists of a lot of scrappy users that are willing to go out of their way and able to find good deals. And I think Apple has in some ways catered to that market by providing excellent mid-priced laptops like the M1 at $999 price points, which end up in new-in-box deals at places like Walmart/BestBuy at $650 price points, as well as similar refurbished and even lower second hand price points.
I bought a new MBA M2 a few months ago at a similarly low price point as this Neo. Apple has been providing fantastic value at budget for a while now through indirect sales channels on older models, though I agree this is another step-up with affordable new direct models.
>M1 is about equivalent in benchmarks to the A18.
MacBook Neo is A18 Pro and if you look at benchmarks, the A18 Pro single core performance is 50% faster than the M1...
https://browser.geekbench.com/v6/cpu/8650702
https://browser.geekbench.com/macs/macbook-air-late-2020
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That’s great, maybe someone will finally start optimizing their shitware.
compatable with polishing cloth https://x.com/aaronp613/status/2029206219802722595?s=46
Apple is second to none in supporting legacy products.
What does "Liquid Retina" mean? Is it 120 Hz or not? Hate these meaningless marketing names.
It’s 60Hz. “Pro Motion” is Apple speak for 120Hz, which as of right now, is only reserved for the MacBook Pro machines.
Neo will at least help in ensuring that macOS doesn’t become too heavy for a few years.
Exactly, this is good news, it'll force them to keep 8gb in mind. It essentially restarts the clock on 8GB machines for the next five to seven years.
...hopefully.
That assumes Apple dev teams use one in their test suites.
One downside to the 11" Air when it was still sold is so much software that would be slightly broken on the vertically-constrained display.
Apple's share price is down about 0.45% today. The market knew this was coming, so that doesn't say much. It will be interesting to see if this product helps their market share and also has good enough profit margin to affect Apple's profitability much. I expect it will sell a lot more units more than the previous cheapest Walmart M1 Air
https://www.cnbc.com/2026/03/04/apple-macbook-neo-budget-lap...
Apple, please make a new 12" Macbook for those of us who travel and want the lightest weight possible. Less than 2 lbs, thinner than the Air, but without the compromises of the Neo. I'd pay more than the Air price for this. Or, make the Air lighter and thinner (to match the iPhone Air in approach?).
- 2.03 lb on the old 12" books
- 2.7 lb on the 13" neo and 13.6" air
does that 2/3 lb difference really matter in a ~10–15 lb backpack?
Mom is getting a new laptop
I think this has no virtualisation instructions right? Since AFAIK, those are restricted to the Mx series.
Of course the 8GB of RAM is also limiting for running any kind of VM, but this notebooks are almost exactly what I was looking for, except for the 8GB of memory.
The target user doesn't read hacker news. The target user is typing up papers for their history class. This absolutely kills the lower end of the market. I do not know why anyone who needs Safari and MS Office would buy anything else.
I think they very intentionally assume folks are not running VMs or doing much more than "every day" tasks. Given the pre-packaged E-Waste sold at most retailers for a similar price (or more) I think this is a really fantastic market move by Apple. This is doubly true as I read weirder and weirder things that Microsoft is doing with respect to Windows 12 and, well, in general.
It’s $599. The target audience for this won’t need more. Anyone who knows what a VM is is not the target audience.
I used an M1 Air with 8GB as my main software development machine for a year during Covid. It was fine.
Are the instructions missing, or does iOS just not run the hypervisor?
I suppose we'll find out pretty soon, supporting virtualization would be important if they wanted to sell these to CS students that need eg. Docker.
Can the Macbook Neo run Rosetta 2?
I completely understand that as a cheap one, it has to be worse than macbook air in some aspect to make the product line work. However I'm genuinely curious why it's thicker and no lighter than the Macbook Air, while at the same time has shorter battery life, less ports, no keyboard light, and a smaller chip? Do they put dead weight inside it or something?
Product Positioning...
Apple is doing everything they can to ensure it doesn't appear as a premium product.
A decade ago, they had the 12" MacBook (not Air, just "MacBook") it it felt super premium because it was lighter and smaller than any Air/Pro ... and used by executives (because it targeted that use case).
By having this product:
- called "Neo"
- thicker
- as heavy
- limiting RAM
And marketing this towards kids and lower grades, they are avoiding any mistaking this product as premium.
I’m confused. The iOS device line gradually shifts towards the M chips. Why does Apple make a laptop with the A chips? Isn’t the M line is more performant and energy efficient comparing to the A chip?
> The iOS device line gradually shifts towards the M chips
No it doesn't - no iOS device has ever shipped with an M series chip...
> Isn’t the M line is more performant and energy efficient comparing to the A chip?
Yes to A, no to B.
Also, you're completely leaving out scale and cost. Apple has already made (ok, had TSMC make) hundreds of millions of A18 chips, so throwing an A18 pro in their least expensive laptop ever makes a lot of sense.
Yes, the iPad Air and Pro all come with M chips.
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I don't think the M line is more energy efficient (at equivalent performance), just more performant overall and with more advanced features (more maximum display outputs, more maximum USB interfaces, more maximum memory channels, etc).
Why is that confusing? The A chip is cheaper, hence is goes into their cheaper laptop. The more expensive laptops get the more expensive M chips.
Looks like the best display you can get in laptops at this price: 2408x1506 resolution, 500 nits, antireflective coating (!). And bonus points for no silly notch.
This, coupled with the nightmare fuel that Windows has become as of 2026, means no one sane should buy a Windows computer. It's more expensive, more intrusive, and Microsoft management clearly has zero respect for its customers.
> Microsoft management clearly has zero respect for its customers.
Apple customers forgot about the golden trophy real quick, huh? https://www.theverge.com/news/737757/apple-president-donald-...
You’ve lost me. How does a tech ceo giving a trinket to the current president indicate any kind of respect or lack thereof towards its users?
This is perfect for folks looking to buy a brand new laptop.
For the rest of us, happy with gently used 2nd hand devices, the original M1 MacBook Air and the M1 Pro/Max MacBook Pro are a *much* better deal for the same price, pretty much across the board, especially the Pro: bigger, brighter, 120Hz screen, beefy specs, ports.
That citrus colour, tho...
Reminds me of when every college kid had those plastic Macbooks. Quite a smart product.
Didn't we agree that calling your product "new" is poor planning? Are they going to silently rename it in 6 months?
https://en.wikipedia.org/wiki/IPad_(3rd_generation)
Or will they keep doing this with "neu", "nouveau", "nuevo" etc?
I honestly don't think "neo" invokes thoughts of "new" to most people (despite the Greek etymology, of which I'm well aware).
It's a subtle distinction, but I think the general connotation is more like "hyper-modern" or "reinvention/reinterpretation."
People won't see "MacBook Neo" and think "oh there's just a new MacBook."
I will be waiting for the MacBook Trinity.
It's a product category name at least, not a release name, so the next release can be Neo 2
> Are they going to silently rename it in 6 months?
Probably when they update it, if they decide to keep the product line going.
8GiB of RAM, combined with "Built for Apple Intelligence.", makes me question the user experience on this thing. macOS with a browser open pretty quickly hits 13 GiB of RAM usage for me. That poor SSD is going to be swapping its whole usable life.
I suppose it's enough if all you're doing is light office work, but you can get a laptop half the price to do that.
The USB 2.0 USB-C port seems like something that's going to confuse a lot of people. One of Apple's perks in terms of connectivity has been that you can basically assume all USB-C ports do everything. It also seems like they didn't include an SD card reader, like they used to. That's going to make the 256GiB rather cramped, I feel.
Yeah, the optimization is going to make or break it. I've heard people say that 8GB on their Air's with M chips are sufficient, but I do wonder if it will still be true now with MacOS - maybe we'll get a cleanup/performance release cycle?... With regards to AI I hope it's not a Gemini/Pixel situation where there's a lot of ram but 3.5GB are permanently reserved for the on-device model to be always-available.
> macOS with a browser open pretty quickly hits 13 GiB of RAM usage for me.
Without context on total memory available, this is a meaningless metric. Free RAM is wasted RAM.
That's used RAM, it doesn't include things like caches.
Even with macOS deep into swap space during development (about 6-8GB of swap), macOS internals will happily keep 2GiB of memory reserved for window management and spotlight.
Apple's fast SSD is the only reason this laptop doesn't get bogged down under load, and with it being irreplaceable I wonder how long the disk last being used like this.
Obviously you're not going to use Apple's new netbook to do heavy development, but I don't expect the base model to remain usable for long with only 8GB. I don't exactly get the impression macOS has gotten lighter to run over the years.
> Free RAM is wasted RAM.
Very bad truism that's not even compatible with the first half of your post.
Since Apple Intelligence is terrible and behind, I'm sure its gonna be just fine.
I'm kind of shocked that they don't have much higher battery life. I'll be really interested to see one of these in person, those colors look great. Why is it that the Pro devices always get the boring colors?
If/when my M1 MBP dies (a long time I'd guess) I might consider one of these as a remote/couch laptop to connect back to my main machine.
Pro = Business/serious = Boring colors.
I know, but that doesn't mean there aren't people (like me) that buy the top-end Pro devices (iPhone/Mac) and would like some more choices. I _love_ the orange color of the new iPhone and I would buy a green or orange MBP Pro if it was offered.
I used to only want black/silver "base" colors for resale reasons but that has fallen far on my needs for a laptop since I keep/repurpose them or cycle them through friends/family instead of reselling in most cases now.
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This is exactly what's needed to get general users off of Windows.
Anecdotal, but whenever my friends/family are looking for a basic laptop I almost always suggest a Lenovo for the price/performance/quality they're looking for in the $400-600 range, even though I myself would never get anything besides a MBP.
I would recommend this to them instead every single time. The build quality of macs are unmatched and now in everyone's price range.
The way Tahoe is headed, this is also exactly what's needed to get general users off macOS too.
I wonder if this means a Mac Nano with an A-series chip is on the table now. Essentially a beefed up Apple TV that runs macOS.
I'd be glad to try one (either blue or piss colored). If it really comes at 600€. Though it would already be 100€ too much unless it gets liberated to run linux at some point.
My fear is that it's going to be made useless in no time with software updates, or that it has some important limitation (like i can't use XCode command line tools)... But i wanted to replace my old mid 2012 for a couple of years and i decided the next laptop would be either ARM or RiscV (browsing, writing text, scripting, light programming)
The M2 air supports asahi Linux and used ones can be had for 600ish
The Neo runs on the same chip as iPad so fat chance unlocking the bootloader
> asahi
i'm holding my breath for armbian
> fat chance unlocking the bootloader
yeah, i know
Well that will be an interesting question. Apple deliberately helped Asahi (and similar) along on the Apple Silicon Macs, perhaps this is running a MacBook bootloader as well.
For NL €699 and €799 (512Gb) at apple store. Will likely only be closer to 600 at big stores that do discounts.
An iPhone in a laptop body to be an Apple "Chromebook", I can only imagine this will be pretty popular.
The 2015~2017 MacBook (I own one and love it) was a similar thing, but with a passively-cooled Intel chip. With Apple Silicon this will be amazing.
It's like the Netbook is back, but done well. This is really exciting, I have to admit. Superb execution of hardware of course, but the secret sauce is the OS. Can't wait to try one.
Even if apple is losing money on these devices, they shouldn't care. Low cost laptops are the main reason why people buy Windows laptops instead of Macs. They need to get people into the Mac ecosystem.
If they wanted people in the Mac ecosystem, they could dominate the market tomorrow by enabling a DeX like experience for iPhone. This new laptop running on an out-of-date A series chip proves that it can be done.
iPhone’s are more expensive than this laptop anyways and Apple could upsell all the docks and accessories with sky high margins. It’s a mystery why they haven’t done this already.
Because no one would do it in the real world.
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I'm sure these will sell very well. It will be interesting to see how they compare to the M1. I'm sure Asahi linux folks are really excited about an extra chip set to support.
This is pitched as entry-level, but it works as N+1, as in: people have beaucoup computers, but they avoid carrying them around (risk loss/destroy). The computer absolutely needs to be a mac for keychain-linked services, etc. For those users, not having TouchID on the base model is a bummer.
that's it boys. apple will take over the ENTIRE market with this. they will be at schools everywhere. only reason to not get a macbook before was the price.
This seems like a competitor to the Chromebook more because of the 8GB hard limit.
It's still almost three pounds....
Whatever they did with the 11" macbook air was magical. It doesn't seem like they can pull it off twice.
This is a 13” screen.
If they made an 11” model, it would probably weigh less than the original.
With every new device Apple releases the split between iPadOS and macOS gets more awkward.
Makes no sense for a $1500 "Pro" iPad to have desktop-class RAM, storage, an M5 chip, and be stuck with a Fisher Price OS, while this one has the equivalent specs of last year's iPhone and gets the full power of macOS. Just unify the two already.
> just unify the two already
Yeah but some people buy both, and apple wants to keep it that way
Really want Apple to launch the Mac Mini version of this (yes, I really want an updated Apple TV)
Mac Mini is already the Mac Mini version of this. How much lower in price can it realistically get?
I wish more would be done on weight. The 12 inch Macbook was very lightweight, just 2 pounds. Today there's no Apple product that gets close to that: an iPad with the added accessories weighs more and it's still an iPad. The Macbook "Air" is not airy, this Macbook Neo weighs the same as an Air.
That machine's form factor was so great, it was just saddles with that awful hot-running Intel CPU. I was hoping this device would be essentially the MB12, finally with the right chip. I guess they were going for target price, not target weight.
How much did the 12” MacBook cost?
I think 8GB with Tahoe will lead to a lot of griping in a month or two, but I've bought one for family use. We have some old iMacs with various issues issues and this ticks all the boxes for basic family use. Plus, the sickly color will hopefully mean no-one will hog the machine or take it outdoors.
So... have we now confirmed that the only thing preventing us from running macOS off our iPhones is a software limitation?
(I'm being facetious, if the hardware was open, someone would have already written a custom boot loader for this :P)
I have an M4 Air and I just pre-ordered 3 Neos. One for myself, one for my niece as a present and one for my parents to replace their Windows laptop.
I honestly don't understand people who complain about the lack of M5 Pro specs and features on a £599 Macbook. "Oh no, it's 1/3rd of the price of a Pro but I want the Pro specs on it." People seriously need to do think twice before pressing the submit button. And nobody in the right mind would buy a used Macbook for the same price, just because it's more powerful.
I have an 8G M2 at work and it's more than enough and I have two browsers running with 20+ tabs, Teams, Outlook, Figma, VScode... If you are a power user buy a Macbook Pro, you can't reasonable expect Pro performance out of a device that costs a third.
This Neo is going to sell like crazy because it's an amazing product for the price. That's how much Chromebooks cost but you actually get a full desktop OS rather than a web browser. And for students to buy a new Macbook for £499 come on, some of these comments are just ridiculous.
A Chromebook with stock ChromeOS runs the Linux Dev VM just fine and you can do real work with it
M4 air to Neo is a huge downgrade, what’s the motivation?
It's not a replacement, it's an addition. My Air is stationary and it doesn't leave my desk due to lots of cables plugged in and I want something that I can take with me around the house if I decide to chill elsewhere for a bit. I was looking at Windows laptops for a long time and it was either a Chromebook or £1k+ which I couldn't justify.
Anything for the price of the Neo that I could find was an ugly looking 15" piece of plastic from Asus or Lenovo (no offense, I love my Thinkpads).
However I do have to say again that I use an 8G M2 at work without any issues and I've had an M1 as a temp replacement for work recently again without any issues and they say A18 is equivalent to M1 in performance so I really don't see why this new Neo wouldn't be enough for a home/personal laptop. All my consumption is SaaS-based, I really don't need better spec. What I need is a lower price and familiarity that I appreciate and I think Apple nailed it here by offering both in a product.
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On the one hand I feel like 8GB is low these days, but my iPhone 12 Pro only had 6GB of RAM, so maybe for light usage this is fine. I do feel like 16GB is the new "8GB" minimum of the 2010s. Especially on windows, 32GB feels like Windows just chews through it no problem.
Overall, I might pick one of these up at some point.
Wait did I read that correctly? There's no backlit keyboard? I don't recall any Mac laptop not having a backlight keyboard since the 2011. And they're marketing it to students -- they are always going to be working in the dark on their beds during the exams...
Forget memory - this is like the more major loss in terms feature set.
Funny; for me, a backlit keyboard is one of the most unnecessary features I can think of. Even for those who can't touch type, the keyboard is just inches away from the bright screen which sort of illuminates them.
IMO it’s not that big of a feature. People touch type.
I mean, they could turn on a lamp no?
This is an absolutely solid buy I think. My wife's macbook is no longer receiving MacOS (and as a result Safari) updates, and all she needs it for is "big laptop tasks" and occasional video calls. This is the absolute perfect purchase for her.
A return to 8GB laptops would be a good thing overall, so if this becomes a "target" for electron based apps, it would be a total game changer. The iPhone 17 has 8GB RAM, and honestly for the workloads we're doing it should be enough. I think there was a big jump when we jumped to 1080 screens on laptops about a decade ago (seriously...) but most of the resource usgae growth there has been needless since.
I can't help feeling this is the size/weight that the Air should be targeting.
I have an Air (M2) and I use it where I once owned a Pro. No fans sold it to me -- that's a quality feature, tired of them getting dirty over time. But I have the 15" model and essentially use it as a pro laptop.
This? This is an Air.
But the Air has become the Pro, the Pro has become the one you get for ports and super power and I don't know if many people even need it, and now 'Air' has lost its meaning (light, entry-level, portable) so they need a new name. So they name it, literally, neo: New.
Steve Jobs would weep. What happens in five years when it's not new any more?
The body, size, weight, shape of the Neo is almost exactly the same as the current Macbook Air. What are you talking about?
'What are you talking about' aside: exactly. What is the Neo, if not an Air? What is the Air, then? What is the product segmentation?
Once upon a time, there was the white MacBook. Maybe this is trying to be the new plain MacBook?
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I wonder if this can develop iOS apps.
For me an iPad with the Magic Keyboard case is already my personal laptop, and this device would be a downgrade in almost every way (ergonomics and specs).
The one thing I can’t do with my iPad that interests me, that’s got me thinking of buying a personal Mac, is develop software for iOS.
It’s going to be a real struggle with 8 GB of RAM. I have the M1 mini with 8 GB of RAM and even the simplest smallest app in X code is an absolute slog. I ended up having to manually disable some of the Apple Intelligence services to get the ram back just to get the canvas renderer working in Xcode. Literally some of the xcode services just failed in tutorial apps due to RAM shortages. Really bafflingly inefficient compared to Windows IDEs
I hope that Steve Jobs gets up and slaps whoever thought scaling the "Hello Neo" font to 150% width was ok, fires them, and then gets back in his grave grumbling that he would never have let this happen.
I have a degree in design, I paid good money to have bad type piss me off.
Hip kids love seeing fonts being abused like this, and they are the clients Apple is looking for with this new product. Sorry but this is good marketing.
Hip kids were doing bad type since Photoshop 3/illustrator* gave them the ability to do so. Apple boldly ignored their fanbase and did type right.
I don't want kids who think [incompetent] typography is hip designing my laptop, even if they use said laptop. Good type on Apple marketing says "don't worry, we hire boring people to do make your computer work". This looks like incompetence on the part of some designer IMO.
Also: if Apple wants the hip kids to know they are being marketed to, they just show a picture of a hip kid using their computer to do trashy type.
* I didn't mention any page layout programs on purpose.
More affordable Mac, there is nothing wrong with it.
But the only issue in school is the rick kid's parent will get them Macbook Pro or even Macbook Air, and the poor kids will get Macbook Neo... I'm sure the kid will not feel great about having Neo while her friend have Pro version.
Apple: here's an affordable laptop. This comment: but the poor kids are going to feel inferior to the rich kids with this affordable laptop! Of course the poor kids are going to get cheaper & slower computers, cheaper clothes, etc. And they won't feel great about it because being poor isn't great.
But now they'll have more options! If they like Apple, they'll have a (likely pretty good) Apple laptop! It's great! I think a more affordable Mac is _good_ (at least better than no affordable Mac) and will make the poor kids happier.
Poor kid would definitely feel superior rocking shitty, plastic Windows tombstone that won’t survive for 2 hours without power supply.
It will be a nice step to the "Blue bubble" lifegoal for them.
[dead]
what a move by apple! these are going to sell like hotcakes. i can imagine this putting apple even further ahead if local llms really do take off sooner rather than later. a cheap mac like this brings a lot more people into the mac ecosystem, and once you’re in it’s pretty hard to leave given how seamless everything is. over time that likely pushes people to upgrade to more powerful macs when they want to run ai locally. yet another reminder of why hardware ends up being the real moat ;)
This proves macOS should/could just be an iOS app that you can run when docked. It has great suspend and resume, the phones/tables would just need more ram and storage. Maybe we'll see it in the future
This would be a great Asahi Linux target, but I know that group has a lot on their plate with the MacBooks pros already
Feels like a refurb M1 Air is a much better deal.
8/256, TouchID, Magsafe, USB3 all for $300-350 currently.
Or step up to a refurb M4 Air with 16/256 and all the bells and whistles for $759. The New M4 Air with 16/256 were $749 for 2 months over Nov/Dec everywhere.
No Magsafe on the M1. The USB ports are actually Thunderbolt 3 but the target customer does not care about that or even knows what Thunderbolt is. I think the main upgrade is the A18 Pro is about 50% faster in single core and matches the M1 in multicore. Which is going to make everything feel a lot snappier for the kind of tasks they're targeting. Plus I think the $100 upgrade to double the storage space and get Touch ID is actually going to be pretty popular.
Macbook Nano will probably be supported with security updates for a lot longer.
Apple try to provide updates for a certain number of years after the model was originally released. The M1 Air was released many years ago now.
Actually Apple tries to provide updates for a certain number of years after final sale. It is Google that goes by initial release.
Average user doesn't know to look at refurb, the M1 Air will slowly drift out of manufacturing due to component sourcing etc.
Where can you buy these reliably?
VIPOUTLET which is Walmart liquidation, they have been going here solid for months, price went up slightly but its 340-350 for reburb or open box with coupon code.
https://www.ebay.com/itm/136699644252
https://www.ebay.com/itm/136452780686
The refurb M4 Air are on Apple website.
The M4 does not have Apple’s groundbreaking memory integrity enforcement (MIE) whereas the CPU in this (the A18 Pro) does -- although it is possible that Apple decided against enabling it (to segment the market).
Is A18 fully compatible with M series chips apps?
As others have pointed out, the original Apple Silicon development kit used the A12Z chip.
Came here to ask this - seems like the most important question.
Just yesterday, we were discussing starting to retire our fleet of 8GB Macbook Airs, because 8GB just isn't enough to run Tahoe and a few apps. Luckily, most of our Macbook Airs are 16GB to avoid this kind of obsolescence.
It looks like this MacBook Neo doesn't even have an option for 16GB, unfortunately.
Why is that unfortunate? They make MacBook Airs with 16GB for those that need more than 8GB.
Has MacBook chassis been locked for a while? When was the last exciting design change?
yesterday I wrote in a group slack that today I would get to decide whether:
* i'm not buying any machine at all, or waiting for omarchy to support the new dell xps (32GB & 1TB = $1899)
* i'm buying the macbook neo at the top specs
* i'm buying the macbook air at the bottom specs
* i'm buying the macbook air with 32GB RAM & 1TB SSD (also $1899)
EDIT:
* adding an M5 Macbook (not Pro) with 24GB RAM & 1TB SSD also $1899
as someone who lives in claude code / opencode these days, the 8gb hurts but.. maybe, i dunno. they made this decision very painful. for me it could basically be a coffee shop opencode terminal that lets me access my apple iphone reminders, notes, etc.
but 8gb?
It's interesting that to get to the price point of $499 (edu) or $599 that what Apple did was
- No touchID on the base model
- 8GB of RAM
- USB 3 and the second port is USB 2
- No MagSafe.
But, you can still get a 512 gb of SSD and it adds the TouchID sensor back. For education the upgrade may actually make sense.
Feels like a refurb M1 Air is a much better deal.
8/256, TouchID, Magsafe, USB3 all for $300-350 currently.
The M1 Air didn’t have MagSafe, but yeah agreed
The RAM and USB limitation likely has little to do with price point and all to do with the limitations of the A18pro SoC. It's really not a chip designed to be put into PCs
You are totally right. Also, I think it's basically to avoid only one port to charge and use for connectivity.
8GB of unified memory, the fine print says. Hardly enough to multitask with today's bloated software. Maybe products like this, and the ram price hike, may finally push developers to care more about their memory budget.
I’m guessing you don’t have a Mac? My 8GB Intel Mac has always been just fine.
No idea why anybody still thinks of this company as making premium devices or catering to the premium market. Tim Cook's Apple makes cheap shit for the mass market, and has for years. It's not surprising when something like this comes out for cheap, because in general Apple has been price competitive for the past decade.
And in that vein of making cheap shit for the mass market, their software quality has suffered incredibly. They no longer serve the consumer tier they used to, but their branding halo from those days is so effective that it helps them sell to this new, lower tier consumer.
Yesterday they came out with a five thousand dollar laptop with 128GB of ram. You can spend 20 grand on a mac studio. Companies can address different market segments.
The software has taken a nose dive, but I don't think it's related. If anything, you'd think that selling lower spec machines would drive software improvements.
Not sure about the "cheap shit" part, there are no other laptops with the build quality of MacBooks. It is as premium as it gets.
Software has gotten shittier tho, but I think it is an overall trend and not just Apple.
I have no idea why anyone ever thought that Apple only made premium devices for a premium market. Apple has always been (or wanted to be) a mass market computer and device company and I have an iPod Shuffle to prove it.
There goal has always been to provide a quality product for the majority, but many don’t know or forget that.
It wouldn’t surprise me if this ends up being really popular with families. Parents with iPhones are (I’d imagine) far more likely to get their kids iPhones, and with Messages and FindMy I bet it’ll be the same here. Apple also has screen time and parental controls, so for parents wanting to get their kid a computer but worried about unrestricted Internet access, the MacBook Neo may be the most seamless option.
Anyone else thinking of using this as a homelab server?
I got my mom an Asus Chromebook and she loves it. This would have been a nice contender at the time.
Would i get this over my (now half broken) H[inge]P[roblems] that I got for 600€ in 2016, and now run linux on, with 16GB of RAM? Hell no
Good for you. Not sure how your comment contribute to ... well, anything, but... Good for you!
I was really hoping for 11inch version, but I am just that weird.
No magsafe seems like a bad idea given the target demographic.
Not if their goal is to make money on repairs/upgrades!
Kidding aside, I think this is one of their key differentiators from the MBA line. It's partly the MagSafe itself, and partly that you have an extra USB port open even when charging.
Honestly I am still wondering why tf they brought magsafe back. I thought Apple had turned the corner on proprietary connectors. I charge my M2 air with a usb-c cable.
Two advantages for me: It's nice that you don't break the connector if you trip over the cable or put the laptop down on a soft surface, and it's nice being able to charge while still using both USB-C ports (although I guess 3x USB-C would also solve that).
I don't really see any downside to a proprietary connector if you also have the option to charge over USB-C as well.
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Says the person who has apparently never had a dog or a kid get tangled in the power cable and destroyed the port, or pulled the laptop off the table.
I charge my M2 air with a usb-c cable.
Soooo, continue to charge the M5 Air with a USB-C cable? What's your objection here?
It's less stress on a frequently used port. I've got an early M1 MacBook Air where the USB-C port I always used for charging is starting to get flaky, presumably because it's been used so much and because of the weight of the cord + dongle hanging off the side of the machine.
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I can't understand why they ever moved away from it.
Magsafe on laptops is so much better than any other option: zero force "insertion", convenient breakaway if tripped over causing no damage to either side. Magsafe is fantastic.
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It's a big selling point for the slice of laptop buyers that are replacing a machine they just broke by tripping over the power cord.
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They brought it back because it's a fantastic feature for clumsy people like me.
My wife does, too, but only because the dog ate the magsafe.
The day I tripped over the cord and smashed my netbook I suddenly appreciated MagSafe a lot more.
Right? also, where's the thunderbolt ports? and it needs about another inch? maybe half inch on the screen. And really, 16gb is the new minimum. There's a whole bunch of acceleration and co processing features in the m series missing from the a series, so they really should put an m5 in there instead...
Seriously though. Every feature someone says is missing and should have been added would be another $100 on the cost. This is already likely a low margin product meant of someone who's only using a browser and maybe a few apps.
8GB of ram places it in competition with cheap chromebooks but nothing more
That's a bit... uninformed, there are and historically have been plenty of non-chromebook laptops with 8 GB of memory in that price bracket (HP, Samsung, Lenovo, ASUS, etc).
And now they're digital waste
Looks like they're using some new variant of branding font for this. Inspect Element shows it as SF Pro Display, but it's actually just being masked over with an image
https://www.apple.com/v/macbook-neo/a/images/overview/welcom...
Also, why not just MacBook? Wasn't that historically the base-level laptop name?
Cause kids will be happier with a Neo.
Because it's a new base MacBook? so MacBook Neo.
I wonder if this is a way for them to take a situation like the RAM shortage and spin it into a way to sell more products with little memory to mask the expensive price of memory by bundling it with the outer shell of the laptop rather than try to sell a few PRO laptops whose price is now very jacked up because of the expensive memory.
This device has been in the pipeline for a lot longer than our current RAM shortage, and it's A18 Pro SOC (with it's integrated 8GB or RAM) was probably taped out before ChatGPT was a thing...
First thing I did was search the page for "touch" as in touch screen. Still no touch screen. I've gotten so used to a touch screen with my X1 yoga that every time I use my Mac for work I get pissed off at it because I can't touch it. Just simple things like scrolling or multiple check boxes etc
The finger prints would drive me crazy.
cute netbook, I appreciate the no notch design
Too bad their software is total garbage now, I could never resign myself to that.
I wouldn't want a MacBook that can't run a free operating system, but if Asahi gets there, I may buy one to replace an aging XPS.
Looks super nice, but I don't regret getting the M1 Air for $599 at Walmart. No Touch ID in the base version is a bummer... otherwise it'd be perfect.
The Macbook 12 inch was a relatively better laptop than this. An "re"-launch of equivalent for today, really would have been something. This is half-baked compared to the innovation that was there.
> The Macbook 12 inch was a relatively better laptop
Which virtually nobody bought... Everyone loves an ultra-light ultra-compact laptop, then decide that one of the sacrifices required to make one is a deal-breaker and the company was dumb to not "just include X".
I really don’t see how you came to that conclusion—that Mac was overpriced and underpowered, and only had the single usb-c port. Neo has better battery life, a better display, a more capable processor, and a much lower price (9 years later no less).
https://web.archive.org/web/20170612054339/https://www.apple...
I meant to convey if it was made to today's specifications...
The Macbook 12 inch was super thin, super light weight, was excellently designed (apart from the keyboard fault that I got a replacement for free for). That was a laptop that made the iPad redundant. Which is why it will never comeback.
I only had to buy a new mac because it allowing getting updates. It lasted me 7 years, I coded apps on it with xcode, and it ran the earlier versions of logic pro and final cut fine for small projects.
If they had put that engineering effort into the Neo, then that would have been something. The Neo is not a serious laptop, nor is it an iPad replacement; because most really cant and dont do serious work on a iPad. The iPad will still be an excellent internet browser and streaming screen.
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seems nice. I imagine the strategy here is going for expanding user base so Apple can sell more software services?
Hey Folks: no notch! This is beautiful!
But it's also a smaller display, smaller than the MacBook Air before it got the notch. So really you're losing screen area not gaining when comparing to the 13.6" MacBook Air with a notch.
Edit: Not 16x9 as originally stated.
Yeah it comes with a compromise. Tbh, if it was an option I would sacrifice a tiny bit of my screen to not have the notch while keeping a uniform bezel.
When I saw this I thought it was just similar to an iPad with a built-in keyboard. Anyway this is better. finally a mac that can compete with other lower-cost laptops while still offering high performance.
Is the screen supposed to read MAC? The C is misshapen if it's supposed to be 3 bars per letter.
(Looks like a decent option, technology and price-wise, for parental and sibling light-browsing and email usage patterns but they normally get my seconds when I upgrade.)
This thing loaded up with Parsec could maybe be a great small, cheap coding machine, for accessing a more powerful computer beyond.
iPads with neither an ability to run VSCode nor Parsec have been frustratingly useless for this category.
I do remote support with my iPad using Horizon, Citrix and Jump to RDP with a VPN.
I doubt anyone learning to program would need to subscribe to a remote dev machine just to run hello world type programs. From 2020-2023 I used an 8GB Macbook Air M1 to develop a lot of relatively heavy software, containers in the background too, and it wasn't a bad experience.
I agree. My point though is that this extends the market of this device beyond the educational sector.
I have friends that have gone on extended vacation work trips and have lugged along a laptop purely to connect to a beefy workhorse PC at home.
Maybe this is a tweener category though in that that sort of person would simply bring along a Macbook Air they already own? I dunno.
So I guess they must have fully depreciated the gigantic fleet of CNC routers they use to cut the aluminum cases. Making a cheap laptop seems better than throwing them away.
It's strange that the low-end machines get positioned as "every day task" devices when the biggest ram hogs by far are browsers and websites.
Oh neat!
8 gig cap though? That seems strange... But, for a $600 Mac for the kids' homeschooling though, maybe I can forgive them.
8GB in 2026 sounds... tight. that with an A18, makes me wonder how its going to hold up in a year.
8 GB is not enough...even the $699 model has only 8 GB.
8GB is all the target market needs.
8gb is (not) enough for anyone
This is great, to me this is a far better deal than buying an iPad with an extra keyboard.
Oh dang. No 16GB option at all, I thought 8GB was just the base.
All I want is a MacBook Pro with a funky color like citrus.
I always buy the new color option from Apple when getting a phone, it helps me keep my device generations apart. But Macs have been sadly boring in recent years. "Starlight" is barely different from silver... I loved the rose gold they had for the M1 Air, that was a great computer.
I've said for years now that if they make a purple one, I will instantly buy it.
Is that plastic
This is an excellent addition to the lineup and changes the list of reasons for why the average person would go for a Windows laptop from “cost” to practically nothing, but from a consumer perspective, is there any reason to buy this over M1 MBA which can be purchased new for less than the education discounted version of the MB Neo?
The M1 MBA is no longer available new, and was only available new for that price in the US.
How much extra is it to add DVI out and an ethernet port?
Many governments and large companies issue burner laptops when traveling to the US or China. This is a perfect candidate for that
So Apple is finally "admitting" an iPad is not the right device for certain users/situations.
Yikes, if I had known Apple was going to release a new budget laptop I would have gotten my mom this instead of a $1000 Air.
Isn’t the screen kinda small for parents to use?
This seems like a great price to have an actual MacBook with you anywhere for things that don't require a lot of resources, like if you're running some tmux/Tailscale solution at home and just need to SSH into it to do work with [whatever terminal agent you're using].
This is going to be a huge success and to me makes so much sense as a product. I’m always amazed at the range of opinions people have on these topics. Might even pick one up for myself to use on the go, I had been thinking about an Air but I don’t need much by the way of power in all honesty
Anyone know how this would compare to an original M1 Air? Both in terms of performance and also capability. My primary use case for my air is web browsing and similar. But I do use other things at times. I know they're both arm processors, but are there things that ne can do an M1 that won't work on this?
The A18 Pro is roughly 30% faster in single-thread, and about equal in multi-core performance compared to the M1. The iGPU is also superior, and for AI it has 38 TOPS vs 11 in the M1. The A18 Pro should also be a lot more power efficient.
a18 scores better than m1 in single thread benchmark and about the same in multi thread
https://browser.geekbench.com/ios_devices/iphone-16
https://browser.geekbench.com/macs/macbook-air-late-2020
This comparinson might not be fair, since we are talking about an iPhone and a Macbook. We need to wait for Neo's benchmarks. A lot of things can change from the phone factor to the laptop factor, from power supply, to thermals, to dedicated data lanes
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Hard to know relative performance before we get benchmarks. Aside from that anything that runs on M1 should run on this in the same way. In fact, the processor on Neo should support slightly more modern software since it implements ARMv9 [1] agains M1 ARMv8 [2]
[1]: https://en.wikipedia.org/wiki/Apple_A18
[2]: https://en.wikipedia.org/wiki/Apple_M1
The A18 Pro has been around since September 2024, we have plenty of benchmarks.
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They're pretty much equivalent.
They are not. The A18 Pro has much better single threaded performance (similar multi-core performance).
Unless you are going to build software projects, a difference in single-threaded performance is going to be much more noticeable.
This is an iphone 16pro chip. That's the phone I have and don't love it. I am not sure if this is a useful config.
Ugh. Why is is so much more expensive in Denmark? Here it's DKK5499 for the 256 GB version. That's USD857.
That's around $85 more expensive once you account for the fact Danish advertised prices include VAT at a rate of 25%, whereas the US advertised price excludes sales tax.
That's only a little more than the EU price of 699 Euro or approx $813. Part of that is VAT which is included the price (right?) instead of being added at checkout like the US. That would bring the USD price up to $713. IDK where the rest of the increase would come from though.
edit: Denmark VAT is actually 25% not 20% so the USD price plus Denmark VAT is ~$750
Taking the German price of 699 Eur and accounting for the extra VAT in Denmark (25%) vs Germany (19%) I get 853 USD which means you're basically in line with the price for Germany which I expect is close to the price for the rest of the EU +/- VAT.
So the higher price in Denmark looks like VAT + some extra costs for being in the EU market; import duties, corporate taxes, etc.
Does that include VAT? Also the USD has been getting weaker quickly so I wouldn’t be surprised if the differential there is even larger than when they settled on pricing.
With or without VAT? The USD price is without VAT.
The DKK5499 is with VAT. If I enter a San Francisco zip code, it still only comes out to about USD654.
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It's the 25% VAT. Pre VAT, it's ~$685.
With state sales tax of 8% where I live, the base would cost me $648.
So not a huge difference.
The Danish version has two years of warranty.
Vote for politicians who'll lower VAT from 25% (!!!) to the same about as we pay in sales tax (5-9% depending on locale, 0% in some states) -- see lower prices :)
Europeans (I'm German) often sigh at the price differences, but a big part of it is just that US prices are listed without VAT, while European prices are, and VAT differs across EU member countries.
Denmark has a VAT of 25%, so the DKK 5499 price without VAT is DKK 4399, which amounts to ~$684. Still more but not substantially.
The US price doesn't include tax, Denmark price I assume does.
Why do all the low-end Apple laptops not have USB-C ports on the right?
That's one of the main reasons I had to get a MacBook Pro.
Because the motherboard is tiny and on the left?
So presumably the small headphone jack is on a daughter board which could just as easily carry a USB 2 signal.
plenty of laptops run cables internally to device ports.
I think the charitable read is that Apple wants to minimize confusion by ensuring all usb ports on the device have the same capabilities. A simple USB 2.0 port would be cheap but supporting charging and thunderbolt would add meaningful cost.
edit: NVM lol, the Neo only has one fully featured USB port
they do it so that you'll buy a MacBook Pro
Interesting how it runs on the A18. I wonder if this means they will try to unify macOS and iOS within this decade.
I think the entirety of the A-series, M-series and even S-series lines are essentially one chip product line, with different balances of chip area, cost, compute and energy use.
Other than that, perhaps some small form factor related device support differences.
Never been an OS (iOS, iPad, watchOS vs. Mac) distinction from the hardware standpoint.
The only thing I read from M-series in iPads and A-series in the Neo, is the A chip is better balanced in price and power draw for a low cost laptop with a smaller battery.
The M-chip with that balance is the A-chip.
I don't think they would; I'm sure they share a lot of the low level code already, the main difference now is in the user interface and software.
Some time ago (...over ten years ago) they made some movements towards unifying the desktop and tablet interfaces with LaunchPad, which looked like it was designed for a touch screen, but they never followed through. Not even touch screens on their laptops, which honestly still surprises me.
Shipping macOS on iPads will near instantly vanish a very large cohort of their macbook users.
I think it's purely a pricing & supply chain thing. Certain iPads have M-series chips in them, now certain MacBooks have A-series chips in them.
Also, the chip used has no impact on the viability of merging macOS and iOS anyway.
Haven't they? I can download iOS apps from the app store, sign them again with my own keys for MacOS, run them natively on my MacBook without any issues. Same binaries, same APIs. It all just works.
From what I've seen people have mostly been asking for Mac OS features on the iPad, not phone apps on the Mac.
The increased compatibility is great and kind of obvious given the switch to ARM, but if it went both ways then the M4 chip in iPads would be a lot less bored.
Seeing as it's the A18, are there any concerns about third-party "desktop" software not running on this new platform?
no? it’s neck and neck with the M1 on benchmarks, plenty of people seem to still love their M1 airs
M1 evolved from the A cpu line.
Why would that mean that, when iPads have had A series and M series chips for ages now?
Hasn’t that been the discussion since the laptops/desktops went arm?
Yeah but macOS has never been ran on a “A” series chip before which makes it all more so interesting.
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It is a given on Windows land, Apple is the one that rather sells two for the price of two.
in a competitive market they would have been unified a long time ago. google has been making slow steps at doing this apple wont until google does
all of apple’s devices with displays down to the watch run OS X with a form factor appropriate UI layer on top. iphone and mac are more unified than google’s android/chromeos
Tahoe made all the touch targets on macOS bigger, we may get a touch macbook pro this year.
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Well, why can’t my 17 Pro run macOS apps when connecting it to an external screen etc?
Because it's a different operating system?
Anyone think you'll actually be able to do anything on a Mac with only 8gb of RAM? I had a Macbook Pro before with 16gb of RAM and it was constantly running out of RAM and showing me the Force Quit Applications dialog. Constantly...
I am using a M1 Mac Mini 8GB as a home server/desktop, and it works just fine. It can run games and a Minecraft server in the background while serving video and home automation, and I've never had anything force quit because of it. I agree with the people who are saying 8GB should be kept as a target spec for the low end. It's really only bloated software that has made it necessary to get so much RAM, and now that prices have gone up, if Apple forces developers to do more with less for a segment of their market, I'm all for it.
I'm typing this on a 2012 MBP with 8Gb of RAM. That seemed like plenty when I bought it, and I did dev work in Xcode on the thing. Granted, it can only run Catalina, but it still gets the job done for what I use it for now. "Now" being web browser and running the Numbers/Pages/Keynote apps, which is about what anyone buying the Neo is going to do with it.
After 14 years of service, though, he'll get to retire soon, probably taking it easy running some version of Linux in his old age. Just as soon as that new M5 MBP (with 32Gb this time) shows up tomorrow.
There are millions of people using 8GB or RAM with MacOS without issue right now. I would bet 80% of all MacBooks in use right now have 16GB or less of RAM.
Wondering how it decided to show the force exit program dialog. I used to use 8g macbook for development. But instead warning on serious memory exhaustion, it just decided to lag and suicide with everything freezed (including the restart button).
People run million dollar businesses out of 8GB MacBooks.
Built for Apple Intelligence. 8GB of RAM. It will be a struggle but I have no doubt it will sell really well.
Can I virtualize Windows 7 and PostgreSQL in it?
I want one for all my kids. I love it. I just wish it had more ram. Personally though this direction is good. I wish now apple would add some sort of AI to it's icloud offering that these computers could use that wasn't necessarily 'local'
> I wish now apple would add some sort of AI to it's icloud offering that these computers could use that wasn't necessarily 'local'
I think something like that is in the works, but you could leverage Claude or ChatGPT or a similar service, right?
So the biggest difference I see with the new Air is that you get sRGB only in the display, with less brightness. Also it is has 8GiB of RAM, which shouldn’t be an issue for the intended use.
Same weight. You lose a bit on the speakers, microphone, and webcam. Not sure how noticeable this will be.
I find it really fascinating that this is priced identically to an iPhone 17e. Speaks to it essentially being a big iPad with a keyboard attached running macOS.
In Canada they don't seem to be priced the same - Neo starts at $899, and 17e at $799.
Bit of a strange choice of name if I may say so!
Anyone else find the naming odd? What’s the relevance of “Neo”?
It feels like one of the only Apple products where the name is completely divorced from its intended usage (or defining feature)
- Phone
- Watch
- Pro
- Studio
- Mini
- Vision
- Air
- Neo???
Neo as in New, as in "our customers can't afford our products anymore so this represents a potential major pivot for this company if it works"
Neo as in New for a new market segment that we can now provide our quality products for.
Neon, and also “fun for kids”.
I guess PCs and chromebooks are over? Literally what normie would pay more for a worse experience now?
This could be amazing for running Asahi Linux one day. Probably will be quite a while before Asahi works on it though.
anybody else thinking of getting one just to have a mac in a fun color?
as someone who likes bold colors, the citrus is nice.
I guess it’s to be expected, but i’m sad there’s no 16gb RAM upgrade option. $699 for a brand new Mac is nice and 8gb will work for the netbook/student audience but i’d personally want a teensy bit more.
Interesting.
It's been a while since we've had excitement at the "cheap and cheerful" end of the spectrum.
Anyone remember the initial Eee PC... and the problems it created for MSFT during the Vista transition?
That mini pc trend was really something ! Thanks for the blast from the past.
oh man, I loved my little 10" netbook back in the day.
Whoever added the pause button on the image carousel on that page, I applaud you.
the market segmentation is nice, it'll do well with the colors and all -- but the unified memory thing is the literal only reason to want to dip a toe in apple whatsoever; with these numbers id rather just spend ~300 on a Chuwi or equivalent white label 'ultrabook' with double the specs.
although it IS hillarious to read a group of enthusiasts in 2026 screaming "8GB IS FINE!" -- meanwhile people want more ram on their RPis..
How is this laptop cheaper than a basic iPhone???
It’s bigger.
No Force Touch?! That's absolutely awful... That's probably the biggest UX difference in daily use...
We are back to colors! https://appleclamshell.wordpress.com/color-guide/
With only 8 GB of RAM would this be usable even for web browsing?
It's macOS. Yes, absolutely positively more than enough for web browsing plus a whole lot more, simultaneously.
If you do serious development, you might need to think about it.
I do serious development with local applications on my 16GB M2, and my current usage about 6GB. It goes higher when I run LLMs or VMs, and of course Xcode. Aside from iOS dev, I do not use an IDE.
Will it be true macOS or will they use this excuse of using an “iPhone chip” to lock down everything like they do on iPads/iPhones?
A18 Pro offers 44% better single thread performance and similar multi-thread performance as the M1 processor.
The Neo should offer similar if not better performace as the first round of entry level Macbook Pro/Mini/Airs that Apple launched in 2020 with the M1 chip.
Was this meant to respond to a different comment?
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They don't have a "macOS Lite", and if these were running anything less than full macOS, you can be sure Apple would be positioning them as a new product (or part of the iPad line) rather than as a Mac.
And maybe, just maybe, that fact, once it becomes clear, will make at least a few of the people who assume that Apple desperately wants to lock down macOS realise that that's bullshit and always has been...
They finally installed a real Operating System on iPad hardware and attached a keyboard. Innovative!
I can open iphone on my macbook? Wish I had it working on my macbook pro, because I was supposed to be able to do that a long time ago (I'm in EU).
Dont bother. Even when works iPhone mirroring is unreliable and buggy experience, often asks to unlock iPhone again and sync gets broken at random and you have to go over enabling it again even though phone was next to the Mac mini all the time.
One of the worst supported features Apple has shipped. Idea was good though.
Seriously. I mainly want to use iPhone mirroring for when my iPhone isn't sitting right next to me. It then nearly always asks me to unlock my iPhone first before I can use it....
If anyone makes Linux running on this thing, it's a major gaming changer!
Feeling glad I got a 2nd hand air M1 (16gb+512gb) for ~400 GBP last October, rather than waiting out for this.
No idea how the processors compare, but that RAM isn't a good sign
RIP, IBM compatiable PC.
For 800 euros, with 8 GB RAM, and a mobile GPU?!? No thanks.
599usd == 514eur
I suggest to look into the actual store prices, instead of fly by comments.
These start at 699€, at least here, VAT included.
I imagine this will be popular in other countries too. Such an incredible product for the price. Does anyone have benchmarks comparing the A18 to an M1 say?
A18 is ahead of M1 single core, slightly behind in multi core on Geekbench
https://browser.geekbench.com/v6/cpu/compare/16858435?baseli...
you’re essentially getting an m1 macbook air with a worse keyboard
a quality used m1 air on ebay is about $400 w 256gb storage https://www.ebay.com/sch/i.html?_nkw=m1+macbook+air&_trksid=...
Given how incredibly bloated OSX is now and that everything else is CEF, how can they possibly justify 8gb of ram? Even my ancient w7 box has 64gb
Mac manages memory significantly better than Windows. My 8 GB Air feels better at multitasking than my 20 GB Windows laptop.
I agree that it's gone downhill, but have you been on a Windows 11 machine? It's just a cacophony of ads, jank, and slop. The computing equivalent of sitting on a lawn chair in Times Square
Wow $499 for students
It's like the crack dealer giving free samples to the young ones
That's only like a 100 dollar student discount right? Seems pretty standard
The edu discount is often $50 or $0 on the lower cost products. E.g. that new M4 iPad Air from earlier this week is also $599 but has a $50 discount on the us-edu store. It's pretty sweet they kept the neo at $100 discount even though edu is one of the primary markets for this.
Only 8gb RAM?
Seems like landfill fodder with the memory at 8gb.
You are so wrong. macOS manages memory much more successfully than whatever you are used to.
I assume it's not Linux, because things are pretty good there too (aside from the poor behaviour when you reach OOM).
I guess it just depends where it goes. I've got about four windows machines with that much RAM and they are all getting Linux and second lives. Not sure if this will be possible with these.
There are plenty of 8GB M1 Airs that many people will likely still be using 10 years from now. For 90%+ of users a laptop is just a web browser machine.
I have one from the original rollout. I keep thinking about upgrading, but then I realize I'm just doing that because I want to buy something new, not because I need anything more powerful.
I have to say I wasn’t expecting this
Every Apple post for the past 2 decades has brought out of the woodwork experts with armchair analysis of price points, market segments, product positioning, and target demographics. It's so funny. X'D Carry on.
How will the A chip fare for LLM-based use cases, compared the M series?
And will we have software compatibility issues because of A versus M issues?
I don't think LLM use cases are the target audience's chief concern here
That's a pretty slick video where the block of aluminum transforms into the finished MacBook in the presenter's hands.
Does it run Linux?
Tiny, silly, no good, minor, tedious complaint: can you visibly tell which port is USB 3 vs. USB 2 or do you have to just remember?
I think the old 4 port usb-c macbook pros were similar, two usb-c ports were better for charging and supported thunderbolt, while the other two were non-thunderbolt and not optimized for charging. No visual markings.
It's interesting because the new studio display has 4 usb-c ports and 2 support thunderbolt, but they do indicate which ports are thunderbolt above the port.
https://www.apple.com/studio-display/specs/
Looks like there isn't any indication in the photos.
I think this is a very niche product or a potential Chromebook competitor. This is good enough for students and kids.
Why don’t they just allow MacOS on iPad Pro. It’s what people want.
Who wants it? On my iPad I want an iPad OS, MacOS is not good for touch operation. MS tried merging two OS-es (surface) and see how it went.
Because this way they sell two for the price of two.
The ipad pro with keyboard is $1300, more than 2x the price of the Neo. Definitely not the same product category.
I just want a colourful fun pro laptop :(
put a skin or case on ur favorite boring-colored pro laptop
first thing i thought when i saw the citrus version - give me that in a 16" M5 Pro machine!
Haters will say this is them competing with Chromebooks, real OGs know they just expanded TAM
Woah... a mobile processor and enormous bezels... definitely feels like Jobs would have never let this ship
wat? jobs shipped worse machines at twice the price with horrible thermally throttled intel cpus
Why do all the low-end Apple laptops not have USB-C ports on the right?
That's one of the main reasons I had to get a MacBook Pro.
It's probably cheaper to squish everything into one small PCB on one side of the machine.
Most people use a mouse on the right so having a wire where a mouse will be can be annoying.
Most people won’t be using a mouse with their MacBook.
Yeah, but most people will also be using Bluetooth pointing devices.
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So people like you spend more
What's that slot on the side? Antenna?
Speaker grilles, one on each side. Shame it's not an SD card slot.
But it shows USB ports on the other side?
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Its wild watching Apple change. They lost their luxury brand and have pivoted to general population.
Today, every unemployed teen and stay at home mom has a $40/mo iphone. It lost its status.
These are some final nails in the coffin. As an Apple stock holder, I might exit my position. They have no growth left, they are just another Blue Chip now..
Seems like a strange take. It wasn't per se a luxury brand, it catered to providing cutting edge consumer technology. That's still the case. Which company makes better phones, laptops, tablets, headphones, smart watches and consumer software?
The fact it stood for quality doesn't mean you can't keep offering quality at lower budget and lower spec levels, while still pushing high-budget and high-spec levels. In fact it seems very succesful in doing so and keeps capturing more of the market.
You could say there is limited growth in the hardware (total pie), and that there is are increasingly smaller shares of the market share pie left to conquer. And that's mostly true.
But Apple has built out its Services business, from $12b in 2012 to $110b last year. That $110b revenue is more than Tesla's revenue, and that has a market cap of $1.2 trillion. And unlike hardware, services (i.e. software) are extremely high-margin. It's estimated that $110b revenue constitutes something like $80b in gross margin, whereas Tesla's $100b revenue lead to <$17b in gross margin, and just 3.8b in net profit.
A push into budget offerings increases users and scales service revenue, a high-margin and fast growing business. Apple has been a tremendous success. I won't make predictions of the future but its push for affordable devices was a strategic win, to the contrary of your point.
>it catered to providing cutting edge consumer technology. That's still the case. Which company makes better phones, laptops, tablets, headphones, smart watches and consumer software?
I think their marketing pretends they are cutting edge, but I always found them behind. iOS was years behind Android in features. Macbooks don't even have Nvidia in them.
Apple is never 1st place in tech quality. At best they are 2nd place.
They tricked you. $40/month over two years is still $960 - definitely still luxury.
You are living in pre-inflation mindset.
The US per capita GDP is 90k now. This means its 5% per year. Not really a luxury when people spend all day on their phones. Heck, you'd call walmart groceries a luxury because they are more expensive. Both are needed in 2026.
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Apple's Chromebook.
Would definitely consider for my next laptop. What’s the best solution for “Mac Subsystem for Linux”?
https://www.macports.org
It's UNIX, just open Terminal.app
Sometimes that covers the need.
Most will at least want something like https://brew.sh/ to get you current versions of standard Linux utilities rather than the bundled ones and then maybe even set up a separate profile in your terminal of choice (iTerm2 is a great option as well) which defaults to using them so you don't break normal system usage which assumes the built in utilities.
Even then, if your use case requires using standard Docker images, assumes certain features of the kernel, or assumes common distro environments rather than just you wanting a posixy feeling terminal you'll still need to run a Linux VM in the background.
https://brew.sh/
I was hoping they'll revamp the 12" MacBook. I liked a lot that design and form-factor.
What’s going on with Apple? Are they doing one-hardware-a-day week/month now?
ya they’ve been teasing a week of releases for a while
This is a very smart move and I love it! Absolutely the best device I can get for my parents.
For the same price, Walmart is selling the HP Omnibook 5. It has a better CPU, 16 GB RAM (double), and 1 TB SSD (double).
There's also another HP for $359 with 8 GB RAM & 1 TB SSD. For half the price of this MacBook Neo, it should offer comparable performance with double the storage.
I can near guarantee this will perform better than both, especially as the user adds more programs and the OS gains cruft
Nail in the coffin for ChromeOS (or aluminiumOS) if they 8GB RAM variants are sold > $500.
Maybe. When a decent Chromebook is £697 (https://www.johnlewis.com/lenovo-chromebook-14m9610-laptop-m...) it doesn't make economic sense to get one.
I don’t even have to look at the specs to tell you : “insufficient ram”
I'd like to bring to your attention the 2026 irony of how much things now cost: this thing has nearly the same chip, way bigger display,a keyboard, extra USB port, a touchpad, lots of copper inside and aluminum outside, way bigger battery and yet it is same price as entry level iPhone with same RAM and storage. Go figure!
PS. Wonder why they didn't use A19 in this? Imagine they thought "yeah, that A18 will do for an entry-level laptop", but the entry-level iPhone 17e with A19 needed more kick? What for, our social media apps and mobile websites? This is soooo absurd!
That's one way of looking at it. How much do you think it costs to take a laptop system and shrink it down to iPhone-sized?
I don't know. How do you know the cost of shrinking it is higher than the cost of extra material I mentioned? Also higher cost of shipping? There's so many variables that I think it's safe to assume Apple has similar markup on both of these devices.
PS. Wonder why they didn't use A19 in this? Imagine they thought "yeah, that A18 will do for an entry-level laptop", but the entry-level iPhone 17e with A19 needed more kick? What for, our social media apps and mobile websites? This is soooo absurd!
You have to be able to get enough of the things made, too. A19 and A18 Pro are made on different TSMC processes, and most likely it's easier to get production capacity on the older N3E process.
if this weighed 1.7 lbs, i’d buy it today. still waiting for a successor to the 12” macbook.
I was hoping for a sub 1kg laptop for travel. Might go for an iPad Air plus keyboard now.
I would first check the iPad + keyboard is actually lighter than the Macbook Air. As far as I know the keyboard weighs quite a bit, though coincidentally Apple's website doesn't specify the weight.
Wow! Over 600 grams for the 11” Air keyboard. That is almost as much as a mechanical keyboard. I had no idea the total combination would be near a MacBook in weight.
The specs are similar to what Google Pixelbooks had in 2017, except for the CPU.
This A18 processor, how does it compare to the M series?
Whats "neo" about this compared to the last macbook they put out?
This is the first Mac to use an A-series (i.e. iPhone) processor, so it's a distinct class in their lineup.
8GB RAM is fine for these
topping out at 512GB storage is lame though
8 GB is plenty for the base of this use case but I'd still wish for a 16 GB upgrade option before I'd wish for a 1 TB upgrade option.
~~Haven't yet seen anyone comment on the apparent lack of Apple Intelligence. Makes sense due to the low amount of memory but wonder how many people won't notice that until after they buy this laptop.~~
edit: somehow missed it has Apple Intelligence - whoops
They literally mention in the video that it contains Apple Intelligence.
Not sure how I missed that - was too fixated on tech specs. My bad.
I think the lack of RAM kind of kills this product for general use. 8 GB of RAM with no option to get more is ridiculous in 2026. I bet they'll be very popular with whatever school districts have stuck with Apple rather than switching to Chromebooks though.
I think that you're drastically understating how great this is for actual general use. The problem is we have an extremely inflated idea of what general use is. People that frequent places like HN think it's light to moderate coding and a few different dev environments. That's not general use. That's power user stuff to the majority of users. Browsers, very light photo editing, and email/school/office work is general use and this will do that for the next 10 years.
> Browsers, very light photo editing, and email/school/office work is general use and this will do that for the next 10 years.
I'm currently running pretty much that exact use case on my M1 MBA (Firefox with 10 tabs open, Pixelmator Pro, Apple Mail, Apple Music playing a local playlist) and I'm at 12.5 GB of RAM used. This is also on Sequoia, from what I hear Tahoe uses more resources. I'm sure that Mac OS can do fancy things with memory compression, swapping, etc when memory pressure is higher, but if you're an individual you might as well buy a refurb M2 or M3 MBA with 16 GB of RAM for the same price as this and not have to worry about it.
That's why I said this seems more targeted towards schools. They want a fleet of brand new cheap laptops with a support contract, they don't want to bother with buying individual used laptops off of ebay.
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No. 8gb is fine for normal use.
Does anyone know if Linux is viable on this? I want Apple hardware (or surface hardware) but despise osx. Saving a few hundred over a surface would be sweet.
Would this be an upgrade from an X270?
This could be useful as a remote-access device for something that has a decent amount of RAM, I suppose, but how can anyone do anything outside of light-duty work with 8GB? At some point a Pi + battery/screen case is legitimately better.
Why would anyone by the cheapest MacBook available for anything except light duty work?
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Will it run linux?
Can't seem to find what is the processor on this thing?
It has the A18 Pro, same as the iPhone 16 Pro (2024).
Did anyone else notice how the wallpaper spells MAC?
Interesting that it only comes with 8GB of RAM. My Macbook Pro on Tahoe uses around that just when booting up, before I start anything. I wonder if they have some memory optimisations planned?
Sounds like the Apple equivalent of a ChromeBook.
Would love to see an 11inch version of this.
i didn't even know usbc2 ports were a thing
The USB-C ports are unbalanced. Should have one on the left and right, not side by side.
Unbalanced USB-C ports has become a common bad design in the laptop industry.
Commodity hubs, especially USB2, come with lots of ports; it's up to how many connectors you can reasonably fit on the chassis. But running a trace across the board for USB isn't a great sell. Getting a second board on the other side isn't a great sell, especially for budget computers like this one. So we end up with "unbalanced" ports.
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The first USB type C device was a usb 2.0 device: https://en.wikipedia.org/wiki/Nokia_N1
There are also USB-C 2 cables.
USB-C is the bane of my existence. Everything looks the same, but certain cables won't charge certain devices for seemingly no reason, and other cables won't transfer data, and there's no easy way (AFAIK) to tell the difference
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would be a very compelling little device for cash strapped schools but ... 16GB of ram heck even 12 would have been better.
Otherwise the limitations are fine. In fact this really has the chance to canabilize the iPad a bit though the iPad has a better screen and a faster chip...
Wow thats a really good deal
Interested to see how 8gb of ram holds up here.
would it be crazy to use this as a more casual macbook alongside my mbp? it seems light, cheap, and fun.
* US price: $599 * UK price: £599
I don't like swearing on here, but fuck that.
The "real" USD-GBP exchange rate price should be £448. Apple are basically taking £150 extra on top for UK consumers.
Does the UK price include VAT? How much is VAT in the UK?
There it is! Very interesting offering. It's nice that it's running full mac os with "root access" (whatever that means on macs in current year) I was afraid they'd introduce some bastardised version of iPadOS for this device. This seems like the type of device I'd want my kids to use instead of an iPad or other touch & app based device and just let them figure things out like I did.
> Apple also pointed out that the MacBook Neo is Apple's lowest-carbon Mac. It features 60% recycled materials, more than any other Apple product. This includes 90% recycled aluminum and 100% recycled cobalt in the battery.
This is _incredibly_ cool.
Honestly, if you have a tonne of staff that only use Excel and Chrome... this is the laptop to buy.
I'd hate to jinx it, but I reckon this thing will dominate the market.
Good job Apple.
This is an incredible price. Lucky students.
Interesting that the headphone jack is on the left! Have there ever been any other MacBooks where this was the case (no pun intended)?
Hasn't this been the case for most Apple laptops?
Not my M2 MBA. Which ones are you thinking of?
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There’s now a gaping 500 dollar hole in the lineup between this and the macbook air.
I see a lot of young people on that page.
Headphone jack!
8Gb. Fuck off no chance.
Not in a world of everyone shipping fat browsers with everything.
Edit: everything my kids use in their educational side is browser based or thick web apps. This is going to suck.
We shouldn't be here and 8Gb should be absolutely fine, but that is not the case.
Not sure I understand your complaint - 8GB is a goodish amount of RAM for a Chromebook, the de facto lead for educational stuff. I would take this over any Chromebook, ever, in a heartbeat.
Well ChromeOS is basically a monolithic browser based OS. These will likely have apps deployed which contain one copy of Chrome each. By the time you get three vendors' worth of stuff on it then you're running three isolated browser stacks and eating up RAM. I'm sitting here on a Mac with Teams, Outlook and Slack open and there's 18 gig of RAM gone for example.
As for Chromebooks, they are fucking awful for education. The abject disaster that is Google Classroom needs to just go away. NOTHING works properly, has any inkling of any reasonable design or engineering or is intuitive. I've seen so many students struggling with them.
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My kid's school chromebook is 4GB and it's barely usable -- to the point of being offensively bad. I bought them a macbook air to use at home so they could get things done.
This would be a _drastic_ improvement over what I see most middle school kids using, at a similar-ish price point. 8 isn't great but 8 with apple's really rather decent nvm paging is a step up.
FWIW, my son has a 2020 M1 Air with 8gb and it runs just fine still. 8gb in the Mac world is much different than 8gb in the Windows world. Also, I am guessing most of the Chromebooks currently used in schools are running 4gb. If you need more ram, go up to an Air... reality is this will work fine for most kids and casual browsing scenarios.
> 8gb in the Mac world is much different than 8gb in the Windows world.
Yes, according to the Apple marketing pamphlet.
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I still use my M1 Air with 8gb as well. I don't do my daily dayjob work on it, but it's more than fine for everything else I do.
Ideal computer for our mom.
This is an ad.
What on earth, at least they could have provided 16gb as base RAM. 8gb RAM in 2026 - what on earth were they thinking.
You would be shocked to learn that HP is able to sell plenty of $500 Chromebooks with 8GB of RAM.
I'm a little skeptical about the Apple Intelligence capabilities, as others have mentioned. I can assume that it doesn't run on-device and sends it to Apple's servers for processing.
I just noticed that according to https://support.apple.com/121115, devices purchased in China don't support Apple Intelligence but it's odd that they explicitly mention a workaround where devices purchased outside of China support Apple Intelligence if the region isn't set to China.
Personally, I might not get this device because of the hard limit of 8GB unified memory. This is unacceptable in 2026 because there were iPhones with 8GB of RAM in 2023. The current generation of iPhones have 12GB of RAM available.
Now that MacOS has been demonstrated to run on an A-Series chip, can we please finally get unlocked bootloaders to run MacOS on other iDevices?
> Built for Apple Intelligence.
With 8GB RAM?
After Tahoe and Apple Intelligence what's going to be left for actual applications to use?
Same as the iPhone 16, when they started using that marketing phrase.
Is this the end of chromebooks?
IMO the biggest sell for Chromebooks in the education market (which is where they shine) is the software. It's a locked down OS with a cloud login that means when you encounter the slightest hardware issue you can swap out for another device seamlessly. macOS doesn't have anything comparable to that.
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Not only can you buy two and a half Chromebooks with this, they never had much uptake outside a few countries school system.
Chromebook’s are like $200
The problem with a $200 laptop is that you get a laptop that's worth $200.
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... with build quality to match. Apple outclasses everyone else when it comes to the build quality of their laptops.
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In Canada this is the same price as something like this: https://www.bestbuy.ca/en-ca/product/acer-aspire-14-ai-copil...
So not bad, maybe a tad underwhelming but for those in the Apple ecosystem it's a decent student computer.
Curious how the cell phone chip holds up to desktop-esque workloads.
that's a wild price point for a mac, impressive
This is basically the most efficient way to work with agentic tools in my opinion.
This is an amazing move by Apple. Most excited I've been about an Apple product launch in a long time. Low cost, high quality, colorful laptops are back.
With 256GB SSD storage & 8GB RAM, the Macbook Neo's Price @ $599.00 is still a bit high, for my needs. I would be sold if it came with 512GB SSD & 16GB. Still, the higher storage class version @ $699 with Touch ID should at least make people think a bit longer when deciding to jump in and purchase or not. It's a step in the right direction, slowly moving it away from "Eye Candy," status in my view.
just let me run macos on ipad?
Finally, some good hardware announcements. It nails almost every common use case, with few flaws or exceptions.
* If we're talking "child's first laptop", this gives them a full-fat desktop OS with ample power to get into various mischief (experimenting with audio in Garageband, making videos in iMovie, writing stories in whatever text editor they fancy, presentations and spreadsheets for school, and the ability to install whatever they like with a quick reformat/refresh if things get borked). $599 isn't quite "disposable", but it is "accessible".
* For "parental computer", this also fits the bill. The extra $100 doubles storage and adds TouchID, enabling Apple Pay on-device. It's affordable, resilient, and manageable by remote support (i.e., us kids). 8GB of RAM is more than enough for common tasks for most folks, provided they work intentionally and not just stack tabs infinitely.
* As a Chromebook alternative, the results are a bit more mixed. Sure, durability seems higher at first blush, and the user experience is better, but as @runjake points out Chromebooks play a "numbers game" Apple won't compete on: rock-bottom pricing, disposability, replaceability, and integration with Google's (mostly free or heavily discounted) educational tooling. For schools that have the CapEx to move back to Apple's ecosystem (or are in it, but want to expand it), the Neo is compelling; for public school systems lacking disposable funds, it's a harder sell - though maybe moot, given the studies linking negative outcomes to early and forced technology adoption in schools.
* For businesses, meet your new "loaner laptop". Keeping a few of these on-hand with corporate profiles preloaded and MDM/DEP managing provisioning makes these the ideal daily replacement while a laptop is being serviced or forgotten at home. Keeping a half-dozen of these ready to go is half the cost of Macbook Airs or Pros waiting in the wings, and perfect for 90% of SaaS-reliant business use cases.
* Speaking of business, say hello to your new "contractor special". Cheap enough to not fret if they're lost or destroyed, but still managed by the same impeccable MDM/DEP tooling, and with enough headroom for most contractor work.
For every niche where you don't mind paying the premium for a better UX in hardware (software is a bit...questionable, at the moment) and don't need a monster of power, this thing fits the bill almost perfectly. That said, I do have some annoyances with the Gen1 that I'd like to see addressed in the next revision:
* Don't make MagSafe a premium feature. It saves cables, it saves ports, and it saves computers. It should be standard.
* I get that the USB ports are limited by the A18 Pro's onboard controllers, but stop silently making different USB ports. Either label them, make them identical, or drop the lower-spec ones entirely. USB-C at USB2 speeds and missing DP video is dumb, and it makes the user experience worse since the ports aren't labelled somehow.
* I know I'll never get it, but either hardware mute toggles to keep speakers from going off during class/meetings, or profiles that let IT mute/disable speakers entirely to force headphones.
Woah. A burner laptop for travel? I might need to rethink what personal computing is for me soon. Mac Studio + Studio Display, plus a Neo/iPad might be the right combination instead of having to buy an expensive laptop which has hinges and can get stolen.
The hoops Apple will jump through to not let me install/dual-boot macOS on my iPad Pro.
It’s all the same damn hardware. Just let me install an OS that isn’t purposefully gimped!!
Excellent! Was going to get a MacMini for my kids but I might just get this instead.
8gb ram is criminal. For $100 more Air is the one to buy.
That's called "Apple price ladder". Basically pushing consumer in small increments up the range of products with " but with just $$amount you can get X product with 2*Y of Z!" until consumer hits their limit instead of buying the cheapest working option.
how much money I have lost to this damn ladder
The newest entry-level Air is $1100, this is $600, or $500 difference. It's significant.
Apple released the M1 MBA for $999 and it was considered insane value, and it had 8GB of RAM as well.
I don't think it's criminal, sufficient for plenty of casual users. Of course not for everyone.
I agree. Especially now, with the insane RAM prices.
And yet same specs iPad + Magic keyboard will cost you twice as much. Sure it's touchscreen but at end of the day If I am "keyboarding" it I am not "touching" it much.
> And yet same specs iPad + Magic keyboard will cost you twice as much
It's not about specs, it's about capability. You compare the Neo to the wrong iPad.
The base model iPad + keyboard folio match the MacBook Neo price, which seems to be intentional. iPadOS requires less resources to run but is functionally equivalent outside of being able to run arbitrary programs.
Which makes me wonder who the Neo is for. If someone wants to build software they should be paying more money. The average person is fine with an iPad, and it will even give them a touchscreen, the Neo won't.
I just looked over the specs [1] and it's pretty good for the price. My only quibble is that there's only one USB3 port and that's also the charging port. So if you want to use an external display, you need some form of dock to also charge it. The other USB port is only USB2 so you can't use that as an external display connector.
I'll be interested to see a true comparison with the M5 Macbook Air. I don't think we have any direct comparisons between an M chip and the A18 Pro. The A18 Pro is used in the iPhone 16 Pro and Pro Max, not even the 17. I found this spec comparison [2]. Not sure if it's accurate.
It seems like this is an iPHone 16 Pro in laptop form because the iPhone also has 8GB of RAM.
[1]: https://www.apple.com/macbook-neo/specs/
[2]: https://erickimphotography.com/apple-m5-vs-a18-pro-comprehen...
It's an incredible value but a world of resource-hungry vibe-coded webapps and 8GB of RAM just does not feel compatible.
If you primarily use native Apple apps though this thing is awesome. $499 with student discount? This thing is going to do NUMBERS.
Another nail in the coffin of iPad as a portable workstation. A18-powered $600 MacBook, but no MacOS-powered tablet.
I think Apple has a winner on it's hand. This is perfect, for large number of people who don't do much on their laptop anyway. Even for me as a developer, I want something small and light that I can carry around and I can connect to my bigger machine from.
I wish they went for 12" but I am not complaining. It is affordable and pretty.
You can now officially get a device with mutli-user support for only $100 more than the base model iPad. They've really got to throw us a bone with what the iPad is capable of.
So the new iBook. Great.
I think most are going to pass on this. I'm not sure Apple has ever figured out how to sell anything to the price conscious consumer since the iPod Shuffle.
As always, you can get a more performant laptop for the price. Price sensitive consumers have shown time and time again they will put up with all the little annoyances of a cheap laptop if it means more performance. I'm not saying those details Apple puts into their products aren't nice, but yeah this is barking up the wrong tree. For those people, any laptop purchase is going to be their one and only device that isn't their phone.
Those who absolutely need MacOS and have this budget will just get a Mac Mini.
They sell hundreds of millions of iPhones every year. The iPhone installed base is in the billions.
I think there are many users who will be interested in an inexpensive laptop that neatly integrates with their iPhone. Same as there were many users who were interested in Airpods and a Watch.
The low end iPad is $329 and usually found for $299
Let's hope that in the future, When ram prices come down (if that's a concern to apple right now) then we can have 16 gb ram as well.
I do think that 8 gb is fine for most cases, even development. I used to use a PC with 8 GB ram and it worked perfectly fine and honestly depending on the workflow if you need more, a VPS can always be your good friend (I really love using zed on a VPS with cloudflare tunnels or perhaps tailscale)
Looks pretty good to me. There have been two wins in just these couple of days. This Macbook Neo and The grapheneos+Motorola phone both seem to make decent options available for the market.
I might have to go recommend this to a friend of mine who had once asked me what laptop they should pick when they get into college.
> MacBook Neo features two USB-C ports for connecting accessories or an external display[5]. Both ports can be used for charging. MacBook Neo also includes a headphone jack for wired audio.
> [5] MacBook Neo features two USB-C ports — USB 3 (left) and USB 2 (right). External display connectivity supported on left USB 3 port only.
So, 1 display. Note that there’s probably already $100 of dongles on top of a Mac price, but at least this one would be an excellent fit for my father.
If only there was an ~11inch one to replace the old 2012 model, possibly the most perfectly portable laptop created.
it's roughly the same physical size, just smaller bezels so bigger screen.
Others covered specs etc, but just came here to say the intro video is so much fun! I really enjoyed that.
Cool hardware but wake me up when I can install Linux on it.
256gb and 8gb of ram, here we go again. Old gen macbook air seems a better deal, isn't it?
How come my iPhone can't just run MacOS at this point?
Well, Apple decimating competitors with this offering.
Now give us a 17-inch laptop, please!
Holy shit thats a good deal
Why don’t they just allow MacOS on iPad Pro. It’s what people want.
Stating the obvious - because keeping them separate means Apple gets to double-dip on people buying more or less the same hardware twice.
I thought I wanted this. And in fact, I turned on the 'window' option for my iPad Pro when it came out. I did not, in fact, want this. The iPad just has totally different ergonomics, even with keyboard / trackpad / etc. Anyway, for years I've been convinced that would be the perfect combo - but in my own tests, - meh - At the very least, new hardware needs to be built that gives laptop-grade typing and trackpad. With that, then it would be upside - but I'm not sure that it would be that much cheaper than just having two devices.
Come on! Put a cell modem in this thing!
This thing is going to sell a lot.
8GB memory is pathetic. But that doesn't matter for most users yet.
In fact, it may not matter at all. If the hardware limitations push us to have several machines, a well-built entry laptop becomes a terminal (you won't run things in it, you'll connect to things). For that, 8GB might be enough.
now the next macOS update being performance/bug fixed focused makes sense to me
Honestly a pretty interesting little thing but my god what a terrible name
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1. Gawd damn, scrolling through that page full of all those bright colors with their saturation cranked up to 11, feels like I'm being flash-banged by a Cocomelon episode. No other page from Apple is like that. wtf
2. Would a used older hand-me-down Macbook Air/Pro not be better performance/value than this iPhone board in a cheap laptop shell? There was a guy here saying he bought a used Macbook Air M1 16GB for 250 Euros.
> 2.
To an individual consumer perhaps, but schools need to buy hundreds at a time and the second-hand market isn't really great for that.
This is basically Apple taking a bite at the Chromebook market. Interested to see what reviewers have to say.
Definetly, my kids at different schools had iPad's and Chromebooks. The kid with the iPad was using an external keyboard most of the time iirc.
2: I'd say it's about the same, same RAM/SSD sizes, maybe an M1 chip is faster than A18 but limitations will come from running out of ram/disk Had an intern working with us, basically couldn't have an browser running together with Figma due to ram shortage making it slow down to a crawl.
> feels like I'm being flash-banged by a Cocomelon episode.
This is by design, who do you think the target market for this Macbook is?
2. Apple would know best no? lol, this screams Cook. Too many iphone boards? Existing laptop tooling. Bam, revenue.
That doesn't make much sense. They do lean/JIT manufacturing, so it's unlikely that they have too many iPhone boards. Also, the tooling for a completely new alu unibody size for just selling a few iPhone boards does not make much sense.
This is very clearly targeted at Chromebooks in education, where the iPad is not doing too great:
https://www.businessinsider.com/how-apple-lost-the-k-12-educ...
A used one probably has not-so-healthy battery and a bit worn keyboard. Maybe some scratches on the screen as well.
At this price, a new device seems very tempting over dealing with a used hardware which is always a bit of a lottery.
Performance-wise A18 would be plenty for casual stuff. IIRC it's faster than M1.
How is this different from Macbook Air?
For a bit over half the price of the Air, you get the iPhone 16 Pro SoC (minus one GPU core, so somewhere between the 16 and 16 Pro, actually) in a laptop chassis that's all around a bit less premium than the Air.
I wonder if the bootloader will be locked down, I hope not.
Are you serious? This is Apple, the same company that purposefully made their messaging service less compatible so that children would get bullied into buying their products. You really think they would allow anything that isn't MacOS to be run on their hardware?
Apple has never locked down the bootloader on a Mac-series product before.
(But they have never not locked down a product with an A-series CPU - hence my concern)
They do allow you to run third party operating systems on Macs. For now.
Yes? This is a demonstrable fact?
Lay off the hater-ade for a second.
Uhh... you know when the Mac's were Intel they specifically made a tool for installing Windows on your Mac and shipped drivers for Windows.
Because of course there's no magsafe.
256gb on a macbook should be illegal in 2026
Why?
If it's aimed for education, where does the need come from?
I use ~500 Gb on my laptop, but that is only because I have all my music on that thing. Doubt most students today have that need.
Absolutely ridiculous that they still offer this while macOS + Apple Intelligence already take ~30 GB
Yeah, I see your $599 price tag, Apple. I also remember the hype behind your Mac Mini that was a sub $500 computer. And, how long did that last? The answer is: not long.
The baseline mini costs $499, so it seems to be going strong.
This laptop competes against M2/M3 MacBook Airs. Going to be hard to justify a Neo when the others are so much more powerful.
Reality distortion field at its fullest. I want one!
I swear to god they can transmit virtual ecstasy through their website, it's so incredibly impressive you want to buy one even if you don't need it. Everything is so perfectly presented, it has speakers! it has USB-C! WOW! No I am not being sarcastic, I am just expressing how joyful it feels watching marketing to its fullest. Just watch the videos.
Apple should be studied for centuries to come not for what they sold but for how they sold it. Pure genius. Beautiful up to every detail.
I agree.
This 3m49s "Hello, MacBook Neo" video is so insanely well done.
https://www.youtube.com/watch?v=u3SIKAmPXY4
I love how they have gone back to actually showing off the stuff they are proud of. This is the most product-centric Apple ad I've seen in years.